New CEO for Ziment

Another change at the top of healthcare and pharmaceutical researcher the Ziment Group. Lynnette Cooke has been promoted from COO to CEO of Ziment, the Group's full service division. Previous incumbent Howard Ziment will continue on in his other role as Group CEO.

Howard Ziment said the promotion was 'a public acknowledgement of the work Lynette has already been doing for the full service division, its employees and its clients'.

Ziment's recent innovations have included Demand Calibration, a system which provides more accurate product forecasts by quantifying and allowing for respondent bias, optimism etc..; and multi-client division IMAP Research.

The Ziment Group is the global healthcare research brand for The Kantar Group, and is online at www.ziment.com

All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated.

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