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Behaviorally Partners with Alibaba

Apr 19 2024

Purchase transaction insights firm Behaviorally has partnered with China-based eCommerce giant Alibaba to offer the former's pack testing products on the latter's TMIC (Tmall Innovation Center) platform, allowing users to assess the impact of packaging design and eCommerce visuals in the country. More

Q1 Organic Growth of 4.5% for Ipsos

Apr 18 2024

Ipsos has reported continued solid growth in the first quarter of the year, with revenue up 4.5% in organic terms, to EUR 557.5m. The EMEA and Asia Pacific regions led the way with revenue up more than 9% in each case (organic) while the Americas saw a 3.2% decline. More

SurveyMonkey Promotes for Global Marketing Lead Role

Apr 18 2024

DIY online survey pioneer SurveyMonkey has promoted Priya Gill to Global Head of Marketing, leading its marketing strategy and execution across all markets. More

TestSet Launches in Europe with Backing from ACKWEST

Apr 16 2024

First party data specialist TestSet has launched in the European market, backed by recently-launched research and data sector investment firm ACKWEST Group. Leading the region from London as MD is Colin Turner-Kerr, joined by Dina Patel as Director of Operations. More

New CEO for Intra as Moshenska Moves to COO

Apr 15 2024

Panel company Intra Research has appointed Helle Raun Oddershede as its new CEO, taking over from Marina Moshenska who moves into the role of Chief Operating Officer. More

Two Join Toluna C-Suite

Apr 15 2024

Insights technology and panel provider Toluna has appointed Lucia Moir as Chief Operations Officer and promoted Priyanka Sarkar to Chief Research Officer. More

Opinium Promotes for Global Leadership Role

Apr 15 2024

British-based insight agency Opinium has promoted Wez Eathorne to the new role of Global Head of Brand, Comms & Product Research. More

UKOM Hires Nielsen Veteran Sarah Miller

Apr 12 2024

British online audience measurement body UKOM has appointed 25-year Nielsen exec Sarah Miller as its Technical Consultant. More

Investment and Multiple Hires for Expanding DMR

Apr 12 2024

Customer insights firm DMR has announced the appointment of nine new staff, having completed a successful first institutional funding round at the end of 2023. More

Investment for Manchester Media Insights Firm North AI

Apr 11 2024

Manchester-based startup North AI has secured £280,000 grant funding from the UK's Innovation Agency, and a further £300,000 in a round led by SFC Capital. The firm provides an AI-powered predictive insights platform for the media and entertainment industry. More

Accenture Buys Unlimited Group

Apr 10 2024

London-based marketing group Unlimited, parent of insight agency Walnut, is to join Accenture Song, the business services behemoth's 'tech-powered creative group'. Terms of the acquisition were not disclosed. More

New Owners for Norstat

Apr 10 2024

Nordic and DACH-focused small and medium-sized business specialist Nalka Invest is to acquire European data collection firm Norstat from its current parent, Triton, for an undisclosed sum. More

Fawcus and Owen Launch AI-Based Qual Venture

Apr 9 2024

In the UK, MR industry veterans and Firefish execs Jem Fawcus and Richard Owen have launched a new company, QualifyAI, with a mission 'to automate qualitative research without stripping it of its humanity'. The partners say this is possible for the first time thanks to AI. More

Launch of Sago Health

Apr 9 2024

US-based international data collection and research tech company Sago has launched a formal specialist Health offering, building on longstanding expertise in the sector and fronted by EVP of Healthcare Shannon Childs. More

Vypr Targets International Expansion with CCO Hire

Apr 8 2024

Manchester, UK-based product intelligence platform Vypr has appointed Glenn Porter as Chief Commercial Officer. More

MarketVision Promotes Communities Practice Leader

Apr 8 2024

Ohio, USA-based MarketVision Research has promoted Colleen Hennegan to Senior Vice President, recognising her leadership of the firm's successful Online Communities practice. More

Barb Finds New FD as McLachlan Retires

Apr 5 2024

UK video ad currency body Barb has appointed former TNS and RSMB exec Sara Cheeseman as Finance Director. She replaces long-time FD Nigel McLachlan, who is retiring. More

Funds for Healthcare Feedback Solutions Firm rater8

Apr 5 2024

In New Jersey, USA, healthcare reputation management and patient feedback solutions firm rater8 has closed a Series A round of funding, for use in expanding its market reach to medical practices and hospitals of all types and sizes, and growing its team. More

