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Search Analytics Firm Gets Money for Expansion
Search analytics developer Enquisite, Inc. has secured $3.2 million in Series A funding, led by Jeff Webber, MD of Silicon Valley-based firm The Entrepreneurs Fund III (TEF3).
Founded in 2006, Enquisite offers Enquisite Pro, a search engine referral analysis suite giving in-depth information about site visitors referred by search engines. Targeting search engine optimization (SEO) and pay-per-click (PPC) marketing specialists, it has a user base of 4,500, and recently-opened headquarters in downtown San Francisco. The company also has offices in Victoria, British Columbia.
The new funding will be used to build out Enquisite's sales and marketing teams, support development of new features and products, and form strategic partnerships with leading digital agencies.
Explaining the decision, Webber comments: 'Enquisite leapfrogs traditional web analytics tools with its highly effective focus on search analytics. We chose to fund Enquisite because its products and services benefit not only search marketing professionals, but also the entire search industry by providing tools that further optimize search.'
TEF3 is an early stage venture fund focused on Web 2.0 Software startups and providing an extensive network of advisors, area experts, and business leaders in addition to funding - web site www.tef3.com .
Enquisite is online at www.enquisite.com .
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