JustEnough Adds Retail Insights Feature

In the US, inventory optimization and demand planning software developer JustEnough has released a new feature called Customer Insights, to help retailers analyze customer data and help optimize assortments, promotions and pricing.

JustEnough's solutions for retail, wholesale and direct-to-consumer businesses help companies to forecast customer demand; plan assortments, allocations and inventory; shape demand with markdowns and promotions; and then execute on those plans.

The new Customer Insights module has been added to help retailers gather and analyze customer data across all channels and touchpoints; segment, cluster and target customers; and find the most important customers for their business and the promotions that drive them.

CEO & President Malcolm Buxton (pictured) comments: 'Customer centricity has come to the forefront as a critical component of the overall retail planning process - especially as consumer expectations for getting the products they want, when and where they want them continues to increase. By embracing actionable insights from customer data, retailers using our solutions will gain the efficiency, relevancy and agility needed to prosper in today's omni-channel retail environment'.

Web site: www.justenough.com .