DRNO - Daily Research News
News Article no. 19541
Published August 11 2014

 

 

 

Network Ten's Rock Moves to emma Role

Australian not-for-profit body The Newspaper Works has appointed Brian Rock, formerly of Network Ten, as Research and Insights Manager.

Brian RockRock brings more than 30 years' experience in the advertising, marketing and media industries, joining from Network Ten where he was Strategic Insights Manager for the last ten years - and has combined this with membership of the OzTAM Technical Committee and the General Committee and Digital Sub-Committee of the AMAA. Earlier he was Research Director at Mitchell Media Partners; worked for a number of ad agencies, including George Patterson Bates; and spent six years lecturing in advertising and marketing at RMIT University Melbourne.

In his new role, he will be responsible for producing insights-driven content on audience data and advertising effectiveness, and will help with the continued development of the cross-platform audience survey, emma.

CEO Mark Hollands comments: 'Brian brings with him a fantastic breadth of highly relevant media research experience, and we look forward to working with him to continue delivering valuable insights to the industry.'

The Newspaper Works was founded in 2006 by a group of four major media owners, and is online at www.thenewspaperworks.com.au .

 

 
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