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In New Jersey, research publisher Wiley has acquired Emerald Publishing from Cambridge Information Group (CIG) in an all-cash transaction valued at £337 million. The buy strengthens Wiley's offer in the social sciences - especially economics, business and finance. More
Investment firm Sixth Street has paid more than $1 billion for a minority stake in Brussels-based physical trade intelligence data and analytics company Kpler. The money will be used to expand further into adjacent markets, and accelerate new product development. More
US companies PharosGraph and AdImpact are teaming up to bring real-time ad tracking with narrative measurement to political advertising, promising users real-time understanding of how campaign messaging is going down with voters. A new intelligence tool called AdScape is the first result. More
Market research group Kadence International has announced that Aman Makkar, who has led its India business for twenty years, will be stepping down from the CEO role at the end of this month. More
YouGov has expanded its suite of consumer intelligence tools with the launch of AI Index and AI CategoryView, promising client firms continuous, structured intelligence on how consumers 'perceive, use and feel about' AI tools and brands. More
Leeds, UK-based company The Data City, creator of a new industrial classification system aiming to supersede SICs, has expanded into the US after what it describes as 'a year of rapid growth driven by demand for AI-ready economic data.' The firm now has more than 30 staff. More
In California, a bill which would have prohibited the use of data from research subjects to train AI and develop personas has been defeated, with the Insights Association one of the voices weighing in against it. More
Decision intelligence firm Morning Consult has appointed Matthew Hammon as Chief Growth Officer, leading the development of an AI-native marketing, communications and growth function. More
Global association Esomar has appointed Patrick de Regt as Chief Executive Officer - he is promoted from COO, a role he has held since joining the organisation six months ago. The organisation is also seeking to appoint for a new Chief Profession and Advocacy Officer role. More
London-based communications consultancy Madano has appointed Chris Smith as Director, Head of Insights. The firm is part of Montreal, Canada-based agency group Avenir Global, which recently acquired opinion and market research firm Thinks Insight & Strategy. More
Behave, the behavioural consultancy within Serviceplan Group's House of Communication UK, is launching in Germany, with a new team in Munich led by Karin Immenroth, Global Chief Data Officer at Mediaplus, and Global Director Minh Nguyen. More
In St. Louis, USA, research firm Povaddo has launched the Povaddo Panel Omnibus promising clients an efficient, cost-effective way to access insights from public policy professionals across the US and Europe. More
US-based consumer insights firm i-Genie.ai has launched Impact IQ, which tracks social media conversations and search patterns to help brands understand how their digital marketing investments drive online engagement. Data is presented in a dashboard including the firm's agentic interface Presto. More
B2B research fieldwork company RONIN International has promoted Tavis Urquhart to Sales Director for APAC, based in Australia and starting in late July. More
Verian, previously known as Kantar Public, has promoted Lithuania CEO Haroldas Brozaitis to the new role of Chief AI and Transformation Officer; hired Gareth Schnehage as CFO; and given new roles in the UK to Craig Watkins, Ben Humberstone and Ed Dunn. More
Nashville, TN-based Optura, which helps healthcare clients measure and optimise the ROI of their AI investments, has announced $17.5 million in Series A funding, with which to continue its own investment in expanding AI capabilities, platform teams and LLM partnerships. More
YouGov's data analytics and visualization platform Crunch has added new AI Agent features, allowing users to explore any data collected from the firm's global panel of 30+ million members through natural language conversation. Custom research and syndicated products are both included. More
Healthcare payer intelligence specialist Anomaly has secured $17 million in new funding, doubling its total raised to date. More
UK-based agency Listen + Learn has rebranded as 'Unwritten'. The new name reflects 'a broader focus on digital culture, and a more connected way of helping clients get to deeper, sharper thinking.' More
MD Tom Johnson has been promoted to CEO at UK-based trend tracker and insight agency Trajectory, after more than sixteen years at the company. More
The Harris Poll has promoted Rebecca Ewing to VP of Growth and Strategy, after eighteen months with the company. More
