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How to Monitor Media Performance
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28/11/00
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The 4th Annual Monitoring Media Performance Conference, organised by WARC, Admap and ISBA, takes place in London on 6 December.
The one day event will address how to monitor the success of advertising and media campaigns.
The conference is split into three discrete sessions:
- Monitoring and Measuring Performance features speakers from Initiative Media, Fairbrother Media and Group Trade.
- Monitoring the Different Media Channels includes contributions from NTL, CIA, Channel 4, Talkcast and TSMS.
- Accountability in Media Performance features talks from The Billett Consultancy, Orange and Universal Solutions.
For more information, contact NTC Conferences on +44 1491 411000
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