| |
In-Stat Speeds Up Industry Analysis
US high-tech MR firm In-Stat is launching three new research delivery methods: In-Stat In-Sights, In-Stat In-Dustry Updates, and In-Stat In-Stant Analysis. The methods are designed to provide more timely, actionable updates to complement the company's existing analysis and forecasts.
The new products are as follows.
In-Stat In-Sights These are designed to provide actionable analysis of market changes that affect clients. They will be supported by supply-side or demand-side data, along with data from In-Stat's end-user research.
Two In-Sights reports are already available on In-Stat's Web site. The first, which includes information from a recent In-Stat survey of BlackBerry users, can be bought at www.instat.com/catalog/Wcatalogue.asp?id=66#IN0603226WH . It is free to subscribers to In-Stat's Mobile Business and Mobile Devices Service. The second (at www.instat.com/catalog/Scatalogue.asp?id=86#IN0603236IN ) focuses on Intel's new processor and new platform. Subscribers to In-Stat's Intel Processors Service can access the report free of charge.
In-Stat In-Dustry Updates Designed for fast-changing markets, these updates will provide regular analysis and commentary, rather than sporadic coverage. The reports will include forecast updates, market share movements and an anlaysis of the impact of new technologies.
In-Stant Analysis This aims to provide timely insight into critical changes, such as company mergers or new products. The product will provide analysis and expert views, backed up by extracts from the company's end-user and technology research.
John Dinsdale, In-Stat's VP of Research, explains the changes: 'When speaking with our customers, we perceived a need for a more regular flow of easily-consumable data and analysis designed to help support their business decision-making. Our new set of deliverables are aimed at allowing our customers to keep better abreast of what's going on in today's fast-moving technology markets.'
The company's web site is at www.in-stat.com
|
