Brilot Leaves YouGov for Cello Health Digital Role

UK-based division Cello Health Insight has appointed former YouGov exec Dan Brilot as Digital Director, to help drive development of the agency's suite of digital offerings.

Brilot will work alongside Director of Digital Innovations Dave Bostock, within Cello Health Insight's existing digital team. At YouGov, where he spent two and a half years, he was Media Consulting Director, with a remit to introduce new methodologies and products. Prior to this he was Global Research & Development Manager at TNS Digital, playing a key role in the groundbreaking 2010 Digital Life study. Before this, he served as Head of Client & Panel Services at Aurora Market Research, was a Senior Web Research Executive at Research Now, and a Research Executive at RSM. He began his research career as a CATI Centre Interviewer at RONIN Corporation.

Cello Health Insight, which last month bought healthcare communications agency iS Healthcare Dynamics, was created just over three months ago from a number of agencies in the group, and has offices in London, New York, Chicago and Switzerland. Its Joint CEO Nicola Cowland says Brilot brings 'outstanding experience of digital market research techniques and in-depth understanding of how people are increasingly interacting online and on social media'; and says the appointment 'signposts an acceleration in the development of our already important digital portfolio'.

The division is online at www.cellohealthinsight.com .