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FS Leader for Ipsos' New Dutch Subsidiary I&O

Mar 12 2024

In Amsterdam, recently-acquired Ipsos I&O has appointed former Aegon Netherlands research leader Jürgen Warnecke as Team Lead Financial Services. More

Liz Landy Leaves Ipsos

Feb 16 2024

Longtime Ipsos exec and current Global Head of Audience Measurement Liz Landy is to leave the company at the end of this month. Daniel Wong-Chi-Man will step up to Lead the Audience Measurement Service Line globally, while Ipsos iris leader James Oates will add responsibility for the business in the UK. More

Ipsos Hires New UKI Chief People Officer

Feb 15 2024

Ipsos has appointed former Ofcom and Aviva exec Kerri-Ann O'Neill as Chief People Officer for UK and Ireland. More

New UK Brand Health Leader for Ipsos

Feb 6 2024

Ipsos has appointed former Kantar and Mintel exec Dale Beaton as head of its Brand Health Tracking (BHT) Service Line in the UK. More

Ipsos Buys Analytics Firm Jarmany

Jan 15 2024

Ipsos has acquired analytics and data visualization company Jarmany, which is based in Kingston-upon-Thames, UK. More

Ipsos Buys Dutch Public Sector Specialist

Jan 8 2024

Ipsos has announced the acquisition of I&O Research, described as the largest research agency in the public sector in the Netherlands. More

Ipsos Hires Nicholas as Chief Client Officer

Dec 4 2023

Ipsos has appointed Eleni Nicholas as Chief Client Officer, with seats on the firm's Executive Committee and Group Management Committee. More

Ipsos Launches Three Anti-Obesity Meds Studies

Nov 16 2023

Ipsos has launched three new syndicated studies monitoring the wider impact of anti-obesity medications. More

Ipsos Buy Strengthens NZ Public Sector Offer

Oct 31 2023

Ipsos has acquired New Zealand's CBG Health Research Ltd from its previous owner, research and telehealth services firm Reach Aotearoa. More

Ipsos Returns to Strong Growth

Oct 26 2023

Ipsos has reported third quarter revenue of EUR 588m, representing organic growth of 4.3% and restoring year-to-date organic growth after shrinkage in the first half. All the group's global regions shared in the Q3 growth, with EMEA leading the way. More

Ipsos Buys B&A to Form New Irish 'Leader'

Oct 24 2023

Ipsos has acquired Ireland's Behaviour & Attitudes (B&A), which provides opinion and social research studies, as well as market studies - and will combine it with its own operations in the country to become 'the market research leader in Ireland'. The firm will be known as Ipsos B&A. More

Ipsos Buys Syndicated Auto Study NVCS from InMoment

Oct 9 2023

Ipsos has announced the acquisition from InMoment of the New Vehicle Customer Study (NVCS), described as the largest and longest-running syndicated automotive program in North America. More

Ipsos Names New CFO for UK and Ireland

Oct 2 2023

Two weeks after naming a new finance Chief for North America, Ipsos has appointed Gary Moore as Chief Financial Officer for the UK & Ireland. More

Morning Consult Adds Three to Commercial Division

Sep 12 2023

In the US, decision intelligence company Morning Consult has appointed Joseph DeVeny as Head of Research Solutions; Ryan Bien as Head of Analytics & Data Operations; and Alex Menendez as Head of Customer Success. All are based in the firm's Commercial division. More

Ipsos Hires for Top Comms and Healthcare Roles

Sep 11 2023

Ipsos has appointed former Bureau Veritas Director Caroline Ponsi Khider as Chief Communications and Brand Officer; and Dr Bonnie Bain as Global Head of Healthcare. Bain replaces Michael Spedding, who retires at the end of the year. More

Ipsos Launches Inaugural ESG Watch Report

Aug 16 2023

Ipsos has launched a report called ESG Watch, to assess public perception of company performance on environment, social and governance (ESG) issues, and understand how these perceptions help shape brand value and other sector-wide insights. More

Ipsos Australia Opens Employee Experience Practice

Aug 2 2023

Ipsos Australia has launched its Employee Experience Research and Advisory practice, following the recent acquisition of Big Village Australia. More

Ipsos Confident of 'Business as Usual' after Solid Q2

Jul 25 2023

Ipsos has announced results for the second quarter of 2023, returning to very modest organic revenue growth thanks to a strong performance in emerging markets. The group says its business is 'returning to a more usual pattern' after Covid and is on course for a good year. More

Ipsos Launches 'Creative|Spark Early'

Jul 24 2023

Ipsos has added an early-stage creative development solution to its platform - 'Creative|Spark Early' - to enable users to screen creative ideas, visuals, storyboards" and videoboards for advertisers in as little as 24 hours. More

Ipsos Buys West African Research Firm Omedia

Jul 20 2023

Ipsos has announced the acquisition of West African MR agency Omedia, from French audience measurement company Mediametrie. More

Ipsos Buys Big Village Aus Insights Unit

Jul 17 2023

Ipsos has announced the acquisition of the Insights business of Big Village Australia, including expertise in public sector research, employee research and customer experience. More

Ipsos Names Hanlon ESG Lead in US

Jul 14 2023

Ipsos has named Claire Hanlon as ESG Lead (Environmental, Social and corporate Governance) in the US, which it says will reinforce the company's commitment to insights framed by social and environmental considerations. More

Ipsos Launches FastPack Pack Screening Tool

Jul 11 2023

Ipsos has launched a pack screening tool called FastPack, grounded in behavioural science and promising results in as little as four hours. The tool is currently available on the global group's self-service online MR platform Ipsos.Digital, in the US, the UK, Australia, India and South Africa. More

Ipsos Buys Pharma Specialist Shanghai Focus RX

May 18 2023

Ipsos has acquired Shanghai Focus RX Research, aiming to strengthen the expertise of its Pharma Insights business and support its Healthcare Insights division. Terms of the deal were not disclosed. More

Ipsos Anticipates Good Year Despite Q1 Revenue Dip

Apr 20 2023

Ipsos has reported a 2.9% drop in Q1 revenues to EUR 532m, with organic decline of 2.8%. The firm had said when presenting its 2022 annual results that it anticipated a 'tougher first quarter'. The total is still 26% up on the figure for Q1 2019, pre-Covid, and Ipsos says it expects annual growth of c.5%. More

Ipsos Promotes for Creative Excellence Leadership Role

Apr 13 2023

Ipsos has promoted Pedr Howard to the newly created role of Executive Vice President and Head of its Creative Excellence team in the US. More

Ipsos' Xperiti Debuts B2B Respondent Verification Tool

Apr 11 2023

Ipsos-owned B2B researcher Xperiti has launched a solution called Vepp, which it says will flag fraudulent profiles and ensure that only genuine respondents can participate in online surveys and panels. More

Ipsos to Add Two to Board of Directors

Apr 5 2023

Ipsos is planning to add two new members to its Board of Directors - Àngels Martín Muñoz, currently General Manager for Olympics at Atos; and Florence Parly, former Minister of the French Army. Their appointment is subject to a vote at the firm's AGM on 15th May. More

Ipsos Partners with Video Feedback Firm Discuss

Mar 30 2023

In the US, Ipsos has partnered with video feedback platform Discuss to enhance its offering in live virtual feedback and fast online qual, among other areas. More

Ipsos Unveils Solutions for Quick Service Restaurants

Mar 24 2023

Ipsos has launched a set of specialized, end to-end innovation solutions for Quick Service Restaurants (QSR), which it says will fuel development and optimization at any stage of the product life cycle. More

Ipsos to Launch 'CX Nation' Report in Australia

Mar 20 2023

In Australia, Ipsos has partnered with conference organizer Ashton Media to conduct a 'State of the CX Nation' industry report, due for launched at the latter firm's Customer 360 Symposium later this month. The partners plan to repeat the report annually. More

Ipsos Names EVP for US Innovation Practice

Mar 17 2023

Ipsos has appointed Tom Juetten as Executive Vice President and Service Line Lead for its US Innovation Practice, which provides clients with insights on the entire innovation process, from ideation and concept testing to post-launch evaluation. More

Strong Year for Ipsos with 5.6% Organic Growth

Feb 16 2023

Ipsos has reported 2022 annual revenue up 12% to EUR 2.4 bn, representing organic growth of 5.6%. In the final quarter of the year, the business grew by 8.8%, including nearly 4% organic growth. More

Ipsos Buys B2B 'Expert Network' Xperiti

Feb 13 2023

Ipsos has acquired business-to-business researcher Xperiti, which has operations across the US, Israel and the Philippines. Terms of the deal have not been disclosed. More

Ipsos Names Franke NA President and Cluster Lead

Feb 2 2023

In the US, Ipsos has named long-time company exec Lindsay Franke as President and Service Line Cluster Lead for North America. More

OOH Measurement Body Route Launches Three New Data Sets

Jan 25 2023

UK out-of-home (OOH) measurement body Route has been working with Ipsos and industry partners IPA (Institute of Practitioners), ISBA (Incorporated Society of British Advertisers) and out-of-home trade association Outsmart, to apply three new methodology developments for its data releases. More

Ipsos Gets Contract to Expand BARB Panel

Jan 23 2023

BARB, the UK's television audience measurement body, has awarded its panel expansion recruitment contract to Ipsos, which will grow the nationally representative panel of households from 5,150 to 7,000 homes. More

Ipsos Appoints COO and Chief People Officer

Jan 5 2023

Ipsos has announced two appointments to its global Executive Committee: Valerie Vezinhet as Chief People Officer and Michel Guidi as Chief Operating Officer. More

Cynthia Pachovski Named CEO of Ipsos Canada

Dec 7 2022

Cynthia Pachovski has been formally named Chief Executive Officer of Ipsos Canada, following the retirement of Gary Bennewies earlier in the year. More

Hajnal to Lead New Ipsos Audience Data Team

Nov 22 2022

Ipsos has appointed former GfK/Nielsen exec Istvan Hajnal to lead its new dedicated Audience Measurement Data team, in the Netherlands. More

Ipsos Begins Share Buyback Programme

Nov 8 2022

Ipsos has begun a share buyback programme of up to 2% of capital per year, as part of its four-year plan, which is designed to accelerate growth and shareholder value. More

Ipsos Reports 5.3% Organic Revenue Rise

Oct 27 2022

Ipsos has reported a 14.3% increase in reported third quarter revenue, to EUR 601.5m from EUR 526.3m a year earlier. Organic revenue growth was 5.3%, while 8.0% resulted from currency effects. More

Ipsos Names APAC CEO and Chief Client Officer

Oct 24 2022

Ipsos has moved Hamish Munro into the position of APAC Chief Executive Officer, replacing Christophe Cambournac who will move into a global role with the business. Additionally, South East Asia CEO Suresh Ramalingam has been named Chief Client Officer for the APAC region. More

Ipsos Promotes for Sustainability / ESG Role

Oct 19 2022

Ipsos has promoted twenty-year company veteran Lauren Demar to Chief Sustainability Officer and Global Head of ESG. More

Ipsos Promotes for 'Smart Acquisitions' Role

Sep 26 2022

Ipsos has appointed 24-year company veteran Jean-Michel Mabon in the role of Head of Mergers and Acquisitions, responsible for overseeing buys in connection with a growth plan the group announced in June. More

Ipsos Launches IndiaBus

Sep 9 2022

Ipsos India has launched a new large sample, nationwide omnibus running multiple times per month and offering rapid turnaround research. More

Ipsos Hires Kantar's Chhavi Bhargava in India

Sep 1 2022

In India, Ipsos has appointed long-time Kantar exec Chhavi Bhargava as a Senior Consultant. More

Ipsos Expands Strategy3 in Hong Kong

Aug 5 2022

Ipsos Hong Kong has expanded its dedicated insights-based brand and marketing advisory unit Strategy3 with the appointment of Reza Nobar as a Partner. More

More Modest Q2, but Excellent First Half for Ipsos

Jul 21 2022

Ipsos has reported second quarter revenue of EUR 574.0m, representing organic growth of 2.1% (reported growth 8.9%). After exceptional results in Q1, the group cited global events and the end of Covid measurement contracts - as well as strong comparatives from Q2 2021 - for the lower figures. More

Ipsos launches UX Lab in Downtown Chicago

Jun 30 2022

Ipsos has launched a user experience (UX) facility called the Ipsos Experience Lab in the Franklin Center in downtown Chicago, providing space for focus groups, interviews, device tests and simulations. More

Ipsos Unveils Four-Year Growth Plan

Jun 14 2022

Ipsos has unveiled a four-year plan to accelerate growth and shareholder value. This will include the group spending between EUR 100m and EUR 200m per year on 'smart acquisitions', while doubling its investments in data analytics, technology and 'knowledge panels'. More

New CFO for Ipsos as Stoclet Steps Down

Jun 9 2022

In Paris, Ipsos has appointed Dan Lévy as Group Chief Financial Officer, from June 10th, replacing Laurence Stoclet who has been with the business for nearly 24 years. More

Conrad Joins Ipsos in Market Strategy EVP Role

Jun 6 2022

Ipsos has appointed former MB Canada, GfK and Kantar exec James Conrad as EVP in its Market Strategy and Understanding (MSU) team. More

Ipsos Wins UAE Cross Media Measurement Contract

May 25 2022

In Dubai the Advertising Business Group, a non-profit organisation advocating for responsible advertising and communication in the MENA region, has appointed Ipsos as its partner for its ad currency UAE Cross Media Measurement project. More

Ipsos Promotes Polyak for NA Analytics President Role

May 19 2022

Ipsos has appointed Mark Polyak as its President of Analytics in North America, with a key role in integrating 'multisource, real-time, data-driven and actionable insights' into the group's core operations. He was previously Ipsos' Chief Analytics and Data Officer in Public Affairs. More

Ipsos Adds Two to ANZ Management Team

May 11 2022

In Australia, Ipsos has appointed Michelle Tustin as Director, Corporate Reputation, based in Adelaide, while Haydn Northover joins as Service Line Leader, Creative Excellence, based in Melbourne. More

Ipsos Reports 12.3% Revenue Rise, Plans Acquisitions

Apr 21 2022

Ipsos has reported 12.3% first quarter organic revenue growth and a 17.5% reported increase to EUR 547.8m. The firm says it is planning an 'exciting range' of potential acquisitions in key sectors and territories, especially in the USA. More

BEESY Hires Former Ipsos Exec Vanover as Ops Director

Apr 12 2022

In New York, behavioral science insights agency BEESY has appointed long-time Ipsos exec Pam Vanover as Director, Research Operations. More

Ipsos Names Krause James US Service Line President

Apr 1 2022

In the US, Ipsos has appointed former Kantar exec Whitney Krause James as a President of the US organization, leading several lines of business. She joins on April 4th and will be based in New York. More

Ipsos' Synthesio Joins Twitter Partner Program

Mar 31 2022

Ipsos-owned social media intelligence and listening platform Synthesio has joined Twitter's Official Partner Program, with the goal of creating new insight services and jointly building new relationships with client marketing and insights teams. More

Ipsos Merges Bolivian Business with Local Firm

Mar 22 2022

Ipsos has merged its business in Bolivia with MR and public opinion firm CIESMORI. More

Ipsos India Reorganizes Leadership Team

Mar 16 2022

Ipsos India has reorganized its leadership lineup, with the promotion of seven members of its team. More

Impressive Revenue Rise for Ipsos

Feb 24 2022

Ipsos has reported a 16.8% increase in annual revenue to EUR 2.14bn for 2021, with overall organic growth of 17.9%. Perhaps more significantly, the figures represent impressive organic growth of 10.4% when compared with 2019. More

Ipsos Buys Canadian Mystery Shopping Specialist We Check

Feb 23 2022

Ipsos has acquired Canadian mystery shopping solutions provider We Check for an undisclosed sum. More

Firms Link for Live Super Bowl Biometric Monitoring

Feb 8 2022

Four insights companies - Ipsos, IVP Research Labs, Schlesinger Group and Shimmer Research - are partnering to provide live biometric monitoring and analysis for this year's Super Bowl. More

Delineate Adds Askia Survey Tech to Proximity Platform

Jan 18 2022

UK-based research and data business Delineate has integrated Ipsos' survey data collection technology Askia into its own Proximity end-to-end platform, which connects brands with their consumers in real time. More

Ipsos Names UK Head of Cohesion and Security

Jan 14 2022

In the UK, Ipsos has appointed Caroline Paskell as Head of Cohesion and Security in its Public Affairs Division. More

Origin Completes Cross-Media Measurement Proof of Concept

Jan 12 2022

Origin, a joint industry initiative led by UK advertiser trade body ISBA, has completed the first stage of its cross-media measurement proof of concept (POC) evaluation. More

Ipsos MORI Names Head of Energy and Environment

Dec 1 2021

Ipsos MORI has appointed Rachel Brisley as Head of Energy and Environment in its Public Affairs team, leading a team of researchers, evaluation specialists, and economists working specifically in the areas of environmental, energy and sustainable development policy for public sector clients. More

Ipsos Debuts Instant|Labs Early Stage Creative Tool

Nov 23 2021

Ipsos has launched an early stage creative development solution called Instant|Labs, providing clients with an understanding of the potential of creative and ideas within just one day. More

Kelly Beaver Named CEO of Ipsos UK & Ireland

Nov 10 2021

In London, long-time Ipsos exec Kelly Beaver has been named Chief Executive of the UK and Ireland business, succeeding Ben Page on 15th November when he moves to the role of global CEO, based in Paris. More

Ipsos Hires Ad Industry Name Karen Fraser

Oct 29 2021

In the UK, Ipsos has appointed former Advertising Association exec Karen Fraser as Senior Director, with responsibility for sustainability, creativity, trust and growth. More

Ipsos Buys Employee Researcher Karian and Box

Oct 26 2021

Ipsos has acquired UK-based employee research and experience firm Karian and Box for an undisclosed sum. More

