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Below are recent news stories wholly or partly concerning Latin America.DRNO found 24 articles matching your search.

Q1 Organic Growth of 4.5% for Ipsos

Apr 18 2024

Ipsos has reported continued solid growth in the first quarter of the year, with revenue up 4.5% in organic terms, to EUR 557.5m. The EMEA and Asia Pacific regions led the way with revenue up more than 9% in each case (organic) while the Americas saw a 3.2% decline. More

DV Apologises to Musk over Brand Safety Ratings Error

Apr 17 2024

Digital media measurement and analytics firm DoubleVerify (DV) has apologised to X, formerly known as Twitter, for an error which over a recent four-month period gave the microblogging site brand safety ratings as low as 70%, when actual scores were as high as 99.99%, according to reports. More

New CEO for Intra as Moshenska Moves to COO

Apr 15 2024

Panel company Intra Research has appointed Helle Raun Oddershede as its new CEO, taking over from Marina Moshenska who moves into the role of Chief Operating Officer. More

Stagwell Buys in Brazil to Boost Allison Division

Apr 15 2024

Marcoms group Stagwell has agreed to acquire São-Paulo, Brazil-based PROS Agency, a brand and marketing consultancy specializing in digital PR, creative planning and production, influencer marketing and brand development. More

Similarweb Buys Chile's Admetricks

Mar 6 2024

Similarweb has announced the acquisition of ad intelligence specialist Admetricks, whose software will now form the core of a new Similarweb Ad Intelligence product. More

Founder to Take TDCX Private

Mar 4 2024

Singapore-based customer experience solutions firm TDCX is to be acquired and taken private by a team led by its CEO and founder Laurent Junique, via a merger valuing the nearly 18,000-strong company at around $1.037bn. More

NIQ Creates Media Division, Hires Busignani to Lead It

Feb 29 2024

NIQ, the consumer intelligence company previously part of Nielsen and now combined with GfK, has launched a Global Media Division, which it says is 'designed to enhance the value advertisers derive from their marketing efforts' - and has appointed Lana Busignani to lead it. More

LatAm Expansion for Data Firm Artefact

Feb 28 2024

Data transformation and marketing consultancy Artefact has opened new offices in Colombia and Mexico, after rapid growth for its Brazilian office. More

French Acquisition for Stagwell

Feb 26 2024

Marcoms group Stagwell has agreed to acquire What's Next Partners (WNP), a French digital brand and marketing consultancy whose offer includes consumer intelligence, CRM and data analytics as well as strategic planning, ad creative and digital content production. More

Flat Year in 'Challenging' Times for WPP

Feb 22 2024

WPP has reported preliminary results for the full year 2023, with revenue (less pass-through costs) of £11.86bn, up 0.9% on a like-for-like basis, and operating profit down more than 60% to £531m. More

Ipsos Returns to Strong Growth in Q4

Feb 21 2024

Ipsos has reported organic, constant currency revenue growth of 8.8% for the fourth quarter of 2023, and 3% for the full year, with operating profit stable at an all-time high of 13.1%. More

Global Roll-Out for YouTube Measurement in Nielsen ONE

Feb 9 2024

Nielsen is expanding its Connected TV (CTV) measurement of YouTube ads into eleven additional global markets, including Germany, India, Japan and the UK. More

Gartner Revenue Close to $6bn Despite Slower Q4 Growth

Feb 6 2024

Technology consulting firm Gartner has reported full year revenue of $5.9bn, up 8%, and adjusted EBITDA of $1.5bn, up 2% after allowing for currency changes. Revenue growth slowed again and EBITDA fell slightly in the fourth quarter. More

Circana Restructures Commercial Organisation

Feb 2 2024

Consumer data giant Circana has announced changes to its commercial organisation including the appointment of former CPG sector President Jeremy Allen as Chief Commercial Officer. Tim Bush, currently President, General Merchandise, will retire by the end of the year after two decades at Circana and NPD. More

Sodexo Seeking Analytics and CX Start-Ups

Feb 2 2024

Food, facilities and hospitality services provider Sodexo has announced the global launch of an Accelerator Programme with categories for entrepreneurs in data analytics and customer experience. More

Comscore Promotes LatAm Leader to EVP International

Feb 1 2024

Comscore has promoted Alejandro Fosk, previously SVP for Latin America, to EVP International, overseeing its EMEA, APAC and LATAM regions. More

Human8 Promotes to Optimise Talent and Portfolio

Jan 31 2024

Human8 has promoted Amy Perifanos, previously VP of Commercial Solutions North America, to global Chief Portfolio Officer, with a seat on the Global Leadership Team. More

S4 Revenue Down in 'Difficult Year'

Jan 22 2024

Sir Martin Sorrell's digital marketing group S4 Capital has issued a trading update following a 'difficult year' in which revenue declined around 4%, and says it does not expect any improvement in macro-economic conditions this year. More

YouGov Promotes for Key CCO Role in New Structure

Jan 18 2024

MR and analytics group YouGov has promoted Tom Fisher to Chief Commercial Officer (CCO), aiming to deepen its relationships with blue-chip clients. More

Nielsen Hires Global Comms Chief

Jan 18 2024

Media measurement and ad currency giant Nielsen has appointed former Buzzfeed exec Carole Robinson as Chief Communications Officer. More

WPP 'Discussing Sale of Kantar Minority Stake'

Jan 10 2024

WPP is examining a possible sale of its remaining stake in Kantar, according to sources quoted by Bloomberg. More

Change at the Top for Alida

Jan 9 2024

Community-centered CX and insights firm Alida has a new CEO: Efrem Ainsley is promoted from COO to succeed Ross Wainwright, who recently stepped down from the role. More

Kantar Looking to Sell Media Division?

Jan 5 2024

Kantar Media may be up for sale in 2024 for 'as much as £1bn', according to reports on Sky News. More

Power Digital Buys 'Growth Experimentation' Firm

Jan 3 2024

In the US, growth marketing firm Power Digital has announced the acquisition of Endrock Growth and Analytics, which has offices in the US and in South America and focuses on Conversion Rate Optimization (CRO), data analytics and science-based 'growth experimentation'. More

24 articles found.

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