Harris Global Network Grows Again

LatiNetwork Dichter & Neira of Panama has become the newest member of the Harris Interactive Global Network of independent market research companies.

Current Executive President and CEO Leopoldo Neira, Ph.D. established LatiNetwork Dichter & Neira as a full-service market and public opinion research company in 1992. The firm specializes in employee satisfaction research, ad-hoc studies and multi-country studies. It has operations throughout Central America, with offices in Panama and Costa Rica, and has grown at an average 20% per annum over the last five years. There are 23 executive and 140 interviewing staff.

Global Network founder Humphrey Taylor says that Central America has too often been neglected by the world's leading research firms: 'we are delighted that LatiNetwork Dichter & Neira, one of the best and most highly respected firms in the region, has decided to join our global family'. According to Leopoldo Neira, 'the strategic alliance with Harris Interactive represents precisely what we were looking for and for quite some time - a global marketing research agency with a strong commitment to eproducts and technical expertise'.

Though affiliated with Harris Interactive, global network members operate as totally independent market- and opinion-research firms. More information is available from www.harrisinteractive.com/international/globalnet.asp .

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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