Ipsos Thriving as Handover Approaches

Oct 21 2021

Ipsos has posted third quarter revenue of EUR 526.3m, up 12.3% versus Q3 2020 and 5.4% - or 8.5% in organic growth terms - compared with Q3 2019. The firm says profitability is 'in line with the objectives for the year announced in July', with a slight improvement predicted in operating margin. More

Ipsos Volte-Face: Ben Page to Lead Group Worldwide

Sep 27 2021

Ipsos has announced that Nathalie Roos will no longer be taking over as CEO, following the emergence of 'deep discrepancies' in her discussions with Didier Truchot. Instead, Ipsos MORI CEO Ben Page will take the top job, from November 15th. More

Ipsos Buys MR Software Firm Infotools

Sep 15 2021

Ipsos has agreed to acquire New Zealand's Infotools, whose software and services focus on 'harmonizing', analyzing, visualizing and sharing market research data. More

Le Manh Leaves Ipsos: New CEO NA Appointed

Sep 14 2021

Pierre Le Manh, Ipsos' CEO in North America, has left the company to pursue 'other opportunities', and been replaced by former Gartner exec Lorenzo Larini. More

Ipsos Replaces Nielsen as IAB Australia Data Supplier

Aug 31 2021

In Australia, the Interactive Advertising Bureau (IAB) has appointed Ipsos as its preferred supplier for digital audience data for a three-year term, commencing in the second quarter of 2022. Nielsen previously held the contract for nearly a decade. More

Ipsos H1 Revenue Jumps 26.4%

Jul 23 2021

Ipsos has reported a 26.4% increase in first half year revenue to EUR 993.3m, compared with EUR 786.0m in the prior year period and well up on the EUR 903.4m recorded in H1 2019. Organic growth from H1 2020 was 31.5%. More

Ipsos Hires New CEO, Truchot Moves to Chairman's Role

Jul 19 2021

Ipsos has appointed former L'Oréal Germany CEO Nathalie Roos as Chief Executive Officer, as co-founder Didier Truchot steps down from the role to become Chairman of the Board of Directors. More

14% Organic Growth for Ipsos in Q1

Apr 23 2021

Ipsos has posted revenue of EUR 466.3m in the first quarter of 2021, up 8.8% from Q1 2020 and up 10.5% from Q1 2019. Like-for-like, the increase was 14.1%, driven by a very strong performance in EMEA. More

Ipsos Buys Audio Recognition Tech Firm Intrasonics

Apr 12 2021

Ipsos has acquired UK-based audio recognition technology firm Intrasonics for an undisclosed amount. More

Kantar and Ipsos Go Dutch for Total Audience Contract

Mar 30 2021

Kantar and Ipsos have been awarded contracts to deliver what they say is the 'world's first true cross-media total audience measurement solution', in the Netherlands. The contracts combine measurement of viewing, listening, browsing and reading in a single, integrated system. More

Ipsos Creates Global Marketing Leadership Role

Mar 2 2021

Ipsos has hired former New York Times insights exec Dan Wong-Chi-Man for a newly created role, Head of Global Marketing and Business Development. He will be based in London. More

'Resilient and Agile' Ipsos Reports Q4 Organic Growth

Feb 25 2021

Ipsos has reported Covid-hit full-year revenue of EUR 1.8bn, down 6.5% on a like-for-like basis, but managed organic growth of 1.4% in Q4 (vs Q4 2019). Negative currency effects dented reported figures for both periods. More

Ipsos Hires Kawada to Head Audience Measurement

Feb 19 2021

In the US, Ipsos has appointed Christie Kawada as Head of Media Development and Audience Measurement. She takes over from Manny Flores, who moves to the position of Executive Vice President in the Client Organization. More

Comscore and Ipsos in Mexico Audience Measurement Pitch

Feb 3 2021

Comscore and Ipsos have partnered to deliver enhanced cross-media measurement solutions to the Mexican market. More

Ipsos Buys Majority Stake in OOH Specialist MGE Data

Jan 26 2021

Ipsos has acquired a majority stake in Czech Republic-based company MGE Data, which specialises in Out-of-Home (OOH) measurement, with capabilities in consulting, data analytics, application development and technical solutions. Terms of the deal have not been disclosed. More

Ipsos Buys Croatian Partner Fistnet

Jan 18 2021

Ipsos has announced the acquisition of Croatian firm Fistnet d.o.o., developer of the Dotmetrics digital audience measurement platform. More

Ipsos to Rebuild Australia's MOVE for DOOH Age

Jan 14 2021

In Australia, the Outdoor Media Association (OMA) has commissioned Ipsos to update its audience measurement system MOVE, to deliver a national model that covers all formats and environments, including Digital Out of Home (DOOH) signs. More

Ipsos Moves Annie Chan to HK MD Role

Jan 14 2021

Ipsos has promoted Annie Chan to the role of Managing Director in Hong Kong, replacing Mick Gordon who will move on to an as yet undisclosed role at the company. More

Ipsos Names Philippines Country Manager

Jan 12 2021

Ipsos has appointed Vicky Abad as Country Manager for the Philippines, replacing Marie Lee, who retired in December 2020 having led the business there for the past eight years. More

MrWeb 21 Years Feature: Data Viz and DIY Research

Nov 4 2020

From the Data Visualization special issue published last week: Ipsos.Digital CEO Andrei Postoaca talks about the challenges involved in developing a DIY research platform for one of the world's biggest and best known insight groups. More

Data Viz Launch: Didier Truchot on Finding Clarity in 2020

Oct 28 2020

Our Data Visualization special issue is published today. Here, in his Introduction, Ipsos co-founder & CEO Didier Truchot talks about clients' need for clarity, AI's potential to change our industry, and why insight professionals should be confident about the future. More

Strong Sectors and Regions Help Ipsos Recovery

Oct 23 2020

Ipsos has posted revenue of EUR 468.6m in the third quarter of 2020, down 6.2% on a reported basis but just 3.3% on a like-for-like, constant currency basis despite the impact of the pandemic. The group says this reflects 'a renewed stability since June', with recovery month by month. More

MrWeb 21 Years Feature: Tip of the Iceberg

Oct 9 2020

Kicking off a week and a half of articles from our forthcoming Data Visualization special issue, Ipsos.Digital CEO Andrei Postoaca backs AI to unlock its full potential behind the scenes within ten years, allowing business needs to return to centre stage. More

Ipsos Launches AI-based 'Question Library'

Oct 8 2020

Ipsos has partnered with artificial intelligence specialist Peltarion to launch a tool called Question Library and help researchers build 'better' questionnaires. More

Ipsos First Half 'Heavily Affected' by Pandemic

Jul 23 2020

Ipsos has posted revenue of EUR 786m for the first half of the year, down 13% from last year's EUR 903.4m. The firm says that after a close to flat performance in the first quarter, the second was heavily affected by the 'havoc' wreaked by Covid-19. More

Vividata and Ipsos Launch Canadian Audience Measure

Jun 18 2020

Toronto-based not-for-profit consumer and audience insights company Vividata has extended its partnership with Ipsos, to roll out the latter's iris online audience measurement solution in Canada. More

Ipsos Launches Iraq Access Panel

Jun 15 2020

Ipsos Interactive Services' (IIS) has extended its MENA online panel with a launch in Iraq. The new panel boasts 8,000 members and is fully operational in all the state's major cities, in both Arabic and Kurdish languages. More

Ipsos Debuts Creative|Spark Video Assessment Tool

Jun 2 2020

Ipsos has launched an online solution called CreativeSpark, through which clients can evaluate video creative in the US and UK, in as little as 24 hours. The tool will be rolled out in sixteen additional markets throughout the year. More

Ipsos and RealityMine in UKOM Panel Deal

May 12 2020

Ipsos has partnered with mobile research tech firm RealityMine to create a cross-device panel measuring digital behaviour on smartphones, tablets and desktop computers. The panel will form part of Ipsos' contract to supply the UK's online audience measurement standard. More

MrWeb 21 YEARS FEATURE: Little Did He Know

Apr 24 2020

Continuing our focus on 'Insights in the Mobile Age' Mario Paic, Global Head of Data Science, looks at the rise of the smartphone and discusses its central role today at Ipsos Audience Measurement. More

Modest Q1 Rise, Fall in Orders for Ipsos

Apr 23 2020

Ipsos has posted first quarter revenue of EUR 428.7m, up 1.6% from the same period last year; but says its order book in the three weeks from March 30th has seen a significant fall. More

Ipsos Initiates Business Protection Cost Saving Measures

Apr 8 2020

Ipsos has implemented a series of measures intended to protect its margins, its liquidity and its ability to work with its customers, as a result of the COVID-19 pandemic. More

'Total Understanding' Drives Strong Growth for Ipsos

Feb 27 2020

Ipsos has reported a 14.5% increase in full-year revenue to slightly more than EUR 2 billion; with organic, constant currency growth of 3.8%, the firm's best annual performance since 2011. More

Ipsos Takes Majority Stake in Askia

Feb 10 2020

Ipsos has announced the acquisition of a majority stake in survey technology provider Askia, and says it will tap the firm's expertise and technology to develop the 'survey platform of the future'. More

Ipsos India Reshuffles Operations Leadership Team

Jan 29 2020

Ipsos India has promoted Deepak Garkhel to the role of Operations Director for its 'APEC' region (Asia Pacific Excluding China) region; Pratim Thakurta to Operations Head; and Kedar Padgaonkar to lead data processing. More

Ipsos Replaces Comscore as UKOM Measurement Supplier

Jan 7 2020

UKOM, the body which defines and governs Britain's online audience measurement standard, has appointed Ipsos as its new supplier from January 2021. It replaces Comscore, which has held the contract since 2012. More

Ipsos Partners with Alchemy-RX

Dec 17 2019

Ipsos has partnered with recently formed marketing agency Alchemy-RX in a deal which will bring each company's expertise to existing and potential clients, and expand client access to experts. More

Ipsos Buys Automated Reporting Partner Data Liberation

Dec 9 2019

Ipsos has announced the acquisition of a majority stake in UK-based automated reporting specialist Data Liberation, which will now form an integrated part of the newly launched Ipsos.Digital platform. More

Ipsos Extends 'Duel' Solution via Self-Service Platform

Dec 5 2019

Ipsos has rolled out its behavioral science-based Duel screening solution in the UK, France, Germany, Italy and Spain, through its Ipsos.Digital self-service research platform. More

Ipsos Launches Fully Automated DIY Research Platform

Nov 7 2019

Ipsos has launched a self-service research platform called Ipsos.Digital, offering clients simplified access to global research capabilities and insights. More

Ipsos in Full Sail Again with GfK Units On Board

Oct 25 2019

Ipsos has reported organic growth of 3% in the third quarter of the year. Reported revenue rose fully 16.7% to EUR 499.4m, driven by the acquisition of units of GfK since last year, and to a lesser extent by that of Synthesio and by currency effects. More

Ipsos Debuts Medical Aesthetics Monitor

Sep 30 2019

Ipsos has launched a new syndicated Medical Aesthetics Monitor, beginning in South Korea and with plans to expand to Europe and North America. More

Probst Joins Ipsos as SVP Brand & Creative Excellence

Sep 11 2019

In the US, Ipsos has appointed former Kantar/Dynata exec Emmanuel Probst as Senior Vice President - Brand & Creative Excellence, to help clients measure how brands and consumers connect through content, communication and media. More

Big Sofa Technologies Hires Long-time Kantar Exec

Sep 4 2019

UK-based big data video analytics firm Big Sofa Technologies has appointed former Kantar exec Sam Curtis as Head of Client Partnerships and Business Development. More

Vividata Partners for Passive Panel Launch in Canada

Aug 29 2019

Consumer and audience insights company Vividata has partnered with mobile research technology firm RealityMine, digital data collection specialist Delvinia, and Ipsos, to launch what it calls the first passive panel of its kind in Canada. More

Ipsos Strengthens Social Intelligence Team

Jul 31 2019

Ipsos Bengaluru Branch Head Geeta Lobo has taken on the role of India Ambassador for the Global Science Organization, alongside the position of Social Intelligence Analytics (SIA) Head, for Ipsos India. Meanwhile Research Manager Sasha Francis has moved across to the SIA team. More

Ipsos Reports H1 Revenue and Organic Growth

Jul 25 2019

Ipsos has generated revenue of EUR 903.4m in the first half of 2019, up 14.9% compared with the first six months of 2018. Organic growth for the half year was 3.0%. More

Ipsos Buys Minority Stake in Questback

Jul 25 2019

Ipsos has acquired a 10% stake in Oslo, Norway-based employee and customer experience management company Questback. Terms of the deal have not been disclosed. More

Ipsos Hires Market and Brand Strategy Leader

Jul 23 2019

Ipsos has appointed former Kantar exec Chris Murphy as President, Market Strategy and Understanding, leading its business focused on product development and activation. More

Ipsos Promotes DeVeny to Lead US Innovation Practice

Jun 18 2019

Ipsos has promoted Joseph DeVeny to lead its US Innovation Practice, overseeing a team of nearly 100 across the region. More

Ipsos Names US Head of Corporate Reputation

Jun 6 2019

Ipsos has promoted Jason McGrath to the role of Head of Corporate Reputation in the US, based in New York. More

Ipsos Hires CX Leader

Jun 3 2019

Ipsos has named Michele Booth, previously of consultancy firms Ernst & Young, PricewaterhouseCoopers and Deloitte, as Head of Advisory for Customer Experience (CX). More

News Corp Australia to Stand By Newspoll

May 28 2019

News Corp Australia has announced that it will continue to support its partner Newspoll, while looking to 'fix' the polling system. This follows the newspaper group Nine's decision to end its contract with Ipsos over election predictions. More

Nine Drops Ipsos after Election Surprise

May 24 2019

In Australia, newspaper group Nine News has ended its contract with Ipsos after it failed - in common with all the other pollsters in the country - to predict the election victory of Prime Minister Scott Morrison. More

Ipsos Hires Mackey to Lead North American UX Business

May 7 2019

In New York, Ipsos has appointed Peter Mackey as Executive Vice President and Head of its User Experience (UX) and Human Factors (HF) practice. More

Ipsos Names Leader for US Auto Quality Practice

Apr 30 2019

Ipsos has appointed long-time J.D. Power exec Jacob George as Executive Vice President and Leader of its US Automotive Quality Practice. More

Ipsos Asthma Study Expands in Asia

Apr 29 2019

Ipsos is extending its syndicated Severe Asthma Therapy Monitor to Japan, the first country covered in Asia; and says it will add China later this year. More

Strong First Quarter Revenue for Ipsos

Apr 26 2019

Ipsos has reported organic growth of 2.4% for the first quarter of 2019, which coupled with acquisitions including Synthesio and parts of GfK drove reported revenue up an impressive 15.0% to EUR 422.1m. More

Ipsos Moves Clark to New NA Head of Marcoms Role

Apr 25 2019

In the US, Ipsos has promoted Julia Clark to the newly created role of Head of Marketing and Communications for North America, based in the firm's Chicago office. More

Ipsos Extends Verdia and Mathur's Roles in India

Apr 17 2019

Ipsos India has extended the role of Sonul Verdia, Mystery Shopping Lead, to include the post of Business Development Head for Customer Experience in Mumbai and Bengaluru. Meanwhile, Ananya Roy Mathur, Research Director, Innovation, takes on the post of Creative Excellence Lead for India. More

Ipsos Adds HR Head, Names 'Generation Ipsos' Leader

Apr 16 2019

Ipsos has hired former AIG senior HR exec Debi Lee as President, Human Resources Head for North America; while SVP Kristen Kehoe has been promoted to lead its 'Generation Ipsos' Analyst Development Program for entry-level researchers. More

Ipsos Debuts 'Simstore' Virtual Shopper Solutions

Apr 2 2019

Ipsos has launched Simstore, a suite of automated virtual shopper and packaging solutions to help clients understand how shoppers make decisions, improve navigation and optimize retail conditions and package designs. More

Ipsos Launches Early Ad Test Labs in Asia Pacific

Mar 25 2019

Ipsos has announced the Asia Pacific launch of its Creative|Labs, which use early communication research to encourage and guide 'bold and effective' creativity in advertising. More

Ipsos Ends Flat Year with a Good Q4

Feb 28 2019

Ipsos has reported organic growth of just 0.7% for 2018, with currency fluctuations reducing reported revenue to EUR 1.7bn, 1.7% down on the previous year. Q4 revenue was up 4.5% to EUR 535.6m, as the firm consolidates recent acquisitions. More

Ipsos and World Economic Forum Launch Privacy Survey

Feb 5 2019

Ipsos has launched a tracking study called the Global Citizens and Data Privacy Survey, in partnership with not-for-profit organization the World Economic Forum. The survey aims to shed light on the lack of knowledge and trust around the use of personal data by companies and governments. More

Ipsos Hires Former YouGov MD as Egypt Country Manager

Jan 14 2019

Ipsos has appointed former YouGov Egypt MD Yasser Omar as Country Manager, based in the firm's new offices in Cairo. More

Ipsos Launches Syndicated HIV Patient Community

Jan 10 2019

Ipsos has launched a syndicated HIV Patient Community, to add patient views to the doctor's perspective already provided by its syndicated HIV Therapy Monitor. More

Ipsos Co-founder Recognised with Chaptal Award

Dec 18 2018

Ipsos founder, Chairman and CEO Didier Truchot has received the Chaptal Award for Arts in Communication and Training, awarded annually for entrepreneurial successes and technological advances. More

Liu Named CEO of New Ipsos China Region

Feb 9 2017

Ipsos has made changes to its Asia Pacific operations, with the news that its business in China will operate as a separate region, led by Lifeng Liu as Chairman and Chief Executive. More

Ipsos Hires Nielsen Veteran Amy Fenton as Second CMO

Jan 31 2017

Ipsos has appointed Nielsen's former Buy strategy leader Amy Fenton as Chief Marketing Officer in North America, overseeing all marketing, strategy, and communications in the US and Canada. She succeeds Jim Meyer, who was the firm's first ever CMO. More

