Social Media Monitoring Firm Synthesio Raises $20m
Social media monitoring and analytics software company Synthesio has secured $20m in a Series B round of funding, which it will use for research and product development, and for expansion of its teams in the US, Europe and Singapore.
Synthesio enables clients to listen to, understand and engage with consumers worldwide using a range of sentiment analysis and social media insight tools. The firm monitors online comments in more than 50 languages across more than 100 countries, and offers its proprietary SynthesioRank influence ranking system to help clients finds relevant conversations, individuals and web sites for their brands. The Singapore office was opened last year, adding to existing operations in New York, Austin, London and Paris.
New funding was led by Paris-based private equity firm Idinvest Partners, whose Partner Matthieu Baret (pictured) comments: 'Synthesio's global presence and focus on international markets was a significant draw for us. Synthesio is a company that we are thrilled to be working with and a part of what they do next.'
Web site: www.synthesio.com .