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Senior Sales Hire for Lucid
Programmatic sample firm Lucid has appointed Allen Lovett to lead its North America sales team.
 Lucid was founded in 2010 as Federated Sample and is headquartered in New Orleans, with offices in London, New York, Gurgaon and Sydney. Its platform and services unite buyers and sellers of survey sample in more than 100 countries, and in April 2017 it raised $60m in a minority investment round.
Lovett has spent twenty years in sales leadership positions at technology companies, including Remedy, Siebel and Oracle, and worked most recently as CRO of SnapLogic. In his new role as SVP, North American Sales, he is responsible for driving sales in both traditional and emerging markets, focusing primarily on the Lucid Marketplace software sales strategy and implementation.
CRO and MD, North America Andy Ellis comments: 'Allen's proven experience with
strengthening customer relationships makes him an undeniable asset to our team. Under his
leadership, the North America sales team will continue to grow and gain momentum'.
Web site: www.luc.id .
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