Delineate's Simon Sketchley Named Chief Client Officer

UK-based insights and data firm Delineate has promoted Simon Sketchley to the role of Chief Client Officer, covering all aspects of client delivery including insight functions, data services and quality.

Founded in 2016 by James (JT) Turner, Delineate connects companies with their consumers by delivering brand and campaign tracking data. The firm's Proximity platform provides access to consumers in more than 130 countries, delivering real-time survey response through data tools, dashboards and APIs.

Sketchley (pictured) joined earlier this year as Head of Data Services, having spent almost twenty years in the Loyalty division of Ipsos MORI before moving to YouGov, where as Head of Research he was responsible for the delivery of data services projects including Omnibus, targeted research and international projects.

Commenting on the promotion, Turner said: 'In the nine months since Simon joined the team he has shown himself to be an incredible leader and client counsel. He has grown our client teams in London and on-boarded some fantastic new brands to our portfolio. He is also an unrivalled expert in brand tracking and campaign evaluation methods. I can't wait to see what the next year holds for him and his teams'.

Web site: www.delineate.ai .