DRNO - Daily Research News
News Article no. 13728
Published June 9 2011

 

 

 

Communispace Hires MD for Europe

US-based online research community builder Communispace has appointed Sally O'Rourke as Managing Director of Europe.

Sally O'RourkeFounded in 1999, Communispace builds and manages online communities to allow marketers to test ideas, generate feedback and gain insights into consumer views and behaviour.

The firm - which has offices in four US cities and London, as well as Imperia, Italy and Sydney, Australia - was recently acquired by global advertising and marcoms group Omnicom.

O'Rourke joins with more than 20 years of global management experience gained from a wide range of industry sectors including IT, telecoms, digital media and retail intelligence. Most recently she served as MD EMEA at trend analysis specialist WGSN (Worth Global Style Networks).

Prior to this, she was MD of John Brown Media Group's digital agency, and held senior roles at Acision (previously LogicaCMG) and at Hewlett-Packard.

'We are thrilled to have Sally on the Communispace team as we continue to experience record growth and expand into global markets,' states CEO Diane Hessan. 'Although we have been operating in Europe since 2007, Sally's vast experience, vision and passion will help move us to a completely new level and be even more innovative for our clients.'

Web site: www.communispace.com .

 

 
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