SKIM Hires Marketing and HR VPs in US and Holland

Customer insights agency SKIM has appointed Nicole Gardere as Vice President, Global Marketing in the US, while Marjolyn Oudakker joins in the Netherlands as Vice President, Global HR Management.

SKIM is headquartered in Rotterdam, the Netherlands, with additional offices in Singapore, London, Geneva, New York, San Francisco, Rio de Janeiro and San José, and Sweden, serving clients in the CPG, healthcare, technology and financial services sectors. The firm currently employs more than 150 staff across its ten offices worldwide.

Gardere joins with more than fifteen years of marketing and communications experience gained at IBM, T-Mobile, Fujifilm, Panasonic and BD (Becton Dickinson). Most recently, she led content and social media strategy for Panasonic B2B mobility products. In her new Hoboken, US-based role, she will be responsible for the company's overall marketing strategy. Oudakker joins the Rotterdam office having led talent management initiatives for Tria Beauty, PZ Cussons and St Tropez in London and Europe. At SKIM, she will be responsible for driving the company's recruitment, talent, development and performance strategies.

Both will report to MD Karin Lieshout, who oversees the commercial, marketing and HR functions. Commenting on the appointments, Lieshout said: 'Nicole's diverse content and marketing background, coupled with her passion for collaboration, makes her the perfect person to take on this critical role. I'm confident her leadership will help SKIM propel our next phase of innovation and growth. Marjolyn is the ideal HR leader to join the company during this growth phase: she is passionate and strategic, while also being very hands on, plus she has a great sense of humour. Her ability to connect with people across functions, levels and diverse cultures will be invaluable as we expand globally'.

Web site: www.skimgroup.com .