In New York, marcoms firm DeSola Group has appointed research and communications strategist and former maslansky + partners exec Patrick Buckley as a Consultant.
DeSola Group offers a range of services including market and competitive intelligence, market planning and segmentation, modeling and brand strategy. Buckley (pictured) joins with more than fifteen years' relevant experience, with a particular focus on technology, and consumer and employee communications. Most recently, he spent a decade at Omnicom-owned MR and strategic consulting firm maslansky + partners, where he worked with clients across a variety of sectors including financial services, healthcare, energy and automotive. Before this, he was a writer and researcher at non-profit advocacy organization the Center for Justice and Democracy, worked in the communications department of Gen. Wesley Clark's presidential campaign, and as a press aide for a production company in New York City.
In his new role, Buckley will work with clients across various industries to help them better understand what's happening in their marketplace and within their organizations. CEO Mike DeSola comments: 'As transformation sweeps through our clients' industries, a big focus for our firm is to help our clients challenge assumptions, rethink their marketplace and discover new angles and possibilities. As a strategic research and communication expert, Patrick is the perfect addition to help us do just that. His strategic perspective and proven ability to ask the right questions and uncover unique and actionable insights will translate into significant value for clients'.
Web site: www.desolagroup.com .