Ask IMS Introduced for Pharma Marketplace Answers

Pharma market research giant IMS Health has launched a web-based Q&A service to provide healthcare industry market intelligence and insights to newly-founded biopharmaceutical companies.

The new Ask IMS™ offers support to help start-ups understand market opportunities and issues, as well as to help them plan and execute commercial strategies.

Drawn from the firm's pharmaceutical market information and syndicated market audits, answers to client queries are delivered in pre-formatted, presentation-ready reports.

'Ask IMS offers access to our gold-standard business intelligence, gleaned from more than five decades of supporting the pharmaceutical industry - providing an efficient, cost-effective way to transform clients' scientific vision into market reality,' stated Jim Mahon, General Manager, Product and Portfolio Management.

IMS Health, which operates in more than 100 countries, is online at www.imshealth.com .