Allant Group Adds Two to Senior Team

In the US, customer journey development and management specialist The Allant Group has appointed Ed Kuderna as Senior Vice President and General Manager, Client Success; and Eli Ontiveros as Senior Vice President, Technology.

Allant Group is a marketing technology and analytics firm, offering third party data integration, analytical insights, data visualizations and campaign management execution with personalized communications.

Kuderna joins from marketing cloud and analytics provider Acoustic, where he served as WW Vice President, Professional Services; prior to which he worked for predictive intelligence provider Motista as SVP Client Services; and lifecycle marketing agency Yesmail as MD. Ontiveros most recently served as VP, Client Services Engineering at Data Axle; before which he was a Solutions Architect at Responsys; Hosted Product Manager at Alterian; and he spent a decade at Merkle, latterly as Solutions Architect.

CEO Michael Fisher comments: 'We're happy to have Ed and Eli, with such industry expertise, join Allant Group to expand and accelerate our growth at this exciting time, as we bring solutions like our Audience Management Platform (AMP+) into market'.

Web site: www.allantgroup.com .