NIQ Adds 'Cultural Resonance' Testing Module

Mar 28 2024

Consumer intelligence provider NIQ has partnered with burger giant McDonald's USA to develop a new module called Cultural Resonance, part of its BASES ad testing portfolio. More

PG Forsta Hires Analytics Chief after $500m AI Pledge

Mar 22 2024

Insights and experience tech company PG Forsta has appointed Mike Thompson as Chief Analytics Officer, and says he will drive the development of new AI-driven capabilities and products, following the company's commitment to invest $500 million in the area over five years. More

B2B Specialist NewtonX Hires Product Leader

Mar 22 2024

B2B research firm NewtonX has appointed former American Express employee Kavita Anand as Vice President of Product, leading strategy, design and development for products including the firm's Knowledge Graph and its expert intelligence platform NewtonX Prime. More

Senior Hire for Divergent Insights

Mar 21 2024

Southeast Asia-based qual and quant marketing intelligence and panels provider Divergent Insights has appointed Swagata Moitra Ghosh to its Leadership Team as VP Global Research and Insights. More

Ipsos Launches OOH Ad Optimizer

Mar 20 2024

Ipsos has launched an Out of Home (OOH) advertising solution promising to help users assess and optimise OOH creative in as little as 24 hours. More

West Coast Sales Hire for Full Circle

Mar 20 2024

US-based online data collection company Full Circle has appointed Dynata veteran Jason Henderson as a Sales Manager with a focus on West Coast customers. More

Bilendi Hires New Country Manager for Sweden

Mar 18 2024

European research agency Bilendi has appointed Cecilia Glauser as the Country Manager for Sweden, replacing Björn Söderlin. More

Daasity Buys Red Fox to Offer Retail Data Single View

Mar 14 2024

San Diego-based omnichannel consumer data and analytics platform Daasity has acquired Red Fox Analytics, which provides analytics for for retail-focused CPG brands, for an undisclosed sum. The combination promises merchants online and off-line sales, distribution and marketing data in one place. More

Davis and Price Launch New Insights Holding Company

Mar 12 2024

In West Palm Beach, Florida, MR industry veterans Hugh Davis and Keith Price have launched ACKWEST Group, a holding company which will focus on buying and developing emerging tech-driven enterprises in the consumer insights and marketing services sector. More

Mangra Buys Out Canadian Research Software Firm Q-Fi

Mar 12 2024

In Toronto, Canada, survey software firm Q-Fi Solutions has been acquired by co-founder and CTO Rafael Mangra, who is relaunching the company with a range of branded solutions. Mangra was previously a minority shareholder while the majority of shares were owned by The Logit Group. More

Verve Appoints Head of AI and 'Relaunches'

Mar 11 2024

In London, Verve has announced the promotion of its former Joint Head of Insight Richard Preedy to the newly created role of Executive Director and Head of Artificial Intelligence. The firm is 'relaunching' itself to emphasize its focus on 'three intelligences': Artificial, Human and Cultural. More

Brightcove Launches Real-Time Publisher Insights Tool

Mar 8 2024

In Boston, US, streaming technology company Brightcove has launched 'Publisher Insights', part of its Media Studio Premium solution, which provides real-time analytics specifically for news organizations and other organizations focused on rapidly and constantly updated content. More

Barb Promotes for New COO Role

Mar 7 2024

UK audience measurement authority Barb has promoted Caroline Baxter to Chief Operating Officer, with a remit to work alongside CEO Justin Sampson on driving the organisation's move towards cross-device measurement and total campaign performance reporting. More

New AI and Multi-Country Features for Discuss Platform

Mar 7 2024

Research platform Discuss has announced a Spring round of new product features, including expanded GenAI summaries for global research; a new one-stop-shop consumer reach tier for global brands; off-platform research capabilities; and enhanced machine transcription. More

YouGov Swiss Subsidiary LINK Rebrands

Mar 5 2024

Global MR and data group YouGov has announced the rebranding of its Swiss subsidiary LINK, acquired in December 2021, as YouGov Switzerland. More

Cobalt Sky Appoints Bus Dev Leader

Mar 5 2024

UK-based MR operations company Cobalt Sky has appointed Mina Odavic as Head of Business Development, overseeing relationships with key clients and generating new business opportunities. More

