TNS Names Rayner Global Head of Comms Research

In Sydney, TNS has promoted Anne Rayner to the newly created role of Global Head of Communications Research.

Rayner has more than fifteen years' experience in brand and communications, with a focus on digital and social media research and with specialisation in brand tracking, touchpoint research and communication evaluation.

She joined the firm in 2002, and most recently served as its Asia Pacific Regional Director of Brand Equity and Communications, involved with developing a community of brand experts and building presence with clients in this area. Earlier, she held Project Director roles in Hong Kong and Sydney, having previously worked as Research Manager at NFO, and as an interviewer at ANOP Research Services.

Commenting on the appointment, Rosie Hawkins, Global Head of Brand & Communication, said: 'I welcome Anne into her new role. The world of communications is undergoing rapid change and she brings a combination of experience and forward-thinking that will drive creative improvement in this area to continue our focus on driving impact for our clients'.

Web site: www.tnsglobal.com .