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InsightExpress Hires CPG Director
US online agency InsightExpress is expanding its Consumer Packaged Goods (CPG) division with the appointment of Barbara Wade as Director. Wade was previously a Director at Ipsos Insight.
While at Ipsos, Wade developed relationships with a top food and drink client. Prior to this, she was VP of Client Service at AB Research, where she worked on projects for clients in the food, health and beauty, tobacco, pet food and financial services industries.
At InsightExpress, she will be responsible for client service needs and sales for the company's CPG business, which it describes as being 'poised for explosive growth'. Fern Schapiro, Executive VP of Client Service & Marketing, says the company has built a strong CPG team over the past few months.
The company is online at www.insightexpress.com.
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