Giulia Tagliaferri has joined the Public Affairs of Ipsos in the UK, as Head of Behavioural Science. She joins from innovation charity Nesta, where she spent more than seven years in the Behavioural Insights Team, latterly as Head of Quant and then Head of Evaluation. More
Global professional community Women In Research is rebranding and dropping the word 'Research' as the sector broadens out 'far beyond' MR to encompass data scientists, CX and UX practitioners and others. More
Inlightened, a tech-enabled platform giving access to a vetted network of healthcare professionals, has appointed Rob Ramirez as Head of Strategy. The firm is based in Boston, US. More
In California, PR performance management specialist Reputation has rolled out three capabilities, significantly expanding its AI product suite: Reputation IQ and AI Reputation Manager, announced last year, and a new feature, AI Location Presence Insights. More
Ipsos has promoted Lisa Gudding to Chief Growth Officer, U.S. A Board member of the Insights Association, she is promoted from President, Strategic Growth. More
Marketing group Stagwell has reported first quarter revenue of $704m, up 8% versus Q1 2025, equivalent to 1.6% organic growth. Adjusted EBITDA was up 9% to $90m. More
New Jersey-based research tech and services firm Sago has enhanced participant verification within its panel onboarding process, using a combination of government-issued ID verification and biometric selfie matching to confirm participant identity in real time. More
London-based independent social and market research agency IFF Research has announced 22 promotions, including Alex Pearson, Catherine O'Driscoll, Clare Palmer and Helen Greevy to Research Director level. More
In Rochester, NY, healthcare insights firm KJT has announced the appointment of Jason Solack as Senior Vice President of Operations, leading the group's operations strategy and execution. More
Frankfurt, Germany-based risk intelligence specialist QuoIntelligence GmbH has closed a EUR 7.3 million Series A financing round. Funds will be used for European market expansion, product development and team growth. More
Ipsos has unveiled a new 'vision' for qualitative research, combining AI and human inputs and delivered via three modules within its qual division Ipsos UU: Dynamic Digital Twin Communities; AI-Powered Moderation; and the EDGE Framework, which investigates extreme and unusual behaviour. More
US lawmakers are to debate the SECURE Data Act, welcomed by the Insights Association as an attempt to establish 'a single national framework to replace the current patchwork of state privacy laws, strengthen consumer protections, and preserve the role of the profession in informed decision-making. More
London-based Humankind Research, which specialises in research for positive social impact, has launched a new participant recruitment service called HumanFIND, focused on 'bringing underrepresented voices into qualitative research.' More
In San Francisco, marketing and personalization platform Hightouch has launched Ad Studio, a suite promising to help marketers create 'high-quality, on-brand ads at scale.' It also provides performance and competitor insights. More
Ipsos has reported first quarter revenue of EUR 554.9 million, down 2.4% from a year earlier and representing organic decline of 1.4%. Despite this, it has confirmed its targets for growth in 2026 as a whole, with a number of positives including a strong order book and recoveries in key sectors. More
In the US, healthcare intelligence company Konovo has partnered with life sciences strategy consulting firm Litmys, promising to help clients make 'earlier, smarter and more commercially informed' decisions on R&D investment and clinical development. More
YouGov has launched a quarterly Business Sentiment Tracker, based on responses from more than 2,000 British business decision makers concerning their confidence, their major concerns, and their adoption of technology, along with broader business dynamics. More
Investor Relations (IR) software firm Q4 Inc. has acquired Virtua Research, which provides collaborative consensus analytics and financial modeling solutions. Terms of the deal were not disclosed. More
Financial sector alternative data provider YipitData has appointed Henry Schuck, founder and CEO of business data firm ZoomInfo, to its Board of Directors. More
In Austin, Texas, b2b research recruiter Emporia Research has announced a collaboration with healthcare market data and analytics firm Definitive Healthcare, enhancing its targeting capabilities in the sector. More
Online narrative and threat monitoring specialist PeakMetrics has closed a $6 million Series A round of funding, with which to further development its product and drive expansion. More
San Francisco-based AfterQuery has completed a $30 million Series A fundraising round, valuing it at $300 million. The firm taps a network of nearly 100,000 experts from a range of professions, encoding their knowledge into a dataset for use by its customers, which include all the major AI labs. More
