Sampling Capabilities Expanded 9/5/00 From mid May, directory listed samples for the UK market will be available through Survey Sampling. The listed samples will offer improved ability to target small geographies. Another UK sampling enhancement due for release this month is a segmenting capability based on demographic characteristics. Survey Sampling offers a full range of services for the UK market designed to boost efficiency. These include business number removal (the ability to identify and eliminate business numbers from RDD samples have increased by 23%) and sample screening. The latter adds to efficiency by identifying a large majority of unobtainables, allowing exceptionally high strike rates.