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Lightspeed Offers Songs4Surveys
Lightspeed Research has signed a deal to give a new incentive for completion of its questionnaires. The agreement with EMI Music via digital content specialist The Licensing Agency (TLA), will offer respondents free music and video downloads.
Respondents will receive a code redeemable for a download of their choice from a library of at least 168,000 EMI tracks and videos at www.songs4surveys.com. The deal covers the UK and Ireland, France, Germany, Spain and Italy, Sweden and the Netherlands; the US and Canada were covered in a deal previously struck between EMI and TLA.
EMI Music is the recorded music division of EMI Group, the world's largest independent music
Company, with a home page at www.emigroup.com. The Licensing Agency is an international marketing services agency specialising in providing digital content for promotions, headquartered in Dublin with offices in London, Paris, Hamburg and near Los Angeles, and online at www.tlagency.com.
Lightspeed, a part of WPP, provides access to household members across 34 countries in Europe, North America and Asia-Pacific and is online at www.lightspeedresearch.com.
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