US-based market research consultancy Smarty Pants has launched GENspiration, a series of free live focus group sessions promising attendees better understanding of consumers in a different generation each month, beginning with Baby Boomers on 14th April. More
Former Circana researcher Kurt Palmquist has joined Cincinnati-based MR and strategy firm ACUPOLL Precision Research as company President. More
Stagwell has launched Lou, an AI analyst within its brand tracking platform HarrisQuest. The new assistant is named after founder Louis Harris, and promises near-instant insights to support the platform's brand tracking and corporate reputation data, across 24 global markets. More
Omniscient, whose synthesized, real-time decision intelligence solution is targeted at boards and company execs, has closed a $4.1 million pre-seed funding round, with which to expand its operations and drive further development of its software platform. More
AI-driven reputation and risk intelligence specialist Signal AI has acquired Memo, which describes itself as 'the world's first and only platform providing readership data directly from publishers.' The combination promises Comms leaders 'a more holistic view of how their stories actually perform.' More
Insights, strategy and marketing consultancy Bovitz has appointed Judd B. Kessler of The Wharton School of the University of Pennsylvania, as a Senior Advisor in Behavioral Economics. More
US life sciences research software company PetaSight Inc. has acquired Babbage Insight Two Inc., which develops technology for business insight generation and signal validation. Financial terms of the transaction were not disclosed. More
Marcoms group Stagwell has announced the European expansion of its HarrisQuest brand and reputation tracking solution, part of The Harris Poll. More
Pharma data giant IQVIA has unveiled a unified agentic AI platform, IQVIA.ai, promising to 'transform' how life sciences organizations operate, innovate and make both clinical and commercial decisions. More
Disrupt Insight has appointed former Opinium and Walnut Unlimited researcher Hannah Reed as an Associate Director, strengthening its growing qualitative and cultural insight capabilities. More
Vilnius, Lithuania-based people insights provider WhiteBridge has raised EUR 2.6 million in seed funding, to further develop its AI-powered research engine. More
Marcoms group Stagwell, owner of the Harris Poll and Harris X brands, has this week reported annual revenue up 2% to $2,909 million, for the full year 2025; and adjusted EBITDA of $422 million, up 1%. More
The Australian wing of The Research Agency (TRA) has announced a number of senior promotions and a new Sydney headquarters to house its rapidly expanding team. More
London-based property and household intelligence company Outra has appointed Kimberley Joyce as Head of Agency, with a remit to establish the firm's first dedicated agency team and drive strategic partnerships. More
Productivity Bargain, a company aiming to help client firms tackle performance and burnout challenges, has appointed Ed Steiner as a Consultant. He rejoins his former Kantar colleague Anne Rayner, who is the company's founder. More
Life sciences marketing agency ramarketing has completed the acquisition of North Carolina-based ISR Market Research, which provides syndicated and custom MR for the pharmaceutical outsourcing market. More
In the US, professional body The Insights Association has warned that proposed changes to the 2026 Census Test, one of the key studies preparing for the country's decennial Census in 2030, risks massive inaccuracies which will make it 'a huge waste of resources.' More
Applied behavioral science agency BEESY has made three new appointments: Jeremy Winget as Senior AI Engineer, Victoria Saba as Senior Behavioral Science Associate, and Abigail Pais as Operations Associate. More
In Texas, reputation intelligence platform AlphaMetricx has added new conversational AI capabilities, promising communications teams a simpler way to interact with their reputation data. More
London-based opinion and market research firm Thinks Insight & Strategy has been acquired by Montreal, Canada-based holding and management company Avenir Global. More
New York-based insights and behavioral science consultancy Integro, a specialist in the healthcare sector, has promoted Kristie Boland to Partner. More
US-based healthcare intelligence company Konovo has appointed former Oracle, Kantar and Sermo exec Jessica Santos as Chief Compliance & Privacy Officer. More
Online visibility management platform Semrush has reported revenue of $443.6 million for the full year 2025, up 18% from the previous year. The company made a loss from operations of $22.8m, but on an adjusted, non-GAAP reported operating income of $53.3m, up 16%. More
Ipsos has closed the sale of 80% of its wholly owned subsidiary in Russia, Ipsos Comcon LLC, to Direct Investments JSC, a company run by businessman Andrei Malyshev. The move is to comply with a law limiting foreign ownership of MR companies in the country, which comes into force this weekend. More
