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Research Now Launches Irish Panel
European online fieldwork specialist Research Now has launched Irish Opinions - an online panel for the Republic of Ireland. The company has already recruited 20,000 panel members for what it claims is the first research-only panel in the Republic.
Research Now says it has launched the panel in response to growing demand from clients for online research in the Republic of Ireland. Internet use in the country is on the rise - with 2,060,000 Internet users (51.2% of the population) recorded this July.
The size of the panel means clients can conduct representative surveys online in Ireland, as well as including the country in pan-European studies.
Irish Opinions is the latest addition to the company's Valued Opinions family of panels, which comprises more than 700,000 individuals in 16 European countries. The UK panel, made up of more than 280,000 panellists, is said to be the largest in the country.
Research Now Client Service Manager and MD Andrew O'Connell will spend his time both in London and Dublin to provide a comprehensive service to clients interested in the new panel. He says the new panel means that 'consumers in a growing economy at the heart of Europe can now be effectively researched online alongside their European counterparts'.
Research Now, which floated on London's Alternative Investment Market (AIM) this August, is online at www.researchnow.co.uk.
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