Bus Dev Hire for Potentia Insight

Mar 4 2024

In London, Potentia Insight has appointed Clare McHatton as Business Development Director, focused on building relationships and partnerships to expand the firm's client base and offer. More

Rakuten to Verify Singapore Panellists from National ID

Feb 29 2024

Rakuten Insight Global has announced the integration of Singpass, Singapore's national digital identity, as part of its proprietary panel verification process. More

New Company Offers Continuous Data on Rare Patients

Feb 28 2024

Leap day - also apparently known as Rare Disease Day - sees the launch of a new insights company, PatientSight, operating a subscription based platform connecting life science organizations with survey findings for rare disease patients, analyzed and displayed in dashboards. More

Funds for NZ Firm Tracksuit as it Builds in US

Feb 28 2024

Brand tracking specialist Tracksuit has raised $13.5m in Series A funding, which it will use for its official launch in the US and UK markets, and to expand its research and platform capabilities. More

Stagwell Confident Despite 2023 Revenue Decline

Feb 27 2024

Marcoms group Stagwell has reported full year 2023 revenue of $2.53bn, down 6% year on year, and adjusted EBITDA of $360m, down 20%. However the company reports strong new business, good growth in EMEA and for its Marketing Cloud suite, and is forecasting a return to growth in 2024. More

Spanish Netflix Deal for Kantar Media

Feb 27 2024

Kantar Media is to provide Netflix with a cross-platform view of its performance in Spain, according to reports. The data will allow the streaming service to compare its audience with those for linear and on-demand networks and platforms. More

Stagwell Launches 'Unlock Surveys' Panel

Feb 26 2024

Marcoms group Stagwell, the owner of the Harris Poll and Harris X brands as well as Maru Group, has launched a new global research community called Unlock Surveys, with plans to add more than 200,000 high-quality, active survey members in 2024. More

Comscore Launches CCR Local Service

Feb 22 2024

Comscore has upgraded its Campaign Ratings (CCR) service to extend deduplicated audience measurement to the local market level, and says that for the first time CCR will integrate national and local linear TV, digital, streaming and social channels. More

Ipsos Returns to Strong Growth in Q4

Feb 21 2024

Ipsos has reported organic, constant currency revenue growth of 8.8% for the fourth quarter of 2023, and 3% for the full year, with operating profit stable at an all-time high of 13.1%. More

Strategy Leader Joins SightX

Feb 21 2024

Research tech company SightX has appointed former US marine Dr. Brad Smith as its first VP of Strategy, with a remit to lead advancements in user-centric innovation, enhance user experience and bolster the company's go-to-market capabilities. More

Forsta Adds Bus Dev Director

Feb 21 2024

CX and research tech group Forsta has appointed Jason Saylor, formerly of MAXimum Research, as Business Development Director. More

Apollo Intelligence Buys GlocalMind

Feb 20 2024

US-based healthcare sector insights firm Apollo Intelligence has acquired GlocalMind, a tech-driven MR services and panel company operating in the same sector. More

Promotion and Hires at OvationMR

Feb 19 2024

In the US, OvationMR has recently made three appointments: Alex Sutter has been promoted to VP of Qualitative Insights while Cara Christensen and Hiram Santiago join the company, both with the title of Director, Insights Solutions. More

Qualtrics Base for New Yahoo Insights Tool

Feb 19 2024

Yahoo has launched a rapid insights solution called PurpleLab, based on Qualtrics technology - initially in Australia and Southeast Asia. More

Kantar and Realeyes in Anti-Fraud Partnership

Feb 15 2024

Kantar has announced a partnership with computer vision and attention measurement specialist Realeyes, integrating the latter's Verify identity recognition software into the former's anti-fraud software QubedAI. More

PureSpectrum Appointment Targets EMEA Growth

Feb 12 2024

Online sample marketplace and research tech company PureSpectrum has appointed former Ipsos, Nebu and Bilendi exec Ian Roberts as Business Development Director for EMEA, based in London. More

Sales and Client Dev Appointments for Ironwood

Feb 9 2024

US firm Ironwood Insights Group has appointed Jeb Bullis to lead the expansion of its Ironwood Online offering, and Stuart (Stu) Cohen to focus on the growth of its full service division. More

