TVG Marketing Research & Consulting
US-based healthcare research specialist TVG Marketing Research & Consulting has promoted Adam Porterfield to Associate Vice President from Executive Director, and Lisa Sternadori to Vice President from Associate VP.
Porterfield joined the firm in 2002, and as a member of the Qualitative Research team has worked on a number of product strategy and product launch research programs in the US and across Europe and Asia.
Sternadori is a member of the Strategic Account Management team. Her previous experience was gained in sales and marketing positions at a number of large pharmaceutical manufacturers and her knowledge covers many of the major and emerging therapeutic areas.
President Peter Tilles – who joined the firm in February – congratulated the pair on their achievements.
In addition to research, TVG also runs a series of marketing seminars which offer healthcare-specific training in the planning and management of brand marketing and marketing research.
Web site: www.tvg-inc.com .