Chakraborty to Head Ipsos India Public Affairs

Jan 24 2017

Ipsos has appointed former TNS director Parijat Chakraborty as Head of its Public Affairs business in India. He will be based out of the Gurgaon office and will report to Amit Adarkar, CEO for India. More

Ipsos and Eyeota Create New Australian Segments

Nov 16 2016

In Australia, Ipsos has teamed up with audience data firm Eyeota to create a new range of targetable audience segments, based on the former's emma media survey and its geoTribes person-level geodemographic classification system. More

Ipsos Simplifies Ownership Structure

Nov 15 2016

Ipsos has announced changes in its ownership structure, designed to simplify it and ensure the company's independence over the long term - following the death in December 2014 of co-founder Jean-Marc Lech. More

Mindshare Aus Research Head Leaves for Ipsos Connect

Nov 14 2016

In Australia, former Mindshare Head of Research & Insights Liz Harley has joined Ipsos Connect, the global group's media and audience division, as Managing Director. The firm has also promoted Head of Business Development Brian Hogan to Executive Director of its emma unit, reporting to Harley. More

'Satisfactory' Growth for Ipsos in Q3

Oct 27 2016

Ipsos has reported a 0.9% increase in third quarter revenue to EUR 431.7m, with organic growth a 'satisfactory' 3.2% during the period. More

Ipsos Debuts Tool for Path-to-Purchase Understanding

Oct 7 2016

Ipsos Marketing has launched a new tool called 'LIFE Path', providing a modular approach to path-to-purchase understanding that uses social media intelligence, passive metering, and qual and quant research. More

Strong Joins Ipsos as Behavioural Science Lead

Oct 4 2016

In London, Colin Strong has left his role as MD of Verve Ventures after eighteen months, to join Ipsos as Global Head of Behavioural Science. He replaces Stephen Donajgrodzki, who stepped down from the role last month. More

Ipsos Debuts Global Business Influencers Survey

Sep 20 2016

Ipsos has launched its first syndicated Global Business Influencers (GBI) survey, looking at the media, business, financial, luxury and travel habits of senior executives across the US and fifteen countries in Europe and Asia. More

Ipsos Gets Expanded UK Outdoor Industry Contract

Sep 15 2016

In the UK, outdoor advertising audience research body Route has commissioned Ipsos Connect UK to undertake an expanded and renewed six-year research project, providing data to the outdoor industry until 2023. The new contract, funded by an injection of £20m, begins on 1st April 2017. More

Ipsos and PACL to Evaluate Sponsorship Activities

Sep 13 2016

In the UK, Ipsos Connect has partnered with Partnership Audits & Consulting (PACL), to provide evaluation services for brands involved in sponsorship or marketing partnership activities. More

Ipsos Launches Sense*Suite for Product Development

Sep 6 2016

Ipsos division ProductQuest has launched a consumer-centric approach called Sense*Suite, to help guide clients' early stage product development initiatives. More

Ipsos Partners to Delve Deeper into Behavioral Economics

Aug 25 2016

Ipsos has partnered with two centers at Yale University and senior insight figures in a number of top consumer companies to launch a new behavioral economics body, The YCCI-Ipsos Think Tank. More

Ipsos Healthcare Launches 'NASH' Therapy Monitor

Aug 12 2016

Ipsos Healthcare has launched its Nonalcoholic Steatohepatitis (NASH) Therapy Monitor in the US and EU5 – France, Germany, Italy, Spain, and UK – with other markets available on demand. More

New Aboriginal and Torres Strait Advisers for Ipsos

Aug 3 2016

In Australia, Ipsos has set up an Aboriginal and Torres Strait Islander Advisory Group, to oversee all research and evaluation conducted by its recently formed Indigenous Research Unit. More

Ipsos Reports First Half Organic Growth

Jul 26 2016

Ipsos has reported first half 2016 revenue of EUR 833.6m, equivalent to 3 percent organic growth once currency effects are excluded. The result is an improvement after a flat 2015. More

IAB's Sherrill Mane Joins Ipsos Connect

Jun 30 2016

Brand communication, advertising and media specialist Ipsos Connect has hired Sherrill Mane for its newly created role of Head of MAdTech Strategy, US. More

Ipsos Healthcare Unveils 'Therapy Mining' Text Tool

Jun 9 2016

Ipsos Healthcare has introduced a text analytics tool called Therapy Mining, which collects, codes and analyses data from blogs and posts on online patient forums. More

Ipsos Healthcare Rolls Out New Cancer Monitor

Jun 2 2016

Ipsos Healthcare has launched a syndicated PD-L1 Testing Monitor, to measure and track awareness, perceptions, and detailed usage metrics around specific testing across all solid cancer types. More

Ipsos Launches InnoConstruct Concept Test Tool

May 9 2016

Ipsos innovation and forecasting business InnoQuest has launched a concept development tool, InnoConstruct, which promises to optimize products, simulate and compare scenarios, and help differentiate new offerings. More

Ipsos Starts 2016 on a High

Apr 27 2016

Ipsos has announced organic growth of 3.7 percent for the first quarter of 2016, with revenue rising to EUR 386.9m, its best result for some time. The rise 'concerns all regions', with revenue up 4.6% in emerging economies and up 3.3% in developed markets. More

Ipsos Relaunches Business Consulting Unit in Aus

Apr 26 2016

In Australia, Ipsos has appointed Shaan Tainton as Head of its Business Consulting division, which it is relaunching in the country. More

Ipsos Hires Millennials, Kids and Family Specialist

Mar 7 2016

Janet Oak has joined Ipsos as Senior Vice President of the Millennials, Kids & Family Center of Excellence, based in New York. More

Ipsos Grows Despite Weak 'Connect' Performance

Feb 18 2016

Ipsos has reported a 4.7% rise in four quarter revenues to EUR 524m compared with the prior year period, while full year 2015 revenue rose 6.9% to EUR 1.8bn. Revenue in the recently formed Ipsos Connect media measurement business was described as 'weak'. More

Ipsos Hires Indigenous Affairs Specialist

Feb 4 2016

In Australia, Ipsos has appointed Sharon Barnes for the newly created role of Director, Public Affairs in its Indigenous Research Unit, focusing on research into Aboriginal and Torres Strait Islander communities. More

Ipsos Healthcare Debuts Pan-Cancer Testing Monitor

Jan 28 2016

Ipsos Healthcare has launched a new syndicated study called the 'Pan-Cancer Testing Monitor', which measures and tracks the usage of pan-cancer tests designed to assess a wide range of cancer types. The study currently covers the US but will be rolled out in other markets at a later stage. More

Lee Takes Senior Role in Ipsos Innovation Division

Jan 25 2016

Ipsos InnoQuest has appointed former Mondelez exec Linda Lee as President, Global Solutions, based in New York. More

Ipsos Rolls Out Location-Based Services in AsiaPac

Jan 15 2016

Ipsos has rolled out its suite of location-based tools, powered by Google Consumer Surveys, in the Asia Pacific region. The initial launch covers Japan and Australia. More

Ipsos Partners with Indigenous Peoples Specialist

Dec 14 2015

In Australia, Ipsos has announced a partnership with indigenous communications and research company Winangali, aimed at increasing Aboriginal and Torres Strait Islander economic participation and providing employment opportunities and business partnerships. More

Ipsos Names New Leaders in ANZ and SEA

Dec 11 2015

Ipsos has named Simon Wake Managing Director for Australia and New Zealand, replacing Hamish Munro, who has been promoted to the position of CEO of Ipsos South East Asia. They will take up their new roles in January. More

New Leader Named for Ipsos Connect MENA

Nov 24 2015

Ipsos has promoted Elie Aoun to the position of Chief Executive Officer of its Connect division in the MENA region (Middle East and North Africa). He will take up the post in January. More

Ipsos Rolls Out Oncology Monitor in Indonesia

Nov 12 2015

Ipsos Healthcare has rolled out its Global Oncology Monitor in Indonesia, in response to local and multinational companies' growing need to understand diagnosis and treatment trends in the country. More

Ipsos' John Wright to Retire

Nov 4 2015

John Wright, SVP at Ipsos Public Affairs (Canada), is retiring from the company at the beginning of next year, to focus on publishing a book with the firm's CEO Darrell Bricker. More

Ipsos Links with HoneyB for Connected Health Insights

Oct 27 2015

Ipsos Healthcare has teamed up with HoneyB Health, a company spun out of Arizona State University (ASU), to develop new insights across the connected health device market. More

Ops Veteran May Joins Ipsos-MORI from Kantar

Oct 26 2015

Ipsos MORI has appointed nineteen-year Kantar veteran Jeremy May as Senior Director in its face-to-face fieldwork operation. More

Ipsos Third Quarter Revenue Dips

Oct 21 2015

Ipsos has reported a 3.7% increase in revenue to EUR 428m for the period from July to September, but at constant scope and exchange rates this equates to a fall of 2.2%. The decline cancels out a small real-terms rise in the first half of the year. More

Ipsos Hires Path to Purchase / Shopper Leader

Sep 28 2015

In New York, Ipsos Marketing has appointed Nagisa Manabe in the new role of Global President of the Path to Purchase & Shopper service line. More

PAMCo Appoints Ipsos MORI and New Chair

Sep 4 2015

The Publishers Audience Measurement Company (PAMCo) - the replacement for the UK's NRS - has appointed Ipsos MORI to provide the published media industry's new audience measurement service; and has named Aviva Group Brand Director Jan Gooding as its new Chair. More

Ipsos Rolls Out Hematology Monitor

Sep 2 2015

Ipsos Healthcare has launched a new syndicated Molecular Diagnostics (MDx) Monitor, focusing specifically on hematological malignancies. More

Needell is New MD for Ipsos MORI Marketing

Aug 13 2015

Ipsos MORI has appointed former Kantar Health MD Jim Needell as Managing Director, Marketing. More

Weak Euro Covers Flat Half Year for Ipsos

Jul 23 2015

Ipsos has reported half-year revenues up 10.2% in Euros to EUR 832.9m. Given that the Euro has lost around 20% of its value against the dollar and 10% against the pound in the last 12 months, this equates to a real-terms decline of -0.4%. Profit measures showed a slight improvement. More

Ipsos Buys Michigan's RDA Group

Jul 15 2015

Ipsos has announced the acquisition of US-based RDA Group, which specialises in quality tracking and customer satisfaction studies for auto manufacturers and other corporate clients. More

Former Ipsos ASI CEO Becomes CMO for US and Canada

Jul 7 2015

Jim Meyer, former Ipsos ASI Chief Executive in North America, has moved into the newly created role of Ipsos' Chief Marketing Officer, responsible for developing and implementing marketing strategy across the US and Canada. More

New US Leader for Ipsos Connect

Jul 6 2015

Ipsos has appointed former IAB exec Peter Minnium as President of its newly-formed Ipsos Connect division in the US. He reports to Pierre Le Manh, the group's CEO North America, and Yannick Carriou, Global CEO of the division. More

Ipsos Forms Market Measurement Division

Jun 30 2015

Ipsos has brought together several of its retail measurement services to form a new Market Measurement business unit, which will be managed globally. More

Ipsos Names Myers Canada Country Manager

Jun 30 2015

Ipsos has promoted Rob Myers to the position of Country Manager for Canada, where he will be responsible for the company's business, staff, and client relationships. He replaces Gary Bennewies, who is relocating to Paris to serve as Global Chief Talent Officer. More

BARB Awards Combined Contract to Ipsos Connect

Jun 24 2015

UK audience research body BARB has awarded its newly combined Establishment Survey and Panel Recruitment contract to Ipsos Connect, from January 2016 for an initial three years. This combination replaces two previous contracts and follows a successful pilot study by BARB in 2014. More

Ipsos Promotes for New Chief Talent Officer Role

Jun 22 2015

Ipsos is promoting Canada President and CEO Gary Bennewies to the newly created role of Chief Talent Officer, from the beginning of next month. More

Ipsos ProductQuest Adds Neuroscience Feature

Jun 16 2015

Ipsos' product testing wing ProductQuest has integrated the neuroscience technique known as Implicit Reaction Time (IRT) into its evaluations, to help clients probe consumers' non-conscious perceptions of their products. More

Ipsos Swedish Study Hopes to Revolutionise TV Panels

May 28 2015

Ipsos Connect and Swedish firm MMS have partnered on a project to evaluate whether new TV technologies can boost TV panel sizes within existing budgets. More

Ipsos Debuts Oncology Biosimilars Syndicated Study

May 26 2015

Ipsos Healthcare has launched a syndicated study to highlight the impact on cancer treatment of 'biosimilars' - versions of drugs created by a different manufacturer following patent expiry. More

Ipsos Debuts Overnight Concept Test

May 21 2015

Ipsos innovation and forecasting business InnoQuest has introduced a new approach combining overnight concept testing with optimization - helping to identify high potential concepts and then providing guidance on how to make them more likely to succeed in-market. More

Ipsos Hires Audience Measurement Leader

May 18 2015

Ipsos has announced the appointment of Tim Farmer to lead the deployment of its electronic TV and Radio audience measurement service MediaCell, within the newly formed Ipsos Connect division. More

Ipsos Strategy3 Hires MB Vermeer Founding Partner

May 11 2015

Ipsos has appointed Millward Brown Vermeer founding partner Oscar Yuan as President of its insights-based brand and marketing advisory unit Strategy3. More

Ipsos Healthcare Rolls Out Syndicated Services in MENA

May 7 2015

Ipsos Healthcare has introduced its syndicated services to the Middle East and North Africa (MENA), to help drug companies better understand region-specific disease dynamics and physician prescribing habits, and plan for the launch of pharmaceutical drugs. More

Ipsos Healthcare Rolls Out Normative Database

May 6 2015

In the UK, Ipsos Healthcare has launched the 'EquityVision Normative Database', which contains seven years' worth of Rx pharma brand health and brand equity research. More

More 'Timid' Growth for Ipsos

Apr 23 2015

Ipsos has reported 0.8% organic growth in revenue for the first quarter of 2015 - though measured in Euros revenue was up 10.6% to EUR 379.6m. More

Ipsos Taps Google Surveys for Geolocation Suite

Apr 20 2015

Ipsos has announced a suite of research offerings based on geolocation technology and exploiting the Google Consumer Surveys platform. More

Ipsos Merges ASI and MediaCT Units

Feb 26 2015

Ipsos has brought together its brand communication, advertising and media businesses under a new division called Ipsos Connect, which has replaced legacy brands Ipsos ASI and Ipsos MediaCT. More

Ipsos Plots 'New Way' after 'Unsatisfactory Year'

Feb 26 2015

Ipsos has reported a 2.2% increase in fourth quarter revenue to EUR 500.7m - a rise it describes as a 'timid return to growth' reflecting more favourable foreign exchange trends - and 'slight' organic growth of 0.8%. More

Ipsos Healthcare Names Head of Emerging Markets

Feb 24 2015

In London, Ipsos Healthcare has appointed IMS Health veteran Omar Ehsan as Head of Emerging Markets and Global Clients. More

Ipsos MediaCT Hires Microsoft Research Veteran

Feb 18 2015

Ipsos MediaCT has appointed Microsoft veteran Kelsey Vaughn as Senior Vice President, with a primary responsibility for the management of client projects for her former employer. More

Carroll to Head New Ipsos Customer Experience Team

Feb 12 2015

In Chicago, Ipsos Loyalty has opened a Customer Experience practice, and transferred John Carroll to head it up. More

Senior Appointments for Ipsos in Brisbane

Feb 6 2015

In Brisbane, Australia, Ipsos has appointed Kathy Benson as Strategy & Research Director, and Kylie Brosnan as Director of Ipsos Public Affairs, while Anna Eden moves from the Perth office to take up the role of Senior Client Services Director. More

Ipsos Loyalty Veteran McNerney Leaves Group

Jan 23 2015

In the US, Ipsos MarketQuest President Matt McNerney has left the group to pursue other opportunities. McNerney joined Ipsos seven years ago as President of its Loyalty Division. More

Ipsos Unveils Digital Approach to Concept Testing

Jan 16 2015

Innovation and forecasting business Ipsos InnoQuest has introduced a digital approach to concept testing, which provides consumers with 'swipe-able' concepts, shortened surveys, and a choice of devices. More

Ipsos MORI Scoops MRS Grand Prix and Healthcare Award

Dec 9 2014

Attendees at last night's MRS Awards ceremony in London saw Ipsos MORI and biopharma client Amgen scoop both 'The Grand Prix Award for Greatest Impact' and the 'Healthcare Research' prizes for their work highlighting patient experience for Psoriasis sufferers. More

Ipsos Co-President Jean-Marc Lech Dies

Dec 2 2014

Ipsos has announced that its Co-President Jean-Marc Lech died this morning in Paris, after suffering from a 'serious health issue' since the summer. More

Singh Returns to Head Ipsos Marketing in India

Nov 27 2014

Deepak Singh has returned to Ipsos in the newly created role of Executive Director and Head of Ipsos Marketing in India. More

Ipsos Launches Oncology MDx Lab Mapping Study

Nov 26 2014

Ipsos Healthcare has announced the US launch of a new study, Oncology Molecular Diagnostics (MDx) Lab Mapping, which delivers a picture of the laboratories involved in cancer biomarker testing. More

Toronto Appointments for Ipsos UU

Nov 24 2014

Ipsos UU has strengthened its Canadian team with two senior appointments: Gayle Lunn as a VP and Christian Arambulo as a Director, both based in the Toronto office. More

Ipsos Launches Syndicated Biosimilar Study

Nov 10 2014

Ipsos Healthcare has launched a new syndicated project, the Biosimilar Impact Study, to help clients understand the potential impact of launches of these drugs, which are rival companies' versions of original products, hitting the market as patents expire. More

Former MB Exec Named Head of Ipsos ASI India

Nov 5 2014

In India, former Millward Brown exec Jyoti Malladi has been appointed Executive Director and Head of Ipsos ASI, the global group's advertising and communications research arm. More