Singapore Hire for PureSpectrum

Feb 8 2024

PureSpectrum has appointed former Qualtrics and Dynata employee Mani Padmanabhan as Senior Client Director for Asia, based in Singapore. More

Audience Partnership for GWI and Dynata

Feb 8 2024

Consumer research platform GWI has partnered with Dynata to launch a solution called GWI Audience Activation, offering end-to-end marketing including segmentation, profiling, planning and activation, for pre-built or bespoke segments using the firms' global audience data. More

Torfac Hires Director of Client Development

Feb 8 2024

Canada-based analytics and MR solutions provider Torfac has appointed Srinivas K M as Director of Client Development, based in Bangalore, India. More

Fusion Healthcare Launches Executives Panel

Feb 6 2024

In the US, newly launched data collection firm Fusion Healthcare Fielding has launched the Health System Executives Panel, comprising C-Suite and Director level executives from healthcare organizations from hospitals and clinics to health systems and managed care entities. More

New Regional Role for NIQ's Megan Treston

Feb 5 2024

Consumer intelligence provider NIQ has announced two key leadership changes in the Asia Pacific region. Pacific MD Megan Treston will transition to a regional role as APAC Consumer Panel Service (CPS) Product Lead, while recent arrival Pete Sheridan steps into her old role. More

Nielsen Expands OOH Panel to Give '100% Coverage'

Feb 2 2024

In New York, Nielsen has announced it will expand coverage of its National TV out-of-home (OOH) panel this year, in order to 'fully represent all US TV households'. More

Senior Marketing and Product Hires for Dynata

Feb 2 2024

First-party data provider Dynata has recently appointed long-time Toluna marketing leader Janice Caston as EVP of Marketing, and Rebecca Bello as VP Product. More

Sodexo Seeking Analytics and CX Start-Ups

Feb 2 2024

Food, facilities and hospitality services provider Sodexo has announced the global launch of an Accelerator Programme with categories for entrepreneurs in data analytics and customer experience. More

Pureprofile Reports on Strong Half Year

Jan 30 2024

Australia-based insights and data business Pureprofile has announced revenue up 8% to $AUD 24m for the half year ended 31st December, and EBITDA of $AUD 2.4m, up 6% or 21% on a like-for-like basis. More

Toluna Adds CPG Exec to Board

Jan 29 2024

Toluna has appointed Lucie Claire Vincent Ortiz to its Board of Directors. As a senior operating executive in multinational consumer product companies, including Colgate-Palmolive Co. and Philip Morris International, she will advise the Board with a particular focus on the needs of this sector. More

Major Investment for The Insights Family

Jan 25 2024

Manchester-based kids, parents and family specialist The Insights Family has secured a £5.6m investment, with which to continue and accelerate its rapid global growth. More

Opinium Hires for European HQ Role

Jan 25 2024

Insight agency Opinum has hired Matthew Barton as Senior Consultant, based in Amsterdam, supporting continued 'rapid growth' in Europe. More

Research Partnership Launches Alzheimer's Tracker

Jan 25 2024

Healthcare specialist Research Partnership has launched a new Alzheimer's Disease tracker in Germany, Japan and the US, as part of of its syndicated Therapy Watch series. The firm plans to expand the service to other key European markets this year. More

OvationMR Buys AI-Driven Platform Qualibee

Jan 23 2024

US-based insights agency OvationMR has agreed to acquire AI-driven qual platform Qualibee, for an undisclosed sum More

YouGov Promotes for Key CCO Role in New Structure

Jan 18 2024

MR and analytics group YouGov has promoted Tom Fisher to Chief Commercial Officer (CCO), aiming to deepen its relationships with blue-chip clients. More

Borderless Access Hires NA Bus Dev Leader

Jan 18 2024

Agile research tech and hyper-niche panels firm Borderless Access has appointed Robert Pierson as Head of Business Development for the US and Canada. More

Senior APAC Appointments for Dynata

Jan 18 2024

Dynata has appointed three senior directors: Derek Brown as VP Australia and New Zealand, based in Sydney; Michael Fegan as VP North Asia, based in Hong Kong; and Russell Carter as Country Manager in Singapore. More

NIQ Partners with Databricks for Retail Solutions

Jan 17 2024

Consumer intelligence provider NIQ has joined forces with Databricks to develop a Supply Chain Solution for retail clients, combining the latter's Data Intelligence Platform with the former's Connect / Discover platform to promise more accurate demand forecasting and better personalization. More

