Consumer research and trends agency Iconoculture has appointed former Planet Retail researcher Greg Hodge as Director, Marketing Strategist, Global Retail in the UK; and consumer trends specialist Michael McCune as Director, Marketing Strategist, Asia-Pacific, based in the US. More
Minneapolis, USA-based consumer research and consultancy firm Iconoculture has launched an Indian advisory service. More
Minneapolis-based consumer research and trend spotting specialist Iconoculture has introduced a Consumer Advisory Service offering insights for UK-focused marketing initiatives. More
Iconoculture, the Minneapolis-based consumer research company known for its 'dig deep' approach to trend spotting, has been acquired by Corporate Executive Board (CEB) for more than $15m. More
The founders of US-based market research agency Iconoculture have left to launch a new firm which will study consumer trends in those countries that make up the G-20. More
US-based consumer research agency Iconoculture has partnered with Swedish market research technology provider Dapresy to drive a study of values and lifestyle trends across 17 countries in North and South America, Europe and Asia. More
Consumer research firm Iconoculture has appointed former GfK Roper Consulting executives Nick Chiarelli in London and Anders Brogren in Sweden, to lead its expansion into Western Europe. More
In the US, consumer research firm Iconoculture has launched a service to reveal how consumers' values influence their packaging preferences. It will be run by two newly appointed industry veterans with a combination of nearly 50 years' packaging expertise. More
US consumer trend research firm Iconoculture has secured $10m in a financing round led by venture capitalists WaldenVC, with Venture Strategy Partners and General Mills as additional investors. The company will use the funds to expand its product range and geographic reach. More
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