Ipsos Reports 'Slight Improvement' in Third Quarter

Oct 22 2014

Ipsos has reported third quarter revenue of EUR 412.7m, representing marginal organic growth (0.2%) year-on-year. The decline in reported figures slowed to 1.4%. More

Ipsos Deal Gets Fairfax Polling Again

Oct 22 2014

In Australia, Fairfax Media will be publishing political polls again through a partnership with Ipsos, after Nielsen pulled out of its contract with the publisher earlier in the year. More

Senior Appointments for Ipsos Marketing

Oct 13 2014

Ipsos Marketing has made two appointments to its US leadership team. Elys Roberts is promoted to President, while Steve Girling - most recently SVP and General Manager at strategic healthcare consultancy Campbell Alliance - succeeds him as President of Ipsos Healthcare in the region. More

Seattle MD for Ipsos MarketQuest

Oct 9 2014

Ipsos has appointed Nika Kabiri as MD of its MarketQuest division in Seattle. She was previously a Senior Project Manager with Ipsos Loyalty. More

Ipsos Hires Leader for Microsoft Account

Sep 29 2014

Ipsos has hired Jake Dorn as Senior Vice President - Chief Client Director for Microsoft, based in Seattle, Washington and leading the agency's global initiatives with the software giant. More

Sen Named Head of Ipsos Innoquest India

Sep 22 2014

Vidya Sen has been promoted to the role of Head of innovation and forecasting business Ipsos InnoQuest in India. More

emma Adds Social Media Data

Sep 18 2014

Australian industry body The Readership Works says it has enhanced its 'emma' readership survey with the addition of social media data. More

New MD for Ipsos KSA

Sep 15 2014

Ipsos has appointed Hagop Harmandarian as its new MD in Saudi Arabia, replacing Samir Tass who is leaving after three years in the role. More

Guerin to Lead Ipsos Loyalty in US

Sep 2 2014

Ipsos has promoted Alexandre Guerin to President of Ipsos Loyalty in the US, overseeing the direction of the business across the country. He replaces Matt McNerney, who became US President of Ipsos MarketQuest in January. More

Change of MD for Ipsos New Zealand

Sep 1 2014

Ipsos has appointed Diane Dickinson as MD of its operations in New Zealand, replacing Ian Mills who leaves for a role as GM with Data Insights Ltd. More

Lee to Step Down as Ipsos Hong Kong MD

Aug 22 2014

Darleen Lee is to leave her role as MD of Ipsos in Hong Kong and relocate back to New York City. She will be succeeded by Mick Gordon, who currently serves as MD of Ipsos India. More

New Leader for Ipsos MediaCT in India

Aug 11 2014

Ipsos has appointed former Nielsen exec Aldrin Stephen Luiz as Executive Director and Head of its MediaCT business in India, based in the Mumbai office and reporting to MD Amit Adarkar. More

Ipsos ASI Strengthens Senior Team in UK

Aug 5 2014

In the UK, advertising division Ipsos ASI has announced three senior appointments: Caroline Walker as MD, Paul Edwards as a Non-Executive Director and Lucy Burnham as a team leader. More

Sports and Loyalty Launches for Ipsos

Aug 4 2014

Two announcements from Ipsos: the Loyalty division has a new syndicated study providing benchmark data on consumers' views across 23 sectors in 30 countries; while Canada's Ipsos Reid will work with the country's Sporting Goods Association (CSGA) to track trends in equipment, clothing and participation. More

Ipsos MediaCT Launches PLSme!

Jul 29 2014

Ipsos' MediaCT division has launched an approach it calls PLSme!, to help media and content clients better understand audience behaviour, engagement and monetisation opportunities. More

Adarkar Named MD of Ipsos India

Jul 29 2014

Ipsos has promoted Amit Adarkar to the position of Country Manager and Managing Director in India, replacing Mick Gordon who will take up a senior regional role within the company. More

Ipsos MORI Hires Three for Social Research Institute

Jul 24 2014

In the UK, Ipsos MORI's Social Research Institute (SRI) has appointed three senior directors, including Sam Clemens who previously served as NatCen's Head of Health and Wellbeing. More

Ipsos Q2 Revenues Drop

Jul 23 2014

Ipsos has reported a 5.9% drop in first half revenue to EUR 756m, with currency effects responsible for most of the fall (5.1%). In organic terms, second quarter decline all but wiped out the modest gains of the first quarter, giving overall H1 organic growth of 0.1%. More

Ipsos' Jean-Marc Lech Takes Convalescence Break

Jul 22 2014

Ipsos Co-Chairman Jean-Marc Lech has temporarily stepped down from his role following what has been described by the company as a 'serious health issue'. More

BARB and Ipsos Trial Mediacell Tablet Peoplemeter

Jul 15 2014

UK audience research body BARB has announced plans to work with Ipsos MORI to trial the latter's Mediacell Tablet Peoplemeter, as part of an ongoing investigation into new techniques for collecting viewing data. More

GfK MRI Exec Ashley Hoskinson Joins Ipsos MediaCT

Jul 15 2014

In New York, former GfK MRI exec Ashley Hoskinson has joined Ipsos MediaCT's Audience Measurement Group as Vice President of Business Development. More

Ipsos and NEUROHM Roll Out Neuroscience Update

Jun 11 2014

Ipsos and Warsaw-based consumer neuroscience specialist NEUROHM have announced an upgrade of the IRT system, which probes unconscious consumer associations and perceptions, and assesses their impact. NEUROHM will also now act as Ipsos' primary partner for IRT roll out. More

Ipsos MediaCT Opens Data Science Hub

May 19 2014

Ipsos' MediaCT division, which specialises in measuring how consumers use and respond to media across different platforms, has opened a Data Science Hub in London. The new initiative is led by Neil Farrer, who takes on the role of Chief Data Science Officer. More

Slow Organic Growth for Ipsos

Apr 23 2014

Ipsos has reported a 4.5% drop in revenue to EUR 343.3m in the first quarter of 2014, compared with EUR 359.6m a year previously. However organic growth - at constant scope and exchange rates - was 1.5%, in line with the performances recorded in the third and fourth quarters of 2013. More

Ipsos Social Media Division Launches App

Apr 22 2014

Social media research and communities specialist Ipsos SMX (Social Media Exchange) has launched a web app called 'Socialized Research Platform Mobile', which it says will give members a new way to view optimized content, and provide access to insights on any device. More

Ipsos Picks Realeyes as Facial Coding Partner

Apr 9 2014

London-based emotional analytics specialist Realeyes has signed an agreement to provide Ipsos with facial coding and body gesture response metrics, to help measure how people feel while they view advertising and communications content. More

Ipsos InnoQuest Launches 'Insight Accelerator'

Apr 2 2014

Innovation and forecasting business Ipsos InnoQuest has launched a new methodology called the 'Insight Accelerator', allowing marketers to test innovations and ideas through a process that takes just two days. More

Ipsos Rolls Out MDx Portfolio in Japan and Australia

Mar 12 2014

Ipsos Healthcare has extended its Molecular Diagnostics (MDx) portfolio to Japan and Australia, where it will initially focus on oncology, with other therapy areas to be rolled out in the coming months. More

Ipsos Launches 'Overnight' Innovation Service

Mar 4 2014

Innovation and forecasting specialist Ipsos InnoQuest has launched a new service to test ideas and deliver a snapshot of quantitative consumer feedback in around eighteen hours. More

Ipsos Real-terms Revenue Flat

Feb 27 2014

Ipsos has reported a 4.3% decline in annual revenue to EUR 1.71bn, from EUR 1.79bn in 2012. The company blames the fall on exchange rates, its partial withdrawal from Eurozone countries like Greece and Portugal, and the sale of its Los Angeles-based film testing arm. Organic growth was 0.8%. More

Ipsos and comScore Target Affluent Americans

Feb 26 2014

In the US, Ipsos MediaCT and comScore have introduced a new cross-media planning tool which combines the Ipsos Affluent Survey with comScore Media Metrix data, in order to understand how affluent audiences access media across channels. More

Ipsos Retail Performance Expands to North America

Feb 12 2014

UK-based footfall counting and analysis specialist Ipsos Retail Performance has opened an office in Toronto, Canada, with the aim of servicing retailers across North America. More

Ipsos Makes Censydiam Management Changes

Feb 5 2014

Ipsos MarketQuest has appointed Jerry Forristal as Global Head of its Censydiam Institute; a unit responsible for training and further development of the Censydiam model. He replaces Sue Phillips, who has been named Global Head of Insight at qual specialist Ipsos UU. More

Garkhel Named Ipsos India Operations Head

Feb 5 2014

Ipsos has appointed Deepak Garkhel as Executive Director – Head of Operations in India, based in the firm's Delhi office. More

Egyptian Stations Accuse Ipsos over Ratings

Jan 27 2014

Ipsos is facing a legal challenge from a number of broadcasters in Egypt, who accuse it of bias in reporting audience ratings, according to reports in the Egyptian press. A statement from the global group says it is committed to quality and transparency and will prosecute those making unfounded claims. More

Ipsos Hires Canadian Media Leader

Jan 27 2014

Ipsos has appointed Joanne Van der Burgt to its media research practice in Canada, with a remit to grow the practice across the country. More

Ipsos Launches MediaMoments Content Monitor

Jan 22 2014

Ipsos MediaCT has launched a real-time content monitor called MediaMoments, allowing clients to understand how, when and where their content is consumed, and how experience of consumption differs according to platform. More

Sinclair Takes Regional Role at Ipsos Marketing

Jan 16 2014

Chris Sinclair, the former co-owner of UK agency TORA, has been appointed Regional Director for Ipsos Marketing in Europe and Africa. More

Cheung Adds Lead Role at Ipsos Malaysia

Jan 10 2014

Ipsos' Country Manager for Malaysia, Steve Murphy, has left the company and is replaced by Miranda Cheung, who adds the title to her existing responsibilities as country manager for Singapore. More

Ipsos Realigns Canada and Pacific Northwest Teams

Jan 9 2014

Ipsos has realigned its resources in Western Canada and the US Pacific Northwest, aiming to bring staff closer together and boost collaboration. To support the move, Mike Rodenburgh will now lead the company's business operations across the regions. More

Ipsos Confirms Passingham to Lead IIS

Dec 17 2013

Ipsos has confirmed that former TNS Regional CEO Judith Passingham will join its online data collection arm Ipsos Interactive Services (IIS) as Global CEO on 2nd January 2014. IIS was formerly part of Global Operations, led by Stewart Jones, and will now operate as a separate business. More

Ipsos Healthcare Launches Lupus Therapy Monitor

Dec 13 2013

Ipsos Healthcare has launched a multi-client Lupus Therapy Monitor in the top 5 EU markets - the UK, France, Germany, Italy and Spain. More

Ipsos and I-Behavior in Affluent Consumers Deal

Dec 9 2013

Ipsos has reached an agreement with WPP-owned behavioural targeting services firm I-Behavior, Inc. to help marketers manage and assess campaigns among affluent US consumers. More

Ipsos Healthcare Names Global Innovation Head

Dec 3 2013

Ipsos Healthcare has appointed Tom Nolte as Global Head of Innovation, based in the US, to drive the creation and delivery of solutions addressing emerging issues across the industry. More

New Leader for ViewsCast UK

Nov 26 2013

Ipsos Loyalty has appointed Nick Lygo-Baker as Head of its real-time customer feedback platform ViewsCast in the UK. More

Senior Appointments and New Office for Ipsos in Perth

Nov 25 2013

Ipsos Australia has appointed Luca Vittaloni as Head of Insights & Strategy - Western Australia, based in its Perth office which is moving to new premises within the city. More

Ipsos MediaCT Hires Hodgson for emma Leadership Role

Nov 13 2013

Ipsos MediaCT has appointed Adam Hodgson as Research and Operations Director for its contract with The Readership Works' newspaper and magazine readership survey, emma. More

Ipsos Restores Fieldwork International Name in HK and Spain

Nov 1 2013

Ipsos has continued the restoration of the Fieldwork International name, dropping the Ipsos Healthcare Field Services brand from its data collection businesses in Hong Kong and Spain. More

Ipsos Launches In-Store Facial Profiling

Oct 25 2013

In the UK, Ipsos Retail Performance has introduced new facial analysis technology called 'Shopper Profile', promising retailers a better understanding of the demographics and behaviour of their customers. More

Ipsos Adds Hyperlipidemia Therapy Monitor

Oct 25 2013

In the US, Ipsos Healthcare has launched another in its syndicated Global Therapy Monitor series, this time covering Hyperlipidemia. Coverage will include drug share, future prescribing intentions and attributes that drive doctors' decision-making. More

Negative Currency Impacts Ipsos Third Quarter

Oct 23 2013

Ipsos has announced a 5% drop in third quarter revenues to EUR 418m (Q2 2012: EUR 440m) - the result of a 6.8% negative currency effect. The decline was partly offset by 1.8% organic growth during the period. More

Nicholls to Head Ipsos Loyalty Employee Research

Oct 8 2013

In the UK, Jonathan Nicholls has moved from Ipsos MORI's Public Affairs division to serve as Head of Employee Research for Ipsos Loyalty - the division which focuses on helping companies improve business performance through customer satisfaction and relationship management. More

Ipsos Kicks Off 'Patient Journey' Studies

Sep 20 2013

Ipsos Healthcare has launched a range of 'syndicated patient journey studies', giving a holistic view of the end-to-end patient experience including the whole buying process. The first to launch is 'OncoJourney'. More

Ipsos Names Leader for Audience Measurement Group

Sep 16 2013

Ipsos has appointed Evan Borak as Senior Vice President of its media, content and technology division Ipsos MediaCT in the US, and Head of its Audience Measurement Group (AMG). More

Ipsos MORI Takes Scottish Independence Poll Role

Sep 16 2013

Ipsos MORI Scotland has been commissioned by television channel STV to provide its News unit with a series of six opinion polls charting the views of Scottish voters in the run up to the independence referendum in a year's time. More

Ipsos HK Launches Recruitment Data Solution

Aug 19 2013

Ipsos - via its Hong Kong office - has launched a platform integrating data from different stages of the staff recruitment process, branded as the Candidate Experience Optimizer (CEO). More

Ipsos Healthcare Builds Equity Offer

Aug 13 2013

Ipsos Healthcare has announced the global launch of a new research framework, EquityVision, which builds on its BrandVision product to 'link the major sources of commercial equity in the multi-channel healthcare marketing environment.' More

Wilson Returns to Ipsos in Senior Loyalty Role

Aug 7 2013

In London, former CFI Group exec Helen Wilson has re-joined Ipsos as Head of Account Management for its UK Loyalty business. More

Ipsos Revenue Levels Off in Q2

Jul 25 2013

Following a 2.7% fall in first quarter revenue, Ipsos has reported a 0.4% rise in its second quarter figures. However, negative currency effects meant that total first half 2013 revenues fell by 4% to EUR 803.7m. More

Bingham Takes Reins of Ipsos ASI Canada

Jul 23 2013

Ipsos has promoted ad research veteran Gordon Bingham to the role of President at Ipsos ASI in Canada. More

Munro is New CEO for Ipsos Australia

Jul 22 2013

Ipsos Australia has appointed Hamish Munro as its new CEO, based in Sydney and replacing Hugh Amoyal. More

Ipsos Extends Cardiovascular Series

Jul 22 2013

Ipsos Healthcare has extended its syndicated Cardiovascular Therapy Monitor Portfolio with the addition of a Monitor covering Stroke Prevention in Atrial Fibrillation (SPAF). More

Ipsos Sues Aegis over Synovate Sale

Jul 17 2013

Ipsos has filed a lawsuit in London's High Court against Aegis, claiming that the marcoms giant failed to disclose tax and fraud probes at Synovate, before it sold the company for £525m ($792m). As a result, Ipsos is seeking up to £65.8m ($100m) in compensation from Aegis. More

Ipsos Launches Shopper Insight Tools

Jul 17 2013

Ipsos Retail Performance has launched a new Shopper Insights suite which it says will enable managers and other store staff to understand and interpret both their traffic and transactional data. More

Grunther Joins Ipsos MediaCT

Jul 10 2013

In New York, media research veteran Scott Grunther has joined Ipsos MediaCT as Senior Vice President, Media. More

Ipsos UU Hires Hennekam in Melbourne

Jul 8 2013

Ipsos Marketing's qual arm Ipsos UU has appointed industry veteran Natalie Hennekam as Account Director in its Melbourne office. More

Ipsos ASI Introduces Real-Time Brand Reaction App

Jul 8 2013

Ipsos ASI has launched a smartphone app called Brand Shout, to measure consumers real-time reactions to brand touchpoints such as advertising, social media, and point-of-sale material. More

O'Meara Returns to Ipsos

Jul 3 2013

Paul O'Meara is returning to Ipsos Healthcare as Head of Autoimmune Therapy Monitors, based in NYC. He replaces Sabina Heinz who moves to head up the company's Diabetes, Cardiovascular and Respiratory portfolios, along with a number of new monitors. More

Ipsos MediaCT Hires for emma Roll Out Role

Jul 2 2013

In Australia, Ipsos MediaCT has appointed former Horizon Media CEO Jane Nicholls for its new role as Commercial Director, in charge of the commercialization and roll out of the new 'emma' newspaper and magazine readership survey, launched last week by The Readership Works. More

Ipsos UU Hires Two for Senior Team

Jul 1 2013

Ipsos Marketing's qual arm Ipsos UU has appointed Melanie Dowe as Sector Lead for clients in the financial services and IT sectors, and Jeff Borcherding as Head of the division's business with P&G in the US. Both hold the title of Senior Vice President. More

Ipsos Returns Fieldwork International Brand to Italy

Jun 25 2013

Data collection specialist Ipsos Healthcare Field Services has returned to its former name, Fieldwork International, in Italy. More

