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Who to contact?
Barney Farmer
Address:
Endeavour House
189 Shaftesbury Avenue, London WC2H 8JG, United Kingdom
Telephone:
+44 20 7014 0590
Fax:
+44 20 7014 0591
Email:
Barney.Farmer@nielsen.com
Web:
http://www.nielsen-online.com

Nielsen Online

Nielsen monitors and measures more than 90% of global Internet activity and provides insights about the online universe - including audiences, advertising, video, e-commerce and consumer behavior.
Recent News: DRNO (Daily Research News Online)

60245
SPECIALISMS
Main sectors worked in:
Advertising; Audience / Broadcasting; Automotive; Youth; Computer Hardware / Office Equipment; Drink; Electronics (consumer); Financial; Food; Insurance; Internet / New Media; Software, Networks, IT Consultancy; Leisure and Tourism; Media; Law & Accounting; Retail; Social / Opinion / Public Sector; Sports/Sponsorship; Telecoms; Textiles / Clothing; Training & Education; Travel; Other Sectors

Main countries worked in:
UK; France; Germany; Italy; Spain; Scandinavia (Denmark / Finland / Norway / Sweden); Low countries (Belgium / Netherlands / Luxemburg); Other W Europe or EU (Port. / Ire. / Aust. / Switz. / Gr.); Central and Eastern Europe (not former USSR); Former Soviet Union (FSU); Non-EU European countries (not FSU); China; Japan; Other SE Asia; Middle East; Bangladesh / India / Pakistan / Sri Lanka; Other Asia; Australia / NZ; South Africa; Other Africa; USA; Canada; Mexico / Central America; South America; Other regions / countries

Main projects undertaken:
Advertising Research; Branding / Image Research; Competitor Research; Corporate Image Studies; Customer Satisfaction Research; Employee Research; NPD / Market Potential Studies; Pricing Research; Social / Policy Research; Usage & Attitude Research; Web Site Assessment; Other Research

Main fieldwork types used:
Face-to-face depth interviewing; Marketing Consultancy; Telephone depth interviewing; Other face-to-face interviewing; Other telephone interviewing; On-line questionnaires; Postal Studies; Hall tests; Group discussions; Other techniques