Toluna Promotes for CMO Role

Jan 16 2024

Insights tech and panel provider Toluna has promoted Scott Axcell, formerly Head of Marketing for North America, to Chief Marketing Officer. He also joins the executive leadership team. More

Korean Partner for Holden's Asian Alliance

Jan 16 2024

Shanghai-based fieldwork and research services provider Holden Healthcare has welcomed a partner in Korea to its Asia Physician Panel Alliance (APPA). Seoul agency Nownfuture joins existing partners Seed Planning in Japan and The Owl Consulting Company in Taiwan. More

MedSurvey Appoints Partnerships Leader

Jan 16 2024

In the USA, medical MR company MedSurvey has appointed Laurie Shapiro as SVP of Global Partner Strategy, helping to expand the firm's global capabilities and partnerships. More

Pureprofile Expands and Hires in Germany and Portugal

Jan 15 2024

Australia-based data and insights company Pureprofile is opening new offices in Germany and Portugal, its twelfth and thirteenth worldwide; and has appointed Thorsten Hardtke as Business Development Manager for DACH and Ricardo Cordova for Portugal and Spain. More

Bilendi & respondi's BARI Gets Moderator Skills

Jan 12 2024

European data collection and research tech firm Bilendi & respondi has enhanced its Discuss multi-channel research platform, adding moderation skills for its AI research assistant 'BARI'. More

Key Appointments for Expanding Appinio

Jan 11 2024

Hamburg, Germany-based market research platform Appinio has announced two appointments geared towards rapid expansion: Samer Ragheb as Director of Marketing and Viktoriya Vasileva as Director of People & Culture. More

DISQO Promotes for Chief Customer Officer Role

Jan 11 2024

Insights and CX platform DISQO has promoted David Karp from VP of Customer Success to Chief Customer Officer. More

WPP 'Discussing Sale of Kantar Minority Stake'

Jan 10 2024

WPP is examining a possible sale of its remaining stake in Kantar, according to sources quoted by Bloomberg. More

YouGov Completes EUR 315m Buy of GfK Euro Panels

Jan 9 2024

GfK has completed the sale of its European Consumer Panel Services business (CPS GfK) to YouGov, a divestment required under competition law as part of the German-based global group's merger with retail data giant NIQ. The deal has been valued at around EUR 315m. More

Change at the Top for Alida

Jan 9 2024

Community-centered CX and insights firm Alida has a new CEO: Efrem Ainsley is promoted from COO to succeed Ross Wainwright, who recently stepped down from the role. More

Senior Client Dev Hire for Canada's Torfac

Jan 9 2024

Canada-based analytics and MR solutions provider Torfac has appointed Eric Harring as Senior Director of Client Development, US, based in Texas. More

Partnership for HyphaMetrics and SambaTV

Jan 8 2024

Audience data and omniscreen measurement tech firm SambaTV has announced a partnership with independent cross-media dataset HyphaMetrics, combining data from the former's opted-in devices and the latter's panel. More

Veridata Hires Chief Revenue Officer

Jan 8 2024

Texas-based data collection firm Veridata Insights has appointed former Dynata exec Justin Wilbur as Chief Revenue Officer (CRO), and says it added fifteen to its headcount in 2023. More

Panelbase Rebranded as Norstat

Jan 8 2024

European data collection firm Norstat has completed its integration of UK company Panelbase, which assumes the Norstat name as of today. More

Buzzback Launches On-Demand Qual Platform

Jan 4 2024

New York-based consumer insights firm Buzzback has launched a new qualitative research platform called Studio, aiming to make custom qual a 'dynamic, agile and easy experience' without sacrificing quality. More

Echo MR Rebrands as 10K Humans

Jan 3 2024

US-based insights firm Echo MR has rebranded as '10K Humans', a name it says reflects 'the incredible community of individuals who make us who we are', rather than simply products and services. A number of new solutions have also been added to the portfolio. More

New HQ and Irish Launch for Insights Family

Jan 3 2024

The Insights Family, which provides intelligence focused on kids, parents and families, has relocated its Manchester headquarters to a larger space in the city centre, and has launched in the Republic of Ireland - described as its first 'Tier 2' market. More

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