Ipsos Strengthens Strategy Partner Group

Jun 21 2013

In New York, Ipsos has appointed Stephane Goldsand and Jasper Snyder as Vice Presidents in its Strategy Partner Group. More

Ipsos Opens SMX Social Media Research Division

Jun 19 2013

Ipsos has launched a social media research and communities division called Ipsos SMX (Social Media Exchange), to provide clients with new approaches to market research into consumer engagement and interaction. More

Ipsos Rolls Out Molecular Diagnostics Monitor in Europe

Jun 17 2013

Ipsos Healthcare has launched its Molecular Diagnostics (MDx) Monitor in Europe. The service, gathers data from a wide range of stakeholders including drug-treating physicians and pathologists, will begin with coverage of oncology and be rolled out to other therapy areas. More

Ipsos Hires Leader for Bounty Partnership

Jun 4 2013

Ipsos Marketing has appointed Sophie Goddard to lead its partnership with Bounty, the UK pregnancy, baby and parenting club. More

Ipsos Launches New Censydiam Brand Growth Solution

May 29 2013

Ipsos MarketQuest has unveiled the 'next generation' of its suite of brand growth solutions, Censydiam, which it says helps users to identify and prioritise category and cross category opportunities for growth, analyse brand choice and measure brand equity. More

Jeffries Steps Up to Lead Ipsos UU in US

May 23 2013

April Jeffries has been promoted to the role of President of Ipsos UU, Ipsos Marketing's qualitative research arm in the US. She is based in the firm's office in Mahwah, NJ. More

Ipsos Strengthens North America Leadership

May 16 2013

Ipsos has made several key appointments in its North American leadership team, naming Jeff Cail as Chief Operating Officer, David Parma as President of Ipsos Marketing, and Jim Meyer as CEO of Ipsos ASI. More

Paper Puts Ipsos MORI's EE Partnership Under Spotlight

May 13 2013

In the UK, a partnership between Ipsos MORI and mobile phone company EE is in the public eye after the Sunday Times said data on EE customers was being offered to the Metropolitan Police. Both EE and MRS Code-compliant Ipsos MORI have confirmed that the data is aggregated and anonymised. More

Ipsos Restores Fieldwork International Name

May 8 2013

Specialist healthcare fieldwork consultancy Ipsos Healthcare Field Services has returned to its former name, Fieldwork International, in the UK. More

Ethnographic Studies Give Ipsos Patient's-Eye View

Apr 29 2013

Ipsos Healthcare has announced the launch of SEES, a range of disease-specific syndicated ethnographic studies, examining patients' experience and views. Initially available in the UK, France, Italy, Spain and the USA, the firm says the studies will 'bring to life the day-to-day challenges of living with a chronic disease'. More

Ipsos Q1 Revenues Down 5.3% in Q1

Apr 25 2013

Ipsos has reported a 5.3% drop in first quarter revenues to EUR 359.6m, which equates to a 2.7% drop at constant scope and exchange rates. The firm says these figures reflect a decrease in commercial activity in the final quarter of 2012. More

Ipsos Italian Radio Contract Extended

Apr 23 2013

Ipsos has been awarded a further year's contract to track Italian radio audiences, using its mobile radio audience measurement system MediaCell. More

Ipsos Expands Ilacqua's Role

Apr 18 2013

Ipsos Healthcare has given Jackie Ilacqua the additional role of Global Head of Syndicated Services, alongside her existing position as President of Global Oncology. More

Liz Musch to Lead Ipsos ASI

Apr 15 2013

Liz Musch has been appointed CEO of ad, brand and communications research division Ipsos ASI, succeeding Alex Gronberger who moves to the new role of regional CEO of Ipsos Latin America. She joins the Ipsos Management Board and will report to founder and CEO Didier Truchot. More

Ipsos Rolls Out Tumor-Specific Oncology Monitor

Apr 9 2013

In Canada, Ipsos Healthcare has rolled out a tumor-specific oncology monitor focusing on non-small cell lung cancer (NSCLC), planned as the first in a series of syndicated, cancer-specific monitors. More

Ipsos Sells Motion Picture Group

Apr 2 2013

Ipsos has sold its theatrical research division the Motion Picture Group (MPG) to a private investment company led by former MPG President Vincent Bruzzese. Terms of the deal were not disclosed. More

Paul Szwarc Rejoins Ipsos

Mar 28 2013

Customer satisfaction and loyalty specialist Paul Szwarc has rejoined Ipsos MORI, working in the firm's UK Loyalty division as a Director in the Financial Services team. More

Ipsos Opens APAC Employee Research Division

Mar 13 2013

Ipsos has set up a new Employee Relationship Management (ERM) practice in APAC, helping clients with talent attraction, employer branding, leadership development and staff retention strategies. More

Ipsos Partners with Mums' Club Bounty

Mar 4 2013

Ipsos Marketing has announced a strategic partnership with Bounty, the UK's largest parenting club. The deal gives Ipsos clients access to Bounty's 37,000 strong Word of Mum Panel, comprising mums-to-be, new mums and those with pre-school age children. More

Ipsos Splutters as Smoke of Integration Clears

Feb 28 2013

Ipsos has reported 2012 revenues of EUR 1.8bn, up from EUR 1.4bn in 2011, but disappointing given the addition of Synovate. Accustomed to rapid growth, the group blamed the stall on politicians, the integration process and competitor poaching of senior staff. Profits however remained solid. More

Demar to Lead Ipsos InnoQuest and MarketQuest

Feb 27 2013

Lauren Demar has been promoted to the role of Deputy Chief Executive Officer, with responsibility for two Ipsos Marketing divisions: InnoQuest and MarketQuest. More

Ipsos Launches Retail Store Analysis Tools

Feb 26 2013

Footfall counting and analysis specialist Ipsos Retail Performance has launched a range of online reporting tools to help retailers view and analyse the performance of their stores. More

Ipsos Hires TNS' Lee as Philippines MD

Feb 20 2013

Ipsos has appointed former TNS exec Marie Lee as Managing Director of its operations in the Philippines. More

Ipsos Rolls Out WAO! in Poland

Feb 18 2013

Ipsos Loyalty is to roll out its WAO! share-of-wallet tool in Poland. The service measures share of wallet dynamics within a given category, then assess which aspects of satisfaction and loyalty are driving this. More

Ipsos Restructures North American Management

Feb 12 2013

Pierre Le Manh has stepped up to the role of CEO of Ipsos in North America, replacing Jim Smith, who becomes Special Advisor to co-Presidents Jean-Marc Lech and Didier Truchot. More

Ipsos MediaCT Hires WPP MIG's Wallace

Jan 29 2013

In New York, Ipsos MediaCT has appointed former WPP MIG exec Paul Wallace as Vice President, responsible for both new business activity and managing and overseeing operations on active business. More

Ipsos Appointment Adds 'Diversity' to Board

Jan 24 2013

In Paris, Ipsos has appointed former EDS VP Mary Dupont-Madinier as an Independent Director on its Board of Directors, replacing Wladimir Mollof who has stepped down from the role. In a statement, the firm said the move will bring a 'greater diversity' to the Board. More

Phillips Returns to London as Ipsos Healthcare MD

Jan 22 2013

Ipsos Healthcare's Gareth Phillips has relocated from Singapore to London, to take up the position of Managing Director UK & Head of Western Europe. More

Yap Leaves TNS for Senior Ipsos Role

Jan 21 2013

Ipsos Marketing has appointed Stephen Yap, previously Global Account Director at TNS, as Head of Market Understanding & Measurement. More

Ipsos Healthcare Names Evidence Generation Leader

Jan 8 2013

In New York, Ipsos Healthcare has appointed former TNS Healthcare leader Siva Narayanan as Senior Vice President, in charge of the firm's Evidence Generation, Value and Access portfolio. More

Ipsos Names Head of S.A. Marketing Biz Unit

Dec 6 2012

In South Africa, Ipsos has named Nick Coates Head of its Marketing Business Unit, which includes qual research, market understanding and metrics, and innovation and forecasting business units. He takes up the role next month. More

Ipsos Launches Tool for Successful Innovation

Nov 14 2012

Ipsos innovation and forecasting division InnoQuest has unveiled a new Framework, centred around 'nine drivers critical to innovation success'. More

Straub and Stroud Strengthen MMA

Nov 14 2012

Ipsos forecasting and brand optimisation subsidiary Marketing Management Analytics (MMA) has appointed former Nielsen execs Paul Straub and Tom Stroud, to manage the firm's Midwest client base and support its innovation agenda, from a base in the Chicago office. More

RAJAR Extends Ipsos smartphone Trial

Nov 7 2012

UK radio research body RAJAR has commissioned Ipsos MediaCT to extend its Radio Listener Panel for a further year, as it continues to evaluate the agency's MediaCell smartphone measurement system. More

Ipsos Debuts Pre-Test Solution

Nov 1 2012

Ipsos ASI has launched a tool called Live|Test, combining behavioural web analytics with survey data to help marketers and advertisers decide on the best way to optimize their digital ad campaigns prior to launch. More

Synov-eaten: Now Ipsos Returns Focus to Growth

Oct 24 2012

Ipsos has reported 9-month revenues of just under EUR 1.28bn, up 45.1% on a constant currency basis since gobbling up Synovate a year ago. The firm says now that the integration is complete, it will 'resume its focus on growth' and on meeting its service quality and profitability targets. More

Ipsos Rolls Out Palestinian Media Consumption Study

Oct 23 2012

Ipsos MediaCT Jordan has launched a study to measure and analyze the media consumption habits of Palestinians living in the West Bank and Gaza. More

Ipsos MORI and King's College Form Partnership

Oct 23 2012

Ipsos MORI and King's College London are to bring together some of their researchers to develop new studies and maximise learnings from existing research. More

New InnoQuest System Classifies Innovations

Oct 19 2012

Innovation and forecasting unit Ipsos InnoQuest has unveiled the Archetype IQ System, which classifies CPG innovations into twelve 'Archetype profiles' to help clients gauge the potential for their latest ideas. More

Ipsos Extends Hispanic Insight with Fusiona

Oct 16 2012

Ipsos has launched a qualitative practice called Fusiona within its Ipsos UU business, promising to help clients connect with Hispanic consumers at a 'deeper level'. More

Ipsos Observer Rolls Out in Switzerland

Oct 5 2012

Ipsos has extended its specialist data and delivery business Ipsos Observer to Switzerland, to offer local clients access to the firm's global field and tab services. More

Carriou Named CEO of Ipsos MediaCT

Sep 7 2012

Yannick Carriou has been appointed Chief Executive of Ipsos MediaCT, replacing Richard Silman, who has taken on the role of Head of Corporate and Social Responsibility programs across the group. More

Ipsos Healthcare Hires Clarke to Drive Syndicated Business

Aug 6 2012

Ipsos Healthcare has appointed Richard Clarke as Global Business Development Director for Syndicated Services, based in Kuala Lumpur. More

ORC Veteran Warren Frankel Joins Ipsos Observer

Jul 19 2012

ORC International veteran Warren Frankel has taken up the post of President of specialist data and delivery business Ipsos Observer in America, responsible for overseeing domestic teams while working closely with the rest of the Ipsos network. More

Freeman Takes New Senior Ipsos Role

Jul 16 2012

In the UK, Ipsos has transferred Belinda Freeman to the new role of Head of Distribution and Merchandising Tracking, with a particular focus on emerging markets. More

Appointment: Ipsos ASI Upgrades Brand Value Creator

Jul 9 2012

Ipsos ad division ASI has announced an updated version of its Brand Value Creator (BVC) solution, promising advertiser clients a deeper understanding of how they can build their brands. More

Ipsos Loyalty Aims for the WAO! Factor

Jun 28 2012

Ipsos Loyalty has followed up last year's WAR with the launch of a research solution called WAO!, to help clients understand 'share of wallet' in their target sectors. More

Ipsos Hires Yahoo! AdLabs Leader for Digital Ad Division

Jun 27 2012

In the US, Ipsos has appointed former Yahoo! AdLabs head Ken Mallon as Global President of Ipsos ASI|digital, a practice focused on advertising research in digital and social media spaces. More

Ipsos Hires Strategist for IOTX Centre

Jun 27 2012

In the UK, Ipsos has appointed Victoria Kaulback as Senior Brand Strategist in its research innovation centre, the Open Thinking Exchange (IOTX), where she is tasked with introducing the firm's first 'productised' solutions in Europe. More

Dubai Office for Ipsos Interactive

Jun 21 2012

Online market research specialist Ipsos Interactive Services (IIS) has opened an office in Dubai, where it has appointed former Maktoob Research exec Dima Hijjawi as an Account Manager. More

Ipsos Healthcare Hires IMS Veteran for AsiaPac

Jun 20 2012

In Shanghai, Ipsos Healthcare has appointed IMS Health veteran David Twinberrow as Head of Syndicated Services, Asia Pacific, charged with leading the planned expansion and development of the firm's Therapy Monitor portfolio across the region. More

Ipsos OTX MediaCT Loses Friend

Jun 11 2012

Bruce Friend has resigned from his role as President of Ipsos OTX MediaCT and will leave the company after ten years, to return to the client side or work in a smaller provider company. More

Myers Crosses Pond to Lead Ipsos Marketing in UK

Jun 7 2012

Ipsos MORI has transferred Rob Myers from his role as President of Marketing in the US, to the post of Managing Director for Ipsos Marketing in the UK. He replaces Susan Malcolm who is relocating to Australia for personal reasons. More

Ipsos and Gemius Win Hungarian Audience Contract

May 17 2012

Ipsos and digital research agency Gemius have been re-appointed as official providers of Internet audiences measurement in Hungary. The four-year contract starts in January 2013 and will for the first time include mobile audience insights (gemiusMobile) and online video data (gemiusStream). More

Senior Appointments for Ipsos Asia Pac

Apr 27 2012

Ipsos has announced a number of senior qual appointments in Asia Pacific, including that of Gordon Milne as leader of its Ipsos UU qual business across the region. More

Synovate Integration Slows Ipsos Growth

Apr 26 2012

Ipsos has reported a 46% increase in first quarter revenues to EUR 379.9m, reflecting the addition of Synovate's business. However, it admits the need to integrate the two businesses has slowed expansion: volume of sales was down slightly on Q1 2011, and organic growth of just 2% is expected this year. More

Ipsos Hires Gallagher for Financial Services Role

Apr 23 2012

In the US, Ipsos Loyalty has appointed research veteran Thomas Gallagher as Vice President in its Financial Services practice. More

Hansa and Ipsos Join for Indian Readership Bid

Apr 17 2012

India's Hansa Research has partnered with Ipsos to make a joint bid for the new Indian Readership Survey (IRS) contract, which will start in 2013. More

Ipsos Healthcare Names Leader in China

Apr 11 2012

Following the acquisition of Synovate, Frank Guo has been promoted to the position of Director, Healthcare China for Ipsos Healthcare, in charge of the division's business across the country. More

Ipsos Introduces Molecular Diagnostic Monitors

Apr 5 2012

Ipsos Healthcare has launched a suite of Molecular Diagnostic Monitors, to provide a multi-stakeholder view of the global MDx (molecular diagnostics) market across multiple indications. More

Ipsos Opens Qatar Office for JV

Apr 3 2012

Ipsos has expanded in the Middle East through a joint venture with family-owned business group Darwish Holding, which is headquartered in Qatar. The new Doha-based initiative is led by Ipsos Qatar Managing Director Elie Nawar. More

Ipsos Launches UAE Panel

Mar 30 2012

The MENA division of Ipsos Interactive Services (IIS) has launched its panel in the United Arab Emirates, continuing its roll-out throughout the region. More

Ipsos' MediaCell Launches in MENA

Mar 26 2012

Media and communications research provider Ipsos MediaCT has rolled out its passive radio audience measurement tool MediaCell across the Middle East and North Africa (MENA), to measure which radio stations respondents are listing to in the region. More

Ipsos and Innerscope Link for TV Biometrics

Mar 23 2012

In New York, Ipsos MediaCT and biometric measurement specialist Innerscope Research have designed a new methodology, emoTV, which measures both the conscious and unconscious responses of audiences to TV shows. More

MMA Hires Former MarketShare Exec Jude Ryan

Mar 22 2012

Ipsos-owned Marketing Management Analytics (MMA) has appointed former MarketShare exec Jude Ryan as Vice President of Analytic Innovation, with responsibility for expanding the division's predictive solutions. More

Ipsos Hires Global Talent Partner

Mar 19 2012

Ipsos has announced the appointment of Synovate veteran Jenny Broughton as a Global Talent Management Partner, and separately has given more details of the structure of its new InnoQuest Practice. More

New Structure for Ipsos Marketing

Mar 12 2012

Ipsos, continuing its integration of Synovate, has reorganised its largest global business line, Ipsos Marketing - which accounted for nearly half the group's revenues in 2011 - forming four distinct practices. More

Ipsos MORI Partners for 'Visually Compelling' Data

Mar 9 2012

In London, Ipsos MORI has hooked up with the Central Saint Martins College of Art and Design, to 'transform' the way it visually represents its client data in presentations and other communications. More

Ipsos Profits Soar 30% to EUR 86.1m

Mar 1 2012

Ipsos has reported a 19.5% increase in revenues to EUR 1,362.9m for the full year 2011 following its acquisition of Synovate last October, while net profit soared 30% to EUR 86.1m. For 2012, the firm is anticipating what it describes as 'a year of construction'. More

Ipsos Launches Egyptian Panel

Feb 6 2012

Ipsos MENA has launched an online panel in Egypt, and will follow up with one in the UAE later this month. More

Ipsos Poland Restructures after Merger

Feb 2 2012

Following its acquisition of Synovate, Ipsos has appointed a new management team in Poland, led by Kurt Thompson, Synovate's former CEO for Central/Eastern Europe & the Middle East. More

Time Warner Opens Medialab Testing Facility in NYC

Jan 25 2012

Media and entertainment giant Time Warner has opened a media lab in New York, aiming to provide a 360 degree view of consumer behavior. The Lab features biometric monitoring and eye tracking, a 50-seat screening room, in-home living room simulation, and a live broadcast capability. More

