Swedish Fieldwork Firm Adds Viewing Facility

Independent fieldwork agency Nordic Viewpoint has opened a new viewing facility in Stockholm, Sweden, adding to its existing base in Gothenburg.

The company, which offers qual and quant fieldwork services in consumer and b2b markets, in Sweden and the Nordic countries, says the move follows the closure in the last few years of other Stockholm qual facilities, including FocusInn and Confokal. The new rooms are in modern office space in the city's Södermalm district, and include a simultaneous translator seat, HD recording equipment, camera control (zoom/direction) with picture in picture, and streaming services.

Online at www.nordic-viewpoint.com , the firm will use the rooms to conduct its own projects as well as offering it to third parties.