In the US, a firm called TBD has launched out of private beta with $3 million in seed funding, offering a prediction market protocol designed to measure verified human sentiment. More
Following last week's addition of OpinionWay as its representative in France, the Worldwide Independent Network of Market Research (WIN) has added SWG as member in Italy. More
In the UK, Potentia Insight has appointed former GfK and Savanta employee Ben Hunt as Sales Director. More
Following its acquisition by H.I.G. Capital in August last year, Kantar Media has announced it is rebranding as Fifty5Blue. More
In a subcommittee hearing this month in the US, Sen. John Kennedy (R-LA) has raised serious issues with current official definitions of 'what it means to be poor or in poverty in America', suggesting the figure should be 1% not 11%. Commerce Secretary Harold Lutnick appeared to agree to a review. More
In the UK, the Office for National Statistics (ONS) has given more details of its ongoing program to focus in on essential, high quality economic and social statistics for the country's decision-makers - also described as a 'drive to put quality over quantity.' More
YouGov interim Chair Deborah Davis has stepped down from the role and from the Board, the company has announced. Her permanent replacement is Ian Griffiths, who joined the Board in September 2025 and is a former Deputy CEO of Kantar. More
In Rochester, NY, healthcare insights firm KJT has announced the integration of its Sparq Intelligence solutions into the KJT brand, bringing AI-supported qualitative and predictive capabilities directly into its core solutions. More
Kantar has appointed Sam Rihani as Managing Director of its business in Sweden, based in Stockholm and effective immediately. More
Britain's statistical authority the ONS has this week begun a consultation on updating its Standard Occupational Classification (SOC). The organisation is already in the process of refreshing the Standard Industrial Classification, or SIC, for publication next month. More
AI firm Simile has secured $100m in funding, to develop its prediction technology, whose applications range from forecasting consumer behavior to suggesting likely questions from analysts during company earnings calls. More
Veteran US public opinion pollster Gallup announced this week it will cease its tracking of Presidential approval, after 88 years, with a spokesman saying the ratings 'no longer represent an area where Gallup can make its most distinctive contribution.' More
In the UK, synthetic audience modelling firm Electric Twin has secured $14m in funding, for international expansion and further development of its prediction technology, including new use cases. The raise includes a previously undisclosed $4m pre-seed round. More
Veteran business data firm Thomson Reuters Corporation has acquired Noetica, Inc., a New York-based AI-native start-up whose software turns transaction-deal data into structured market intelligence for deal professionals. More
In London, strategic insight consultancy Firefish has announced the promotion of Lizzy Moroney to UK Managing Director, and the appointment of Jenny Kieras as Head of Growth. More
Australia-based cultural insights and strategy company The Lab has appointed Maria Georgopoulou as Senior Quant Strategist, and Ernest Mo as Quant Strategist. James Rochlin has been promoted to Executive Director, leading the now six-strong quant team. More
In the UK, fast-growing agency Basis Global has hired former B2B International leader Conor Wilcock as Managing Director, B2B. More
Manchester, UK-based pharma insights firm Beyond Blue has hired Kristina DiPietrantonio as Head of its Strategy division, working to bridge the gap between insight and real world execution. More
In the US, healthcare intelligence company Konovo has announced the acquisition of Rare Patient Voice (RPV), which recruits patients with rare, chronic and complex conditions for participation in market and UX research, as well as clinical trials. More
In the US, biopharma-focused behavioral-science research and tech firm BEESY has received a minority investment from Denali Growth Partners (DGP), allowing it to continue investing in product innovation, and accelerate its growth across new geographies and therapeutic areas. More
US-based Sago Health has rebranded as TriVoca Health, reflecting 'a continued commitment to helping healthcare companies hear from patients, caregivers, and healthcare professionals' - three voices. Sago sold the division six months ago. More
Birmingham, UK-based social research agency M.E.L Research has strengthened its evaluation capability and face-to-face fieldwork delivery with the appointments of Dr Bianca Bailey Wilson as Head of Evaluation and Amanda Brightman as Field Team Manager. More
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