Psyma Opens 'Energy & Infrastructure' Division

In Germany, qual specialist The Psyma Group has set up a new 'Energy & Infrastructure' research division, led by former GfK leader Marion Krämer-Bongartz.

Founded in Nurnberg in 1957, The Psyma Group is the holding company for eighteen agencies focusing on specific methodologies and sectors such as pharmaceutical, consumer goods, financial services, automotive and online research.

Krämer-Bongartz (pictured) joins from GfK, where she spent the past eight years in charge of the Energy & Environment division. Before this, she was the Marketing Manager of Nuremberg-based energy group N-ERGY, where she was involved in the set-up of the market research team and the development of brand management initiatives.

According to Psyma, the new division will advise companies in the energy sector on issues such as renewables, decentralized energy supplies, energy efficiencies, smart technologies and networked infrastructure.

Web site: www.psyma.com .