Passenger Debuts FUEL Engagement Platform

US-based online community specialist Passenger has launched the 'FUEL Community Engine', a platform designed to nurture dialogue with community members, clients and employees.

Founded in 2006, with offices in Los Angeles, Palo Alto and New York City, Passenger develops customer insight communities through which brands can communicate with their stakeholders online, on mobile and on social media networks.

New SaaS offering FUEL (Fast User Engagement & Listening), which has been co-created with clients over an eighteen-month period, provides a multi-channel environment and offers quantitative survey tools and qualitative feedback techniques to help companies connect with their customers, partners and employees. The firm says it also gives segmentation capabilities and rapid set-up for programs and communities of all sizes, with no limit on the number of members.

CEO Thomas Finkle (pictured) comments: 'If you're not listening to your customers, you're missing an opportunity for rapid insight development. Passenger listened to its customers and the result is our new best-in-class technology platform, which helps companies deliver an authentic customer experience while generating fast, actionable insights.'

Web site: www.thinkpassenger.com .