Market Cube Hires Roy Patel for European Push

US online sample and research operations company Market Cube has set up an office in London, where it has appointed former Lightspeed Research exec Roy Patel as European Regional Head.

Market Cube owns and operates proprietary panels with more than one million respondents worldwide, and has access to millions more through a network of panel, publisher and social media partners. The firm's field and analytics solutions include sample access/management, CATI data collection and dashboard reporting.

At Lightspeed, Patel (pictured) worked most recently as SVP - Sales & Business Development for the EMEA region. Before this, he was UK Director for European online research agency MetrixLab, Head of Sales and Account Management at Nielsen/NetRatings, and a founding member of the UK commercial operation of Internet measurement specialist Jupiter Media Metrix (now part of comScore). More recently, Patel ran his own consultancy, servicing clients in the research, analytics, technology and intelligence sectors.

Ted Pulsifer, Principal at Market Cube, comments on the appointment: 'The EMEA market is one with strong demand and ever increasing growth potential for Market Cube. By adding Roy and establishing our new London office we will ensure that our European clients continue to receive the hands on care, high-quality service and lightning fast response time which we pride ourselves on at Market Cube.'

Web site: www.market-cube.com .