MMA Opens Pricing Strategy Practice

Jan 11 2012

Ipsos-owned Marketing Management Analytics (MMA) has opened a new real-time Pricing Strategy practice, integrating predictive analytics with behavioural data and consumer research to help clients make judgments on pricing or react quickly to competitors' pricing actions. More

Ipsos Launches Middle Eastern Panel

Jan 9 2012

Ipsos has launched its first online panel for the Middle East, in Saudi Arabia. The move coincides with the opening of Ipsos Interactive Services (IIS) MENA, lead by Director Nader Kobeissi, in the region. More

Ipsos Invests in Online Research Firm AdMaster

Jan 3 2012

Ipsos has invested an undisclosed amount in online ad monitoring specialist AdMaster, in a bid to better understand consumers' viewing attitudes, habits and responses to digital ad exposure in China and other Asia Pacific countries. More

Moses Leaves EmSense to Head Ipsos Neuroscience Arm

Dec 20 2011

In the US, EmSense's Chief Analytics Officer Elissa Moses has left the company to join Ipsos as EVP for Neuroscience and Emotion. She starts her new job on January 3rd. More

Ipsos Creates Full Service Agency in Pakistan

Dec 16 2011

Ipsos has set up a new operation in Pakistan, led by former MEMRB Country Head Abdul Sattar Babar, who is supported by a team of 30 full-time marketing and media researchers based in Islamabad, Lahore and Karachi. More

Ipsos Acquires Vietnam's CBI

Dec 7 2011

Ipsos has extended its presence in South East Asia with the acquisition of analysis specialist Consumer Behavior & Insight (CBI) in Vietnam. Terms of the deal were not disclosed. More

Synovate Execs Join New Ipsos UK Senior Team

Dec 5 2011

Ipsos has announced its new senior leadership line-up for the UK, following the Synovate acquisition. Former Synovate senior execs Dave Hannay, Hilary Worton, Paul Stamper, Deborah McCrudden and Yusuf Ramadan are all included in CEO Ben Page's team. More

SE Asian Appointments Round Out Ipsos Restructure

Dec 1 2011

Following its acquisition of Synovate, Ipsos has promoted Grant Bertoli to the position of CEO for South East Asia (SEA), and confirmed the appointment of Synovate's Singapore MD Miranda Cheung as MD of Ipsos in Singapore and SEA. Senior European and US roles have also been finalised. More

Ipsos and Survey Analytics Link for Mobile Panel

Nov 22 2011

In the US, Ipsos Loyalty has partnered with research software specialist Survey Analytics, to offer clients mobile panel capabilities. More

Synovate Global CEO Leaves Following Acquisition

Nov 15 2011

Synovate CEO Robert Philpott has left his job as part of a management restructure, following Ipsos' recent acquisition of the firm. It is not yet known what his next career move will be. More

Ipsos Names Leader in Québec

Nov 15 2011

In Canada, Ipsos has promoted Luc Durand to the position of President, responsible for all its client service operations in Québec. More

Ipsos MediaCT Launches Smartphone Research Suite

Nov 8 2011

In the UK, Ipsos MediaCT has launched a suite of research tools under the umbrella name of Mobi-Vision, to enable clients to capture insights in real-time via their smartphones. More

Ipsos China Restructures for Synovate Integration

Nov 4 2011

Following its recent acquisition of Synovate and in line with plans to withdraw the Synovate brand in January, Ipsos has restructured its team in China. Five 'Combined Country Managers' will ready the businesses for integration while ensuring they run separately until the end of the year. More

Ipsos Makes the Most of 2011

Oct 26 2011

Ipsos - now the world's third largest market research company - has reported organic growth of 6.0% for the first nine months of the year, with revenue rising to EUR 845.8m. Growth slowed slightly in the third quarter and the firm is hunkering down for tough economic times ahead. More

New Role for Spergel at Ipsos OTX MediaCT

Oct 26 2011

Ipsos OTX MediaCT has promoted Ben Spergel to SVP, Television Insights. He remains Product Manager for the major tracking study TV Dailies. More

Ipsos Launches WAR to Track Consumer Spending

Oct 20 2011

In New York, Ipsos Loyalty Research has introduced the 'Wallet Allocation Rule' (WAR); a new research model to help businesses track their share of consumer spending. More

Video Game Specialist Joins Ipsos OTX MediaCT

Oct 18 2011

In the US, Ipsos' digital and media specialist arm, OTX MediaCT has appointed Robert Lightner as EVP in charge of its video game research business. He will be based in San Francisco, where he will also serve as local company lead. More

Ipsos Completes Synovate Buy

Oct 12 2011

Ipsos has completed its acquisition of Synovate for £528.8m - up £3.8m from the previously agreed figure of £525m - to form the third largest market research company in the world. More

Ipsos Share Sale Success Paves Way for Synovate Buy

Sep 29 2011

Ipsos has successfully completed the EUR 200 million rights issue it announced three weeks ago, reporting strong demand for the shares. The money will be used to part-fund the company's acquisition of Synovate, alongside existing cash and credit, and a EUR 250m loan. More

Ipsos MORI Appoints Former BASES MD

Sep 26 2011

In the UK, Ipsos MORI has appointed former Nielsen BASES EMEA MD Susan Malcolm as Managing Director for its Ipsos Marketing division. More

Ipsos Markinor Launches New SA Omnibus

Sep 16 2011

In South Africa, Ipsos Markinor has introduced a new omnibus serviced called Omni-Express, to help clients measure consumer opinion and attitudes across the country. More

Next Stage for Ipsos 'Phone-based Radio Measure

Sep 12 2011

In London, Ipsos MediaCT has established a test panel of just over 350 respondents for its mobile phone-based radio measurement system, MediaCell. The move follows successful initial trials of the device. More

Ipsos to Issue Shares to Part-Fund Synovate Buy

Sep 8 2011

Ipsos is planning to issue around EUR 200m worth of new shares, to part-fund its acquisition of Synovate. More

TNS Man Takes Over Digital at Ipsos AsiaPac

Sep 1 2011

Ipsos today announced the appointment of Bernice Klaassen as its Asia Pacific Regional Director for Digital. He was previously Global Director for Digital at TNS. More

GfK's McLaren Appointed VP at Ipsos

Aug 30 2011

In the US, Ipsos' digital and media specialist arm, OTX MediaCT has appointed ex-GfK man Mark McLaren as Vice President of the Syndicated Services Team. More

O'Brien Returns to Lead Ipsos Understanding UnLtd

Aug 23 2011

In the US, Marilyn O'Brien has re-joined qual and innovation specialist Ipsos Understanding UnLtd (IUU) as Chairwoman and CEO, after a year-out spent in a global role at Ipsos. To support O'Brien's return, Peter Weylie and Ali Perry have been promoted to the role of Co-President. More

Ipsos Observer Debuts 'Listening' Service

Aug 10 2011

In New York, specialist data and delivery business Ipsos Observer is launching 'Social Observer', which integrates its survey management, data collection and delivery services with online social media 'listening'. More

Ipsos First Half Revenues Rise 5.6%

Jul 28 2011

Fresh from announcing its deal to buy Synovate, Ipsos has achieved organic growth of 6.3% in the first half of the year, reporting a 5.6% increase in revenues to EUR 558.2m. More

Ipsos Agrees to Buy Synovate for £525m

Jul 27 2011

Ipsos has agreed to acquire Synovate for £525m (EUR 595m), creating the world's third largest market research company. The deal is to be funded with cash, new debt financing, and a rights offering to Ipsos shareholders. More

Cail Returns to Ipsos to Head US Operations

Jul 26 2011

In New York, Jeff Cail has returned to Ipsos to head US operations as President and Chief Executive Officer. More

Ipsos Appoints Ng to Build Tech Business in Singapore

Jul 18 2011

In Singapore, Ipsos has appointed former TNS director Melanie Ng as South East Asia (SEA) Regional Director for Technology. More

Ipsos Hires Bertoli for Asian Leadership Roles

Jul 11 2011

Ipsos has appointed former TNS MD Grant Bertoli as its Regional Director of South East Asia (SEA) and Managing Director for Singapore. More

Ipsos Names SA Innovation and Brand Leader

Jun 30 2011

In South Africa, Ipsos has appointed former Nielsen exec Elmari Campher as Head of Innovation and Brand Research, based at its head office in Randburg. More

Ipsos MediaCT and Zokem Link for smartphone App

Jun 27 2011

In the UK, Ipsos MediaCT has partnered with Finnish mobile measurement firm Zokem to launch the M3 solution; a new app that combines the collection of smartphone and tablet usage data combined with event-based survey polls. More

RAJAR Extends Ipsos MORI Contract

Jun 24 2011

RAJAR, the UK's radio audience research body, has extended its audience measurement contract with Ipsos MORI through to 2014. The agency has conducted the programme since RAJAR was founded in 1992. More

Ipsos in Talks to Buy Synovate

Jun 6 2011

The Board of Aegis Group has confirmed that it is in talks with Ipsos about the possible sale of its market research arm Synovate. Analysts suggest a price of around £500m and the combination would create the world's fourth largest research agency. More

Ipsos Debuts Documentary-Style Video Reports

May 31 2011

In the US, qual and innovation specialist Ipsos Understanding UnLtd (IUU) has launched QualTV, a new report filmed in the style of a documentary reality show. More

Ipsos Moves to Rockefeller Center

May 18 2011

Ipsos has moved its New York HQ from Broadway to the Time-Life Building in Avenue of the Americas, occupying the entire 15th floor of the 48-story building. More

Ipsos Hires Hadfield for Audience Measurement Role

May 17 2011

In the US, Ipsos OTX MediaCT has appointed Lorraine Hadfield as President of its Audience Measurement practice. The role includes overseeing the management and direction of the Ipsos Mendelsohn affluent consumer measurement business. More

Ipsos Hires Product Development Head

May 3 2011

In Canada, Ipsos has appointed Mike Rodenburgh as Vice President of Product Development for its research innovation center, the Open Thinking Exchange. More

Ipsos Reports 6.2% Organic Revenue Growth

Apr 27 2011

Ipsos has reported first quarter 2011 revenues up 9.8% to EUR 260.1m, from EUR 236.9m in the prior year period - equivalent to 6.2% organic growth. More

Ipsos OTX Promotes Villain to Unify Media & Tech Teams

Apr 11 2011

In the US, Ipsos OTX MediaCT has appointed Eric Villain to the newly created role of President, Media & Technology, to lead a team unifying these previously separate specialisms. More

Ipsos Buys in Central America

Apr 5 2011

Ipsos has signed an agreement to acquire the assets of the Custom Research division of 'TMG - The Marketing Group', which is based in Central America. Terms were not disclosed. More

Ipsos Break the Billion Barrier in 2010

Feb 23 2011

Ipsos has reported a 20.9% increase in 2010 revenues to EUR 1,140.8m, compared with EUR 943m the previous year, while for the period, net profit climbed 25.7% to EUR 66.2m. More

Ipsos Rolls Out Gaming Insights Tool in UK

Feb 17 2011

Ipsos has announced the UK roll-out of its GamePlan Insights tool, which examines behavioural and attitudinal trends in the videogame market. More

Ipsos Opens New Office in Malaysia

Feb 17 2011

Ipsos has opened an office in Kuala Lumpur, Malaysia, which will be led by Country Manager Steve Murphy. More

Senior Hires for Ipsos in UK and India

Feb 11 2011

UK-based Ipsos MORI has appointed Dr. Denise Fairhurst as Head of Employee Relationship Management, while parent company Ipsos has appointed Sonia Pall as its new Country Manager and CEO in India. More

Media Veteran Hired to Manage Aus Readership Metric

Feb 4 2011

In Australia, non-profit body The Readership Works has appointed media specialist Mal Dale for the newly created position of General Manager, responsible for developing, launching, and managing the country's new print readership metric. More

Ipsos' Thompson Takes Senior Social Media Role

Feb 2 2011

In New York, Ipsos OTX MediaCT is expanding its Corporate Development team with the appointment of Kevin Thompson as Senior Vice President, Social Media. More

Ipsos Omnibus Adds Cell Phone Dialling

Jan 20 2011

In the US, Ipsos' Omnibus Division has added cell phone dialling to its telephone omnibus, in an attempt to offer clients improved respondent representation. More

Holland Joins Ipsos Health in Pharma Metrics Role

Jan 18 2011

In the UK, Ipsos Health has appointed Mike Holland as Research Director, to focus on the continued development of key metrics for the pharmaceutical sector. More

Ipsos MORI Hires UK Retail & Shopper Head

Jan 13 2011

Ipsos MORI has appointed Lindsay Cowan, formerly TNS Research International's Global Director of Shopper Insight, as Head of UK Retail and Shopper. More

Richardson Takes MD Role at Ipsos Asia Pacific

Jan 10 2011

Ipsos has appointed David Richardson as Managing Director of Asia Pacific, to help lead businesses across the India, Southeast Asia, Australia, Japan, Korea and Greater China regions. More

Ipsos Restructures AsiaPac Under Lifeng Liu

Jan 7 2011

Ipsos has named a new management team in Asia Pacific, led by Lifeng Liu who was formerly CEO of Greater China. More

Media Veteran Cesaria Joins Ipsos OTX

Dec 10 2010

In New York, Joseph Cesaria has rejoined Ipsos as Senior VP of Business Development at Ipsos OTX. He joins from InsightExpress where he served as Group Director Media Research. More

Ipsos Launches 'Largest Call Centre in Africa'

Dec 8 2010

Ipsos has unveiled what it describes as the 'largest research-based call centre in Africa'. The firm's decision to invest in building up the English-speaking call centre in Randburg, South Africa was taken in late 2008. More

Ipsos and THISDAY Link for Nigerian Election Polls

Dec 3 2010

Ipsos Nigeria has partnered with local news provider THISDAY to conduct political polling in advance of the April 2011 elections. Ipsos says this is the first time a research agency has conducted political polling in the country on such a large scale. More

Ipsos Understanding UnLtd Promotes Sharp to CEO

Nov 23 2010

In the US, Ipsos Understanding UnLtd (IUU) - the firm's qual and innovation research brand - has promoted former P&G veteran Kristin Sharp to the post of CEO. She also becomes a member of the North American leadership team. More

Ipsos Vantis Launches Product Monitoring Service

Nov 4 2010

In New York, product innovation specialist Ipsos Vantis has launched 'Vantis Files', a syndicated research offering that monitors competitive products and services across multiple industry sectors. More

Ipsos Loyalty Names New COO

Oct 12 2010

In New York, Ipsos Loyalty has promoted Ken Peterson to the position of Chief Operating Officer, where he will focus on maximising efficiency and optimising client service. More

Ipsos MediaCT Lures Barbaccia from Nielsen

Oct 7 2010

In the UK, Nielsen veteran Marco Barbaccia has joined Ipsos MediaCT as International Director of Electronic and Digital Audience Measurement. More

Ipsos Consolidates in Cincinnati

Sep 29 2010

In the US, Ipsos is consolidating its Cincinnati operations into one large office, based in the city's historic Columbia-Tusculum neighborhood. More

Ipsos Names Mann for Loyalty Bus Dev Role

Sep 28 2010

Ipsos Loyalty - which focuses on helping companies improve business performance through customer satisfaction and relationship management - has appointed MR client services specialist Joe Mann as Vice President, Business Development. More

Ipsos Wins Aus Readership 'Currency' Survey

Sep 21 2010

Ipsos MediaCT has been chosen by Australian non-profit body The Newspaper Works to develop and run a new readership measurement system for the country's newspapers and magazines. More

Ipsos' Big Idea for Middle East

Sep 6 2010

Advertising division Ipsos ASI has launched its 'Big Idea' service in the MENA region (Middle East and North Africa). More

Ipsos Observer Restructures in US

Aug 31 2010

Ipsos Observer has restructured its US team into three geographical regions, and promoted Allison Gunn, John Ward and Dennis Barbelet to lead each of the teams. More

Ipsos Interactive Services Hires P&G Exec

Aug 16 2010

In the US, Ipsos Interactive Services (IIS) has appointed former Procter & Gamble exec Dr Nancy Brigham as Vice President of Global Operations, North America Sample Access & Engagement. More

Shanker to Lead Ipsos Observer

Aug 10 2010

In the US, Ipsos has moved former OTX COO David Shanker to lead its specialist data and delivery division Ipsos Observer as Global President. More

Bandick Joins Ipsos' IUU to Lead Health Team

Aug 5 2010

In the US, healthcare research specialist Mike Bandick has joined Ipsos Understanding UnLtd (IUU) - the qual division of Ipsos North America - as Vice President of Health. More

Ipsos Bounces Back

Jul 28 2010

Global research group Ipsos has reported a very strong performance for the first six months of 2010, with revenue up 18.1% to EUR 528.8m (organic growth 7.7%) and adjusted net profit up 33.7% to EUR 32.0m. More

Ipsos MORI Strengthens Global and UK Ops Teams

Jul 20 2010

Ipsos MORI has restructured its operations team. Rowland Lloyd is promoted to the post of Regional Director, Western Europe and South Africa Operations, while Jane A'Court and Sarah Michell become Joint MDs of Operations in the UK. More

'Work with Ipsos' Joint Venture Launched

Jul 20 2010

In the UK, media and communications research provider Ipsos MediaCT has partnered with qualitative media specialist Work Research to launch a qual joint venture called 'Work with Ipsos'. More

Ipsos and Techneos Link for Mobile MR Innovation

Jul 8 2010

Ipsos and mobile data collection technology firm Techneos have partnered to develop new mobile research techniques, technologies and applications. More

Ipsos Markinor Creates 'Observer' Field and Tab Unit

Jul 6 2010

In South Africa, Ipsos Markinor has brought together its field and tab work into a specialist business unit called Observer. In addition to omnibus and international research teams, the unit includes a team conducting client projects for which only data is required as a deliverable. More

