Nielsen Promotes Communications Leader

In the US, The Nielsen Group has promoted Karen Watson to the position of Chief Communications Officer and Senior VP of Global Communications, from her previous title of SVP Communications for Nielsen Media Research.

In her new role, Watson will be responsible for managing internal and external communications between Nielsen and its audiences and stakeholders. She will also oversee media relations, internal communications, client communications and public outreach functions worldwide.

Watson brings to this position more than 25 years of experience in media, marketing, public affairs and government relations. She joined Nielsen in 2006 (www.mrweb.com/drno/news5714.htm ), and since this time has managed the team leading the company rebranding and overseen the creation and launch of the company's social networking web site. She previously worked as VP Government Relations for EchoStar Communications, and before that, worked for the Federal Government. She also spent 10 years in broadcast journalism.

Watson now reports to EVP Susan Whiting, who commented: 'Karen has demonstrated the leadership and strategic vision necessary to communicate Nielsen's role as a global company that is fully equipped to measure an increasingly digital environment.'

Web site: www.nielsen.com .