Cyara Launches CX Testing Self-Assessment Model

Silicon Valley customer experience software firm Cyara has released the CX Test Automation Maturity Model, a tool allowing businesses to self-assess their approach to automated CX testing, compare it with industry best practice and take steps to improve digital and voice customer contact.

The new Model provides a full report on a company's automated CX testing, including a maturity score and benchmarking against industry standards; and outputs a CX testing recommendation tailored to the organisation and based on personalised survey results. The tool is free to use and available on the firm's web site.

Cyara has also introduced automated testing for chatbot security and data compliance: a solution called Botium, based on the the Open Web Application Security Project's standards for web and mobile technology (www.owasp.org ). Cyara CEO Alok Kulkarni (pictured) comments: 'Automated CX assurance is an increasingly critical practice that highly impacts and benefits modern contact centres. Cyara's Test Automation Maturity Model empowers organisations that want to modernise and adapt their testing process, regardless of where they are in their digital transformation journeys. Since so many organisations are looking for guidance on how to successfully implement CX testing and assurance, we want to deliver a simple, cost-free solution that will assist businesses in discovering and deploying the best test automation practices for their CX'.

Web site: www.cyara.com .