InfoSum Debuts First-Party Data Collaboration Platform

In New York, data collaboration platform InfoSum has launched a first-party data and privacy protection solution called Platform Sigma, which the firm says provides organizations with the 'safest and most secure' infrastructure to build and manage their own data clean rooms.

InfoSum's infrastructure enables companies to collaborate across first and second-party data sets, helping them create a single system of customer identity without ever moving data between parties.

Its new Platform Sigma solution has been designed to enable transformation, application, and analysis of first-party data without sharing or movement. It provides a software layer that can sit on top of any existing technology stack, to power private and secure collaboration between multiple first-party datasets. Included in the release is a file streaming solution based in clients' cloud infrastructure, through which to fully operationalize first-party data without movement.

In addition, the solution helps enterprises to manage, prepare, process, query, and activate first-party data; while enabling third parties to build web apps directly on InfoSum's infrastructure. Chairman and CEO Brian Lesser (pictured) comments: 'Platform Sigma represents the next stage in data collaboration, eliminating all barriers to entry for enterprise organizations to extract the full value from their first-party data - safely and securely - with no risk and no limits.'

Web site: www.infosum.com .