Ipsos Launches Research Innovation Unit

Jul 1 2010

In the US, Ipsos has launched the Open Thinking Exchange - a new organization dedicated to 'opening the exchange of ideas and information between marketers and their consumers'. More

Ipsos OTX MediaCT Unveils Gamer Insight Portal

Jun 16 2010

Ipsos OTX MediaCT has teamed up with media firm Future US to create a microsite which offers marketers and consumers insight into the purchasing behaviour and gameplay habits of gamers across the US. More

Ipsos OTX to Assess Potential of Scripts

Jun 4 2010

In a move sure to delight creative purists, entertainment research specialist Ipsos OTX MediaCT has opened a 'Script Evaluation Division' within its Worldwide Motion Picture Group, to assess the potential playability and marketability of films at the script stage. More

Ipsos Social Research Institute Goes Global

Jun 1 2010

Ipsos has rolled out its Social Research Institute globally, to provide clients with an international understanding of social policy and research methods, while drawing on the firm's extensive knowledge of social research conducted in the 64 countries where it has offices. More

Ipsos Confident Following Q1 Revenue Rise

May 11 2010

Ipsos says it is confident in its ability to return to 'significant and profitable growth' in 2010, after reporting a 14% rise in first quarter revenue to EUR 236.9m, compared with EUR 207.3m in the prior year period. More

Ipsos Launches 'Big Ideas' Service

May 10 2010

In New York, ad pre-testing specialist Ipsos ASI has launched a solution aimed at helping marketers, brand managers and advertisers identify and develop the 'one big idea' which defines their brand in the mind of consumers. More

Win-Win for Market Research on UK Election Day

May 7 2010

At a conference recently the closing panel was asked 'What happens if PaddyPower get this one right and we don't?'. The consensus was that we couldn't be blamed for this one since it was 'too close to call'. As it was, pollsters did pretty well, as did two former researchers who are now MPs. More

Ipsos Moves Friend for OTX MediaCT Initiative

Apr 26 2010

In the US, media and entertainment research veteran Bruce Friend has been named President of the newly formed Ipsos OTX MediaCT business unit. More

Ipsos Tests Mobile Radio Measurement Device

Apr 14 2010

In the UK, Ipsos MediaCT - Ipsos MORI's media, content and technology division - has commenced a field test of MediaCell, its mobile radio audience measurement system. More

Ipsos Poland CEO Leaves after Just 9 Months

Mar 31 2010

Ipsos Poland has promoted Jacek Otffinowski to the position of CEO, succeeding Dinko Svetopetriæ who has left the firm to 'pursue alternative career plans' after just 9 months in the role. The firm has also promoted Steven Vogt to the role of Director. More

Split Decision in First Round in OTX Case *

Mar 26 2010

In the US, OTX is suing former employee Kevin Goetz, who left the firm earlier in the year to set up his own consultancy. In an initial ruling* on an application to stop Goetz from using OTX norms data, Judge James Chalfant has accepted assurances it will not be used while the case proceeds. More

Middle East COO for Ipsos

Mar 15 2010

Ipsos Middle East and North Africa (MENA) has appointed Mustapha Tabba as Chief Operating Officer for the region. He retains his existing roles as MD for Jordan and Regional Director of Ipsos Loyalty. More

Ipsos Markinor Expands in South Africa

Mar 3 2010

Lindi Levitt, Account Director and Head of Ipsos' Qualitative division, has relocated to Durban, South Africa to open an executive office. More

Goetz Leaves OTX to Start Screen Engine

Feb 26 2010

Kevin Goetz has quit OTX, where he was President of the Worldwide Motion Picture Research Group, to start his own research, marketing and consulting firm, Screen Engine LLC. Vincent Bruzzese fills his place at OTX, which says it is planning expansion. More

Ipsos Predicts Return to Growth in 2010

Feb 25 2010

Despite a 3.6% decline in revenues to EUR 943.7m, Ipsos says it is 'ready for battle' in 2010, with plans to simplify management structures, increase effort in innovation, and extend its presence among a larger number of clients. More

Ipsos Buys Into Portugese Firm

Feb 25 2010

Ipsos has signed an agreement to acquire a 25% stake in Portuguese research firm Apeme (área de Planeamento e Estudos de Mercado), with the option to buy the remaining 75% in five years. More

Ipsos Move Targets South African Growth

Jan 29 2010

Nicole Ndoumbe-Myers has been appointed Head of Ipsos-ASI for Ipsos South Africa and sub-Saharan region. She relocates from Ipsos' head office in Paris. More

Ipsos Buys OTX

Jan 28 2010

Ipsos has acquired LA-based hi-tech entertainment research specialist OTX (Online Testing Exchange) for an undisclosed sum. More

Ipsos Loyalty Hires Former Synovate R&D Leader

Jan 28 2010

Ipsos Loyalty - which focuses on helping companies improve business performance through customer satisfaction and relationship management - has appointed former Synovate executive Bruce Corner as a Senior Vice President with its US business. More

Hispanic Polling Service Launches in US

Jan 28 2010

In the US, Ipsos and Spanish language media firm Telemundo have launched a poll to find out more about the attitudes and opinions of Hispanic citizens. More

Ipsos Completes MRBI Acquisition

Jan 22 2010

Ipsos has completed the acquisition of polling and research firm The Market Research Bureau of Ireland (MRBI) from WPP, and branded the firm Ipsos MRBI. More

Former TNS Chief is New Ipsos France MD

Jan 21 2010

Ipsos has appointed Yannick Carriou as Managing Director, France, replacing Giorgio Caporusso who has joined confectionery manufacturer Ferrero in Italy. More

Ipsos Debuts Gaming Practice

Dec 8 2009

Ipsos has launched a specialist gaming research practice, 3D. The unit integrates new tools and various existing skills from within the group to focus on the needs of game developers, marketers and console manufacturers. More

Richardson to Lead Ipsos in N.E Asia

Nov 23 2009

Former TNS Director David Richardson has been appointed as Regional Managing Director of Ipsos in North East Asia, based in Seoul. More

Ipsos Third Quarter Revenues Fall 3.9%

Nov 10 2009

Ipsos has reported a 3.9% drop in revenues to €669.6m for the first three quarters of the year, and a 5.3% decrease in third quarter revenue to €221.8m. More

Ipsos to Launch Polish OTC Survey

Nov 6 2009

Ipsos is to launch 'The Polish OTC Consumer' study, to analyse Poles' habits and attitudes towards buying and using non-prescription medicines and parapharmaceutics. More

Ipsos Rolls Out Early-Stage Product Forecasting Tool

Nov 5 2009

Ipsos Marketing has rolled out the global launch of its 'NOVACTION NextGen' forecasting tool, which promises to help marketers measure the potential of their new products at any stage of the innovation process. More

New CEO for Ad Researcher Ipsos ASI

Nov 2 2009

Ad research specialist Ipsos ASI has promoted Alex Gronberger to the post of Chief Executive Officer, based in its Chicago office. More

Ipsos Markinor Names New CEO

Oct 26 2009

In South Africa, former Synovate Director Ian Jeffrey has joined Ipsos Markinor as Chief Executive Officer, replacing Shirley Benney who has taken up the post of Chief Operating Officer. More

Ipsos and Livra Launch Opinion Community

Oct 22 2009

Ipsos and its online panel firm Livra are to launch an online community for users to share and gather opinions. More

Polish Novaction Launch for Ipsos

Oct 12 2009

Ipsos Marketing in Poland has launched sales potential estimation tool 'NOVACTION NextGen' - billed as the first of its kind in the country. More

Ipsos ASI Unveils Multi-Media Ad Testing Tool

Oct 7 2009

Advertising research specialist Ipsos ASI has launched a tool which measures and tests communications across all forms of advertising platforms, including emerging digital media. More

Ipsos Opens Hispanic Research Center

Sep 10 2009

Ipsos Public Affairs has opened a new research center to provide market research and insight into the lives of Hispanic citizens living in the US. More

Ipsos Posts 3.2% Revenue Decline, Predicts Gloomy 2009

Aug 26 2009

Ipsos has reported a 3.2% decline in first half revenues to €447.8m, compared with the same period in 2008. The firm says it would be unrealistic to hope for the second half of 2009 to be much better. More

Readership Row Splits Australian Media

Aug 24 2009

Australian readership research is in flux as incumbent currency provider Roy Morgan declines to take part in a new-look tender. As of yesterday, magazine publishing giant ACP has quit its national association in support of the Roy Morgan survey. More

Hedde Takes Key Role at Ipsos ASI

Aug 24 2009

Ipsos has announced former Lightspeed CEO Anne Hedde as Global President of its advertising division Ipsos ASI, responsible for worldwide Project Management and all aspects of business in the USA. She will be based in the company's office in Parsippany, NJ. More

Ipsos Buys MRBI

Jul 29 2009

Ipsos has agreed to acquire 100% of Market Research Bureau of Ireland Limited (MRBI) from WPP, which was required to sell it for competition reasons by an EC ruling. Terms were not disclosed. More

Ipsos-MORI Gives Unpaid Leave Option

Jul 28 2009

In the UK, Ipsos-MORI has sounded out employees about the possibility of taking two weeks of voluntary unpaid leave later in the year. More

Ipsos Launches Brand Development Tools

Jul 9 2009

Ipsos Marketing in Poland has launched a pair of quant research tools - MARKETLandscape and BRANDStretch - for use at early stages of brand development. More

Ipsos MORI Opens Research Methods Centre

Jul 3 2009

In the UK, Ipsos MORI has opened the Research Methods Centre (RMC), billed as a hub of expertise in sampling, survey methodology and advanced data analysis. More

Ipsos MORI CEO Takes Global HR Post

Jun 10 2009

Mike Everett, formally CEO of Ipsos MORI in the UK, is to become Global HR Director for the Ipsos Group in July. More

Svetopetric Takes Sole Charge of Ipsos Poland

Jun 4 2009

Dinko Svetopetric has taken over the role of President at Ipsos Poland from Aleksandra Leis, who is leaving the company. More

Ipsos Unveils Online Qual Approach

May 28 2009

In the US, Ipsos Understanding UnLtd (IUU) - the qualitative division of Ipsos in North America - has developed a new approach to qualitative research for an online environment. More

Ben Page Takes the Helm at Ipsos MORI

May 19 2009

Ben Page is set to become the new Chief Executive of Ipsos MORI in the UK and Ireland, replacing Mike Everett who takes on a new global role on the Group Management Board. More

North American Tumble Dents Ipsos Q1 Revenue

May 14 2009

Ipsos has reported global revenues down 4.6% in Q1 2009 to €207.3m compared with the same period in 2008, with negative organic growth of 5.1% and a negative currency effect of 2.3%. The firm says it has held up well in an exceptionally difficult environment. More

Ipsos Rolls Out Polish CATI Service

May 14 2009

Ipsos has rolled out its 'CATI at Home' method, which enables interviewers to conduct telephone-based research from their own homes, for use in Poland. More

Ipsos Tool Helps Optimize Creative Ad Content

May 5 2009

In the US, Ipsos ASI - which offers advertising pre-testing services - has launched a research solution to help marketers refine and optimize the creative content of their advertising. More

Ipsos Strengthens Board of Directors

May 1 2009

Ipsos' shareholders have approved the appointment of five new Board Directors, including Pierre Le Manh who is Global CEO of Ipsos Marketing and Chairman of the CEEA and MENA regions. More

TNS Wins EUR 65m Eurobarometer Contract

Apr 7 2009

TNS has beaten IPSOS, Gallup and Synovate in a pitch to win what it describes as 'one of the largest market research contracts ever commissioned' - a four year €65m EU project to provide a measure of public opinion in Europe. More

Ipsos Launches Omnibus Series in MENA Region

Apr 6 2009

Ipsos has rolled out its Omnibus Tracker Series in the MENA region (Middle East and North Africa). The service provides data and key market indicators on the major business sectors in the territory. More

Ipsos in Polling Deal with Thomson Reuters

Mar 25 2009

Ipsos has announced a deal with Thomson Reuters to provide 'regular intelligent information about behaviours, attitudes and opinions of consumers and citizens', based on regular multi-country polling on a wide-range of topics. More

Ipsos Posts 7.8% Organic Growth

Mar 18 2009

Ipsos has posted organic growth of 7.8% and operating margin up 8.2% for 2008, despite a financial crisis which it describes as 'unprecedented in its scale since the modern economy took shape'. More

Ipsos Buys Loyalty Research Firm in Chile

Mar 18 2009

Ipsos has acquired Punto de Vista, described as the leading company in Chile for customer satisfaction research and quality measurement. More

New Leader for Ipsos Seattle

Mar 13 2009

In the US, Ipsos has appointed market research veteran Mary Kaye O'Brien as Vice President, to oversee its operations in Seattle. More

Ipsos MORI Forms Reputation Think Tank

Mar 10 2009

Ipsos MORI's Reputation Centre has set up a Reputation Council, made up of more than 50 senior corporate communicators drawn from a cross section of major organisations across Europe. More

Ipsos Marketing Rolls Out Brand Evaluation Tools

Feb 19 2009

In the US, Ipsos Marketing has launched two new research tools to help marketers understand a brand's growth potential and how consumers will interact with it. More

Ipsos Posts Good Growth, Seeks More This Year

Feb 13 2009

Ipsos has reported full-year organic growth of 7.8% with revenues up 5.6% to €979.3m from 2007. The group says that in 2009 it intends to deliver further growth, while maintaining margins - at the very least - at their 2008 level. More

Arbitron Gets Agreement on PPM Patents

Jan 27 2009

Radio ratings giant Arbitron has reached separate agreements with Ipsos and The Media Audit regarding infringement of three US patents relating to its Portable People Meter (PPM). The deals mean the two firms will not compete with the PPM for at least three years. More

Ipsos to Utilise Tobii Eye Tracking Solutions

Jan 27 2009

Swedish eye tracking firm Tobii Technology has signed a global agreement with Ipsos Marketing for its Eye Tracking hardware and software to be integrated into Ipsos' Pack Evaluation packaged testing system and other Ipsos solutions. More

New Ipsos Poland Leader Joins from GfK

Jan 21 2009

Dinko Svetopetrić has joined Ipsos Poland, eventually to assume full management of the company. Current leader Aleksandra Leis will leave in the next few months after a handover period. More

Worried, Unpopular USA Looks for Obama Bounce

Jan 19 2009

The USA is viewed favourably by a majority of people in India (72%) and Poland (53%), and in America itself, but not in nineteen other major economies in a survey conducted by Ipsos for Reuters. Meanwhile other polls show the country's high hopes for its incoming President. More

Ipsos Loyalty Appoints Former Added Value CEO

Jan 8 2009

In Paris, former Millward Brown/Added Value CEO Liz Musch has been appointed as Global Chief Executive Officer for Ipsos Loyalty. More

Balkan Buy for Ipsos

Dec 15 2008

Ipsos has announced the acquisition of 60% of the Strategic Puls group. The company makes more than 90% of its turnover (c.8m Euros in 2007) in Serbia and Croatia, but is also established in five other Balkan states. More

Marketing Morale Down Again, Says CIM

Nov 26 2008

Marketers are 'gloomier than ever' about the UK's economic outlook according to the latest Marketing Trends Survey published today by the Chartered Institute of Marketing. More

Ipsos MORI Launches Shopper Test Solution

Nov 24 2008

Ipsos MORI has launched a new shopper research solution, Checkout, which promises to increase the chances of success at launch by optimising manufacturers' in-store strategy in the competitive environment. More

Ipsos Rolls on Amid Gloom

Nov 13 2008

Despite painting a grim picture of an unfolding 'financial, economic and ideological crisis' around the globe, Ipsos has reported Q3 revenues of Euros 234.2m, a 5.9% increase compared with Q3 2007. Organic revenue growth was 8.2%. More

Ipsos Hires Financial Services Expert

Oct 21 2008

In the US, Ipsos Loyalty has appointed financial services market research specialist Jeff Repace as Senior Vice President, to lead the firm's work in the sector. More

Ipsos Buys, Aims to Lead China Auto Research

Oct 20 2008

Ipsos has acquired China's largest automotive research specialist, Shanghai-based B-Thinking, in a fifty-fifty cash and shares deal for an undisclosed sum. The business will be integrated into Ipsos' existing business in China. More

Grad Careers Drive and Loyalty Partnership for Ipsos MORI

Oct 1 2008

Ipsos MORI is campaigning to replace 'any negative and outdated preconceptions graduates may have about a career in research' with the prospect of a role which 'can influence both society and business'. The agency has also announced a partnership with loyalty specialist The Logic Group. More

Ipsos France Gains New Leader

Sep 16 2008

After 12 years with the firm, Giorgio Caporusso has been named General Manager of Ipsos in France, following the departure of Joint MDs Pierre Giacometti and Stéphane Truchi at the end of last year. More

Ipsos Panel Tool Includes Multilingual Options

Sep 5 2008

In Canada, Ipsos has released the latest version of its Interactive Forum (IAF) software, introducing multilingual capabilities including Chinese, Russian, Hindi and all major western European languages. More

Ipsos MORI Names Head of Reputation Centre

Sep 3 2008

In the UK, Milorad Ajder has been appointed as MD of Ipsos MORI's Reputation Centre (RC), replacing Stewart Lewis who will retire at the end of the year after more than 30 years with the firm. More

Telegraph Drops Ipsos MORI Readership Poll

Sep 3 2008

In the UK, the Telegraph Media Group (TMG) has pulled out of its sponsorship of the Ipsos MORI British Business Survey (BBS), saying it 'lacks credibility'. More

Ipsos Buys Brazilian Research Firm

Aug 27 2008

Ipsos has acquired 100% of Alfacom, a Brazilian firm specialising in research and customer relationship management in the Latin America automotive sector. Terms were undisclosed. More

