Search Results

DRNO found 7 articles matching your search.

Arbitron, GfK and Media Monitors in Radio Data Deal

Arbitron is combining its PPM Radio Ratings data with Media Monitors' commercial airplay data, to provide advertisers with radio audience estimates for the specific times their spots run. The resulting 'model-ready' ratings data is now available via GfK MRI's 'Granularity' modeling portal. More

Media Tracker Sentia Snaps Up BuzzNumbers

Asia Pacific media intelligence firm Sentia Media has acquired Australian online media monitoring platform BuzzNumbers from founder Nick Holmes à Court (pictured). Terms of the deal were not disclosed. More

Media Monitors Group Rebranded as Sentia

Quadrant Private Equity has renamed its Asia Pacific-based media intelligence company Media Monitors Group as Sentia Media. Media Monitors remains the name of one of Sentia's companies, which also include 360m, China Clipping and Brandtology. More

Media Monitors Buy Continues Asian Expansion

Hot on the heels of its acquisition of China Clipping on Tuesday, Media Monitors Group has acquired South East Asia-based media intelligence and quant analysis company MediaBanc. Terms of the deal were not disclosed. More

Media Monitors Acquires China Clipping

Asia Pacific-based Media Monitors Group has acquired China Clipping, a firm which offers print, broadcast and Internet monitoring, as well as quant analysis, in China, Hong Kong and Taiwan. Terms of the deal were not disclosed. More

Media Monitors Buys Majority Stake in Brandtology

Asia Pacific consultancy Media Monitors has acquired a majority stake in online and social media analysis firm Brandtology. Terms were not disclosed. More

Media Monitors Australia Snapped Up by Equity Group

Media Monitors Australia has been acquired by Quadrant Private Equity in a deal reported to be worth up to $AUD 160m. More

Register (free) for Daily Research News