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The GfK Group has announced results for the third quarter of 2005. The integration of NOP World is said to be proceeding according to plan, and the group has already achieved 95.6% of its order volume forecast for 2005. Sales for the first 9 months are up 28.8% vs Q1-3 2004 to EUR 627.5m. More
With effect from today, GfK is merging NOP Research Group (the UK arm of NOP World) and GfK Martin Hamblin UK to form a new combined company - GfK NOP Ltd, based in London. This follows GfK's acquisition of NOP World in June, and the establishment of GfK Custom Research North America in July. More
Data from more than 1,000 monthly visits conducted by NOP Field Marketing will now be collected via personal digital assistants (PDAs), offering clients more flexibility and faster reporting. More
NOPWorld has announced that its Mystery Shopping division will monitor sales of UK rail tickets for ATOC, the Association of Train Operating Companies. The contract runs for up to 5 years. More
NOP World has announced the first results from its new Hispanic OmniTelTM Financial Services Study. Findings show Hispanic Americans far less satisfied with their investments than other Americans – only 35% are 'very satisfied with where they have their money today' vs 50% in the nation as a whole. More
An influx of news in the UK retail sector. NOPWorld has today announced the winning of a contract for mystery shopping for Kwik Save supermarkets, and ESA has this week retained its mystery shopping contract for Tesco Ireland. Meanwhile MINTEL reports Britain's tea-drinking on the wane and IGD says convenience store takings are set to grow. More
Foreign relations ranks as the number one concern among 'Influential Americans' according NOP World's latest survey of the US opinion-forming elite. The group's Roper Public Affairs division says concern about the country's international ties is at an all-time high among this key group. More
NOP World Financial has appointed quallie Hannah Nutley as Associate Director. Nutley worked as a Project Director for Added Value in Sydney, Melbourne and London, and then as a freelance researcher. More
Ownership of cellphones among American 12-14 year olds has increased from 13% in February 2002 to 40% in December 2004, according to the fifth wave of the mKids tracking study from NOP World Technology. More
Print media, in general, are more effective than television for reaching influential Americans, according to new analysis from NOP. 41% of this group are among the nation's most avid newspaper readers, and a third of among the heaviest magazine readers, whereas just 14% are heavy TV viewers and 20% avid radio listeners. More
Nearly half the UK's sixty-five biggest agencies showed double-digit growth last year, according to league tables published by Marketing magazine in association with the BMRA. More
NOP World has announced the launch of Flight Track(TM), a new ad tracking product designed to give 'the clearest picture yet' of attitudes and brand disposition. The product combines new metrics Ad Potency(TM) and Investment Efficiency with online data collection and delivery. More
IT buyers expect spend on Open Source/Linux applications to grow by 2.8% in 2004, according to the NOP World Technology Confidence Barometer. Thirty per cent of organisations surveyed are using Open Source with a further 32% considering implementing it in the next 12 months. More
Around half of all British Web users purchased goods online in the run-up to Christmas 2003, capping a very good year for British e-commerce, according to recent research conducted by NOP World. The Internet User Profile Survey (IUPS) found that 10.4m British adults made pre-Christmas purchases, representing a year-on-year growth rate of 21%. More
An overall increase in IT investment of 5.3% across Europe and the US is forecast in 2004, according to NOP World's annual Technology Confidence Barometer. More
Nine per cent of British adults are expecting to buy a mobile phone as a present this Christmas – equivalent to around 3.75m handsets - according to NOP World. Drivers include new deals on low-end 'phones from High Street retailers, and a number of new handset features encouraging premium purchases. More
NOP World have appointed Chris Davis as MD of the European Automotive operation. Davis will be based in the London office, and joins the group from Northstar Research where he has held senior posts in Canada, USA and most recently the UK. More
NOP World has appointed Jim Follett as Chief Operating Officer. Follett joins from Information Resources, Inc where he spent 15 years in various senior roles, most recently President, US Client Services and Consulting. More
Media Guardian and NOP Research UK have formed a long-term partnership to develop a unique resource for the whole media industry, the first findings of which are released this week. More
Businesses in the UK seeking a better understanding of the opportunities and pitfalls of the online world have been given access to a new platform for advice and knowledge sharing, thanks to a new partnership between NOP and e-consultancy. More
At the Technovate conference hosted by ESOMAR this week, NOP World, MORI, NFO Europe and SPSS MR have announced the creation of ECOR (European Consortium for Online Research) to shape the future of online research in Europe. More
Confirming that virtual retailing is now taking off in a big way, latest research from NOP World indicates that the pre-Christmas period was the most successful ever, with 8.4 million adults shopping online in the UK - a growth rate of 52% when compared to December 2001. More
In both the US and Europe encouraging signs of real growth in the beleaguered IT sector are revealed by the latest issue of the RoperNOP Technology Confidence Barometer published this week. More
Summer 2002 has seen Internet penetration reach the magic 50% among British adults, according to a new survey by NOP World. The latest Internet User Profile Study reveals growth rates that translate into 6,000 new users per day over the last 12 months, much of it driven by women. More
The World Cup is now well and truly upon us. It has bought a multitude of ads with it, many of which are also officially sponsoring the tournament. But does this major investment in sports sponsorship actually benefit the brand owners themselves? More
A polite reminder from the MRS has just reached the offices of DRNO. Apparently, the annual researchers' Golf Tournament, sponsored by NOP, is set for Thursday 27th June, at the Wyke Green Golf Club in Middlesex. More
The Market Research Benevolent Organisation (MRBA) has just released the final amount raised at its online charity auction held during the Research 2002 conference, a grand total of just over £5,000. More
Creating online awareness, generating click-throughs, and building Net sales often go wrong as users leave their metaphorical web purchases at the 'counter'. Improving this situation is the aim of NOP World's new 'RelevantView' software system launched last week. More
The UK's first national email ethics survey has revealed that over half (53%) of white- collar employees from the UK's largest cities behave 'e-morally' on email whilst at work. This untoward behaviour includes the use of email to 'back stab' colleagues, along with the deliberate sending of racist, sexist, pornographic or discriminatory emails. More
More evidence of the ever-improving state of online sales is emerging. Some 5.4 million GB adults made Net purchases during the month to Christmas 2001. As such, NOP's latest Internet User Profile figures point to a 12 percent year-on-year increase. More
MRS Conference-goers among us will probably remember that the annual Brighton event approaches soon. As ever, the events will include an auction for the Market Research Benevolent Association (MRBA), to be managed this year by NOP. More
NOP World has announced strategic online alliances with Tiscali and iPoints as it launches its new e-Omnibus service in Britain. The largest GB Internet Omnibus, e-Omnibus is representative of the weekly online user population, estimated to be some 15 million adults. More
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