Ipsos MORI First with Security Standard

Aug 26 2008

Ipsos MORI has announced that it is the first research agency in the UK to achieve registration to the international information security standard ISO 27001:2005; recognised as the means to establish, implement and monitor an information security management system (ISMS). More

Tech MR Expert Joins Ipsos

Aug 14 2008

Ipsos has appointed technology market research specialist Brian Smith as Vice President in its MediaCT division, which specializes in researching media, content, and technology. More

Strong Organic Growth for Ipsos

Aug 13 2008

Ipsos has posted a 4.5% increase in revenue to Euros 462.8m for the first half of 2008, and organic growth of 8.4%. Four of the firm's business lines reported double-digit organic growth during the period. More

Ipsos Launches Facebook 'Fun Polls'

Aug 8 2008

Online survey specialist, Ipsos Interactive Services (IIS) has launched an interactive tool to enable US panellists to participate in 'fun polls' posted on Facebook. More

Formal WPP Offer Includes TAM Deal with Ipsos

Aug 4 2008

WPP has posted TNS shareholders a formal offer for the company, valuing it at $2.28bn. It includes news of an option to sell TNS' television monitoring arm TAM to Ipsos, if required to meet EU competition law. More

New Leader for Ipsos Loyalty NA

Jul 24 2008

Ipsos has strengthened its US Loyalty division with the appointment of Matt McNerney as President. Most recently, he served as President of TNS North America Client Solutions. More

Ipsos to Buy Livra

Jun 24 2008

Ipsos is to acquire Buenos Aires-headquartered research firm Livra Panels, which provides online panels and data collection services for market research agencies in the Spanish and Portuguese speaking markets. Terms were not disclosed. More

UK Marketers Upbeat Despite Downbeat Economy

Jun 12 2008

In the UK, marketers remain upbeat about their own organisation's prospects even if they feel less positive about the UK's economic outlook, according to research conducted by the Chartered Institute of Marketing (CIM). More

Ipsos Growth 'Better Than Anticipated'

May 15 2008

Ipsos first quarter revenues rose 6.2% to €217.3m from Q1 2007. Despite slow going in North America, global organic growth reached 9.6%, which the firm said exceeded its full-year targets. More

Two Launches for Ipsos ASI

May 12 2008

Advertising and brand equity research division Ipsos ASI has introduced two new tools, Next*360 and CampaignLab, to help marketers evaluate and optimize multi-media ad campaigns and communications prior to final execution. More

New Leader at Ipsos ASI

Apr 21 2008

Jill Wiltfong has joined Ipsos in the newly created role of Senior Vice President, Tracking Product Management, driving the global tracking business of the Group's advertising-focused ASI subsidiary. More

Shapira to Lead Ipsos MORI Ethnography Practice

Mar 11 2008

Ipsos MORI has appointed Johanna Shapira as Head of Ethnographic Research at its UK-based Qualitative Hothouse. More

Ipsos MORI Identifies Today's Influencers

Feb 25 2008

Ipsos MORI has identified a class of 'super consumers', who the firm says have the power to influence their friends on corporate issues, politics and the environment. More

Postar Aims for Out-Of-Home Measurement Currency

Feb 12 2008

In the UK Postar, the audience research body for the out-of-home ad sector, has commenced a project to measure all out-of-home media, using GPS technology to record consumers' travel patterns and ad exposure. More

Ipsos MORI Strengthens Health Team

Jan 24 2008

In the UK, Ipsos MORI has appointed former Research International healthcare specialist Emily Thomas as Research Director, while Lucy Owen has been promoted to Research Director. More

Ipsos MORI Re-shuffles Management Team

Jan 11 2008

In the UK, Ipsos MORI MD Mike Everett has taken over the position of CEO from Brian Gosschalk, who has been promoted to CEO of Ipsos Western Europe and joins the group's Management Board with responsibility for Global Public Affairs. More

Lloyd is New MRS Chairman

Jan 8 2008

In the UK, the Market Research Society (MRS) has elected Ipsos-MORI's MD of Operations Rowland Lloyd as its new Chairman. He will replace outgoing Chairman Simon Lidington in April. More

Ipsos-MORI Renews BARB Contract

Dec 21 2007

Following TNS' major contract win with UK audience measurement body BARB earlier this week, Ipsos MORI has agreed a new six-year deal with the organisation, to provide its Establishment Survey. More

Former RI Health Specialist Joins Ipsos MORI

Aug 28 2007

In London, Ipsos MORI has hired Sarah Phillips to lead its healthcare division. She joins from Research International where she was European Healthcare Director and a Board Director; and worked previously at Harris Interactive. More

Ipsos MORI Names New Operations Director

Jun 8 2007

Former Opinion Leader Research Director Sarah Michell has joined Ipsos MORI in a new role as Operations Director, based primarily in the firm's Harrow office. More

Rapid Rise for Ipsos MORI's New Head of Qual

Feb 19 2007

Ipsos MORI has promoted Sarah Castell, 31, to lead its Qualitative Hothouse unit. She began her career at Flamingo International and was named one of 'Campaign' magazine's 'Innovative young researchers' in 2002. More

Opinion Research Units Lead Ipsos Growth

Nov 16 2006

Ipsos has announced a successful first nine months of 2006 with organic revenue growth of 8% over the year earlier period, and overall growth of 24.9% to Euros 613.2m. Third quarter growth was slightly slower at 22% (organic 7%). More

Ipsos Buys 'Complete' Middle East Coverage

Nov 15 2006

Ipsos has announced the opening of offices in Egypt and Iraq, both located in the capital cities and both resulting from acquisitions. The global agency says this 'completes its geographical coverage through the Middle East and North Africa region'. More

Ipsos Revenues Leap

Aug 17 2006

Ipsos has reported an excellent first half for 2006. Revenues are up 26.7% to Euros 407.7m, due mostly to organic growth of 8.6%, while the acquisition and integration of MORI, Understanding Unlimited and Camelford Graham contributed most of a 'scope of consolidation' rise of 14.1%. More

Ipsos MORI Strengthens BMD Insight Team

Jul 24 2006

In the UK, Ipsos MORI has hired Susan Purcell and welcomed back Damian Symons as Directors working for its Insight division in the Brand and Marketing Development (BMD) team. Both will report to MD of Insight Mark Burgess. More

Ipsos MORI First with New MR Standard

Jul 11 2006

Ipsos MORI has become the first agency to be awarded the new international process Standard ISO 20252, within two months of the standard's launch. More

Scots Marketers Organise to Promote Home Talent

Jul 5 2006

A group of Scottish marketing communications professionals have formed an industry action group to counter larger Scottish companies' perceived preference for London agencies. The move comes after a study by Scottish Enterprise found widespread concerns on the issue – but may not win the support of Scottish researchers. More

Two Join Ipsos MORI Entertainment Division

Jun 30 2006

UK agency Ipsos MORI has appointed Ian Bramley and Stuart Grant as Global Account Director and Associate Director, respectively. Both will be working in the entertainment practice of Ipsos-ASI, the advertising research specialist division of Ipsos MORI. More

Ipsos MORI Signs Owen

Jun 22 2006

In the UK, Lucy Owen has joined Ipsos MORI's specialist healthcare division as Associate Research Director. She spent the past five years leading both domestic and large-scale multi-country studies at healthcare specialist agency Questor International. More

Ipsos MORI's Annual Overview of Britain

Jun 16 2006

More than 300 people, largely from the public sector, are attending today's Ipsos MORI annual event, 'The State of Britain'. This year, the event assesses whether the Labour government's policies are truly going awry or whether there are successes behind the negative headlines. More

UK Audience Measurement Faces Future

May 22 2006

RAJAR has awarded contracts to Ipsos MORI, RSMB and TNS covering radio audience measurement for two years starting January 2007. Ipsos MORI will continue to operate the core survey with a redesigned diary, while TNS will trial a PPM-based electronic measurement panel in London, providing both radio data for RAJAR and TV for co-sponsor BARB. More

Ad Test Product Simulates the Great Outdoors

May 19 2006

Ipsos MORI's advertising research division Ipsos-ASI has launched Next*Outdoor, an online virtual environment product for testing of outdoor ads. The firm says it aims to encourage advertisers to begin including this major component in the research mix. More

Record Quarter for Ipsos

May 16 2006

Ipsos has announced revenues of Euros 188 million for the first quarter of 2006, a 31% increase on the first quarter of 2005. This represents the company's strongest quarterly growth in the past five years – and it includes organic growth of just over 9%. More

Healthcare Appointments for Ipsos MORI

May 2 2006

Ipsos MORI has appointed Richard Habis as Business Development Director, and promoted Karen Swords to Director, both in its growing healthcare division. More

Launch of Credit Confidence Survey

Apr 24 2006

Despite UK consumer debt reaching the £1.1 trillion mark, three quarters (75%) of British borrowers claim to be 'comfortable' with their current level of borrowing. Research was conduced by Ipsos MORI for Experian's Personal Credit Index, a new feature of its online credit monitoring service CreditExpert. More

Asian Advertising and Media Surveys

Mar 28 2006

Estimated advertising spend across the three core media - television, newspapers and magazines - reached a record $US68.6bn across 12 key Asia Pacific markets in 2005, according to the latest data from Nielsen Media Research. Meanwhile Asian business leaders' Internet usage is increasing but so is print media use, according to Ipsos Media's ABRS. More

MORI Boosts Retail and Leisure Team

Feb 17 2006

Ipsos MORI has promoted Tim Maton from AD to Director of its Retail and Leisure Division, reporting to its recently appointed head, Susanne Goller. More

Ipsos Revenues Up 26%+ in Emerging Markets

Feb 16 2006

Ipsos achieved consolidated revenues of 717.8 million Euros in 2005, 18.7% more than in 2004. Growth was strongest in Asia Pacific and the Middle East (26%) and in Latin America (36.4%). The company's Opinion and Social Research division saw the highest growth (46%), followed by Marketing Research (19.3%). More

Ipsos MORI Helps Refine Product Ranges

Jan 30 2006

UK agency Ipsos MORI has launched a new research technique, Line Evolution, to help manufacturers optimise their brand portfolios. The technique aims to predict the performance of new and existing lines, adding consumer insight to traditional measures of the total unduplicated reach and frequency (TURF) of products. More

Ipsos MORI Expands Retail & Leisure Team

Jan 27 2006

The UK's Ipsos MORI has appointed Susanne Goller as Director in its Retail and Leisure division. She will manage a team of ten and help expand the division's business. More

Track Consumer Confidence Worldwide

Jan 18 2006

US consumers' confidence in the economy has risen for the fourth consecutive month, according to the latest survey from BIGresearch. However, a recent Ipsos survey records a drop in confidence. To help you make sense of such differences - and to bring you the confidence picture worldwide - we've introduced a new Consumer Confidence section. More

OTX Shakes up European Online Research

Jan 10 2006

US-based Internet research agency OTX (Online Testing eXchange) has opened its first European office in London. Ian Wright, a former board director at Ipsos UK, will lead the company's European operations. More

Krisis Time for Ipsos UK

Oct 28 2005

Ipsos UK is taking inspiration from reality TV with the launch of its new conflict-based qualitative approach. The process - known as Krisis (from the Greek word for the moment of truth) - encourages disagreements among group participants, in an attempt to encourage greater honesty and disclosure. More

Ipsos UK Appoints Loyalty Directors

Oct 14 2005

Ipsos UK - to be merged with MORI following this week's acquisition - has appointed Helen Simpson, formerly of Australian Business Ltd, and Mo Alam, from Orange, as Directors in its Loyalty division. Both will report to Gailynn Nicks, MD, Ipsos Loyalty. More

Ipsos Reveals British Business Habits

Oct 11 2005

The results of the 2005 British Business Survey (BBS) announced today by Ipsos reveal a UK business elite that watches far less TV than the rest of the country, continues to rely heavily on traditional print media, but also leads the way in the use and ownership of technology. More

Leadership Shake-up at Ipsos UK

Oct 7 2005

Gill Aitchison, MD of Ipsos ASI (the company's ad research division), has been appointed to the new role of MD of Ipsos UK. The appointment will allow the company's CEO Richard Silman to focus more on global development. James Mundell, formerly of Synovate, will replace Aitchison as head of ASI. More

Ipsos Launches East European Panels

Oct 6 2005

Ipsos Interactive Services Europe (IIS Europe) has announced the expansion of its European Online Panel to five Eastern European countries: Hungary, Poland, Romania, Russia and the Czech Republic. More

Ipsos UK Launches New Software for Media Clients

Sep 8 2005

Ipsos is working with media database specialist New Age Media Systems to provide EzTAB software for Ipsos UK's media clients, which include BARB, NRS and RAJAR. The web-based software provides easy access to viewing figures and reader numbers, and allows clients to incorporate their own data into the system. More

MR Firms Announce Growth for Early 2005

Sep 7 2005

Synovate has achieved 17.9% revenue growth for first half of this year, compared with 14.8% for its parent Aegis Group as a whole. Similarly at VNU, the research division outperforms the rest of the company. Other company results vary, but all point to growth in the MR sector. More

IPSOS Appoints European Omnibus Champion

Aug 23 2005

Tony Harper has been promoted to Senior Director in Ipsos UK's Observer division, which is responsible for the company's European omnibus services including the Capibus survey. More

Sport England Picks Ipsos for Largest Ever CATI Survey

Aug 11 2005

Ipsos UK's Public Affairs unit has won a major new research project for Sport England to explore participation levels and attitudes to recreation and leisure. The 'Active People' survey is described as the largest CATI survey ever commissioned. More

Let's Get Digital

Jul 15 2005

Three surveys out this week highlight the continuing growth of our digital culture. In the US, purchases of hi-tech products are set to increase, while increased uptake of digital services means UK consumers now spend a third more on TV, radio, and mobile communications than in 2004. More

Ipsos Reveals How the Other 4% Live

Jul 13 2005

Results of the latest Ipsos survey of Europe's high-earning elite reveals a surge in hi-tech gadgets and online shopping, while readership of print publications is stable. The Europe 2005 survey represents the media habits of ten million high earners and business leaders (4% of all adults) in 16 countries. More

New Ipsos AD to Develop Europe 2000

Jun 9 2005

Ipsos UK has appointed Sarah Owen, formerly of Granada and BusinessWeek magazine, as AD in its Media division. More

Ambitious Remit for New Novaction Leader

May 26 2005

Ipsos UK has appointed Chris Sinclair as Senior Director in its Novaction division, with a specific brief to widen awareness of its cutting edge forecasting and modelling techniques for NPD. More

Ipsos Adds UK CATI Potential

Mar 11 2005

Ipsos UK opens a new telephone centre in Lowestoft, Suffolk, this week. The new facility will support the existing international CATI centre in Harrow, North London in coping with growing demand, especially via the company's Public Affairs division. More

British Muslims Proud to be British

Jan 18 2005

A recent study by research company Ipsos UK among British Muslims has cast new light on the importance of British identity for this group. Many of the Muslims surveyed preferred the term 'British Muslim' to the out-of-fashion 'British Asian', as it gave appropriate emphasis to the role of their faith in defining who they are. More

Ipsos Creates Board Level Marketing Post

Dec 10 2004

Ipsos UK has appointed a Marketing Director to its Board – a first for a UK agency, according to CEO Richard Silman. Jeff Deighton, former Icon UK MD, joins the company in the new role. More

Ipsos Wins Student Survey

Nov 11 2004

Ipsos Public Affairs has been commissioned to undertake the UK's National Student Survey (NSS), a census survey of 283,000 final year undergraduate students. More

Who Watches Big Brother?

Aug 16 2004

The UK's Reality TV pioneer show Big Brother is over for another season, but others such as 'I'm a Celebrity...', 'Fame Academy' & 'Pop Idol' are gearing up for new series, so Alas the phenomenon continues. Ipsos UK recently used its weekly Quest media issues panel of 4000 individuals to probe the reasons for its popularity. More

League Tables Show MR Buoyant in UK

Jul 20 2004

Nearly half the UK's sixty-five biggest agencies showed double-digit growth last year, according to league tables published by Marketing magazine in association with the BMRA. More

Eating In and Out - Who Said the World Was Changing?

Sep 16 2003

Eating habits in Europe and the US seem to be following some familiar patterns despite rumours of change. Italians are still the most likely to eat with the family, Britain is second to the US in takeaway consumption and very few people in the former eastern bloc countries eat out, according to Ipsos' global reporting service World Monitor. More

Ipsos Award in UK

Dec 23 2002

Ipsos UK has been singled out as the Market Research Agency of the Year by the trade magazine, Marketing, citing the agency's long list of innovative research methods, many of them harnessing the latest technology. More

KMR Strengthens Media Research Team

Jul 5 2002

Reflecting the rapid international expansion of its business, KMR (Kantar Media Research) has appointed Richard Windle to the new role of Research Director, TGI and Media Research. More

New MD of Ipsos Logistics

May 30 2002

Ipsos UK has just announced the appointment of Rowland Lloyd as managing director of Ipsos Logistics, the operations division of the company. More

Gardening Clout of Titchmarsh

Apr 23 2002

Alan Titchmarsh is apparently influencing our gardening purchase decisions in the same way that Delia Smith's take on cooking is steering our food shopping. This is according to new research by Ipsos UK conducted over the key gardening period of Easter. More

Home Office Research Goes to BMRB/Ipsos Bid

Aug 14 2001

A consortium between BMRB Social Research and Ipsos UK has just won the contract for the research on two Home Office social research surveys. These are the British Crime Survey (BCS) 2001-2003 and the Home Office Citizenship Survey (HOCS) 2001. Both will be based on random probability sampling and CAPI data collection. More

New Ipsos Omnibus Survey

Jul 18 2001

Ipsos has launched a new omnibus-style service called Select which offers several added value benefits. More

Online Retailing Will Survive Failure of Online Retailers

Nov 30 2000

More

The Ipsos group is to take a 50% equity stake in Research in Focus

Jun 30 2000

More

At Last,the First Pan-European IT Readership Survey

Jun 29 2000

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