Physician Access Deal for China and Japan-Based Firms

China-based data collection firm Holden Healthcare and Japanese healthcare researcher Seed Planning have announced a partnership enhancing physician panel access across hard-to-reach markets in the Asia Pacific region.

Holden delivers market insights through a number of research services and methodologies, fueled by a proprietary panel of more than 200,000 qualified healthcare professionals spanning fourteen Asian markets. Seed Planning specializes in MR and consulting services for medical and pharmaceutical organisations in Japan, and through its subsidiary SPI Information, publishes research reports on future Japanese market trends in the global medical and pharmaceutical markets.

The new partnership will provide clients with local, dedicated project management teams, as well as guidance to help them navigate local regulations and business compliance around the region. Jeffrey Kelsch, Holden's Managing Partner and Head of US Operations, will lead the collaboration, working closely with Gaku Sasaki, Senior Executive Officer at Seed Planning. The deal follows Holden Healthcare's recently announced partnership with US-based Arbittier Opinion Panel Systems (AOPS), aimed at strengthening the latter's physician data collection services in China and Asia.

Kelsch says the new partnership will provide Holden Healthcare with a 'sharpened focus' on China and Japan, with Sasaki adding: 'We are seeing a great deal of interest in the Asian markets and this collaboration allows us to offer faster, scalable and more affordable research operational capabilities to well exceed clients' research goals. This cooperation with Holden Healthcare will now solidify our market presence as a trusted leader with local expertise'.

Web sites: www.holdendata.com and www.seedplanning.co.jp .