DRNO - Daily Research News
News Article no. 3783
Published February 8 2005

 

 

 

London Base for Research Reporter

Australian MR software provider Insight Marketing Systems (IMS) has announced the opening of an office in London, to improve services to European customers of its Research Reporter system. Jonathan Rabson joins the company from E-Tabs to head up the office as European Director.

The Research Reporter MR management system was released in February 2001 and is used by corporate MR and Insight Departments around the world to manage research projects and disseminate findings.

As Sales & Marketing Director for E-Tabs Rabson managed the division that distributed Research Reporter on behalf of IMS, and added Dell, Reckitt Benckiser and others to the list of clients of the system. He was also responsible for the sales teams in UK, New York and Chicago. Prior to E-Tabs he held senior roles at Quantime and SPSS. He is a frequent contributor to market research and technology forums, and his joint paper (with Reckitt Benckiser and IMS) about Research Reporter at the ESOMAR Congress in Lisbon 2004 won the award for Best Methodological Paper.

Chris Forbes, Joint CEO of IMS says Rabson's experience with Research Reporter over the last two years, and his wealth of industry knowledge will be a real asset to both new and existing clients.

IMS was founded in 1992 and has its head office in Melbourne, Australia. The home page for Research Reporter is www.researchreporter.com

 

 
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