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Knowledge Networks Plucks New MD From Drink
Knowledge Networks has recruited former Research International Board Member Cindy Trish as Senior VP and Managing Director for its Boston-area office. Trish, most recently the manager of a retail spirits business, has 25 years' experience in insight roles.
Whilst at RI, between 1997 and 2002, Trish created and implemented strategic business plans in the Technology, Telecommunications, and Energy practices, and was a member of the Executive Board for RIUSA. She spent 11 years from 1983 establishing and building a $3 million market research firm, Trish Information Services of Santa Clara, California; then served for three years as head of the Market Research Division at InfoPlex. Most recently, she managed a multi-million-dollar retail spirits business near her home in Martha's Vineyard, Massachusetts.
According to KN's President and CEO John Lewis, 'Cindy brings to Knowledge Networks an exceptional gift for creating and nourishing great client relationships. We could not hope for a more versatile and committed director of our Boston team. Her substantial business experience and leadership qualities will bring benefits to the development of Knowledge Networks on many fronts'. Trish, who will be based in Needham, Massachusetts, says 'the next couple of years are going to be exciting for this company, and I am eager to play a role in its growth'.
Knowledge Networks specialises in brands, media, advertising, and analytics, and runs 'the only projectable Web-based consumer panel'. It has also built a substantial practice in government and academic research. Its web site is at www.knowledgenetworks.com
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