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7th June 2007

Dave Cobban, Planning Director at Wieden+Kennedy Amsterdam, on the shift from
traditional one-way advertising to ongoing conversations and true engagement. Recorded live at ESOMAR.

(10 mins):

31st May 2007
Synovate's Mike Sherman on switching from management consultancy to research, and on the viral phenomenon that is the 'Synovate Rap' video.
(7 mins):
17th May 2007
Manjima Khandelwal, Senior VP of Nielsen Customized Research, on launch of the groundbreaking brand health management tool, Brand3 ['Brand Cubed'].
(7 mins):
8th May 2007
Andrew Swift, MD of recruiters pricejamieson, on why he and co-owner Ann Jamieson decided to sell to US-based Aquent.
View related DRNO article
(7 mins):
1st May 2007
Dave Remer and Fernando Miranda MD, co-founders of Lucid Systems, on how neuroscience will change the way advertising
effectiveness is measured.
View related DRNO article
(9 mins):
19th April 2007
Hafsteinn Már Einarsson, Director of Market Research Development at Capacent, on what it took to convince the key TV and radio broadcasters in Iceland to
adopt their Arbitron PPM system over the competition.
View related DRNO article
(6 mins):
3rd April 2007
Jo Hamilton, the BBC's head of audience measurement, on some of the qualities they seek in agencies wanting to join their roster (applications deadline: Apr
16th).
View related DRNO article
(9 mins):
22nd March 2007
Peter Bowman, the newly appointed general manager for the joint industry body JICIMS, on his quest to develop a consumer-centric common currency for the
internet to help strengthen the medium's appeal to advertisers. Apologies for the borderline sound quality - the content is good!
View related DRNO article
(7 mins):
14th March 2007
Michael P. Connors, Chairman & CEO, Information Services Group on the $260m burning a hole in his pocket and how he intends to
spend it.
View related DRNO article
(11 mins):
13th March 2007
David Day, CEO Europe for Lightspeed Research, on current issues in online research, including research quality, skills gaps, and
future priorities for expansion.
(5 mins):
27th February 2007
Simon Vangelder, new MD of qual specialist TwoMinds, on tapping into the crucial 95% of the mind that traditional techniques cannot
reach... View related DRNO article
(6 mins):
20th February 2007
At the tender age of 32, Pulse Group CEO Bob Chua is well on the way to achieving his ambition of running a publicly listed company.
He talks about how the recent "significant" investment from VC JAIC will be spent, growth opportunities in Asia-Pacific and in online, and his brand of entrepreneurism. View related DRNO article
(7 mins):
9th February 2007
Dr Richard Wirthlin on his White House days as President Reagan's pollster, his firm's merger with Harris Interactive and his future
plans. View related DRNO article
(11 mins):
2nd February 2007
Kevin Steeds, Chairman of Cello, on buying Rosenblatt and Digital People Online. And on the types of company he'd like to buy next...
View related DRNO article
(5 mins):
5th January 2007
The Way Of The Wiki: Paul Nesbitt gives an introduction to the basics of this topical technology and explains how he uses simple
set-up wikis to improve collaboration and productivity at IDG Communications.
(4 mins):

20th December 2006
Martin Hayward, Director of Consumer Strategy and Futures at Tesco's insight marketing firm dunnhumby, on the response to
ACNielsen entering their space and the rather positive challenge of having to manage strong growth.
(5 mins):

8th December 2006
Dr. Larry Ponemon, the new Chairman of CASRO's Government & Public Affairs (GPA) Committee, on privacy issues facing the
profession with the rise of new technology - and CASRO's response to them.
(8 mins):

8th December 2006
John Kearon, Chief Juicer at newly floated agency BrainJuicer, talks about the flotation process, transformations in research spend,
and future ambitions and challenges.
(7 mins):

29th November 2006
Mainak Mazumdar, VP of Measurement Services at Nielsen//NetRatings, on the
tenfold expansion of his firm's RDD panel, and the new possibilities for online panels.
(6 mins):

23rd November 2006
P&G's Roula Nasser, Director of Customer and Market Knowledge of Global P&G Beauty, on the importance of partnership with
agencies to help raise the impact of research. Recorded live at the European Market Research Event.
(8 mins):

16th November 2006
Anat Amir, O2's Head of Product Experience and Research, on mobile TV user trials and future developments.
(8 mins):

9th November 2006
Tom Markert, President and CEO of new global division ACNielsen Loyalty, on entering a market that's seen Tesco's dunnhumby
achieve
huge success. View related DRNO article
(8 mins):
3rd November 2006
In the wake of the UK government's Stern Report on Climate Change, Pete Comley, Chairman of Virtual Surveys explains his bold
move
to render his agency carbon neutral. View related DRNO article
(4 mins):
31st October 2006
Adam Goodvach, co-founder of Australian customer experience firm Global
Reviews on how his objective research methodology delivers better RoI.
(4 mins):
24th October 2006
Simon Everard, Group Chairman of b2b specialist Kadence, on opening a full
service office in India and future geographic expansion. View related DRNO
article
(4 mins):
16th October 2006
Howard Gershowitz, co-Chair of CMOR, talks to MrWeb's Michael Kenyon about the recent respondent co-operation summit in the
US. View related DRNO article
(6 mins):
6th October 2006 
Heidi Dickert, VP of New Products at MarketTools, on the uses, logistics, and challenges involved in using mobiles/cellphones for
survey
research. View related DRNO article
(6 mins):
27th September 2006 
Simon Chadwick on the formation of Gravitas, a new global strategic consultancy network targeting CEOs of MR agencies. View related DRNO article
(6 mins):
22nd September 2006 
Ian Pearson, futurologist at BT, on the impact of fast technological change and many other topics, interviewed at the ESOMAR
Congress
in London.
(7 mins):
13th September 2006
A review of the handheld, console and online gaming markets with Brian O'Rourke, Senior Analyst at In-Stat. View related DRNO article
(7 mins):
6th September 2006
A tribute to renowned US and worldwide pollster and research innovator Warren Mitofsky; by Joe Lenski, co-founder and Executive VP of Edison Media Research. View related DRNO article
(7 mins):
 
31st August 2006
Prof. Dr. Andreas Herrmann talks about the setup and goals of the new Audi sponsored research centre at the University of St Gallen
in
Switzerland. View related DRNO article
(7 mins):
  25th August 2006
Greg Novak, CEO of Harris Interactive talks about the 'reinvention' of his company in the last year, and the challenges ahead. View related DRNO article
(9 mins):
  17th August 2006
Mitch Barns, President of BASES and ACNielsen Analytic Consulting on the firm's P&G Preferred Supplier agreement. View related DRNO article
(8 mins):
  6th - 7th August 2006
Ciao's Nicolas Metzke on his promotion and launching an Indian panel. Promotion / India
(6 mins / 4 mins):

1st August 2006
Nadhim Zahawi, Joint CEO and co-founder of YouGov. View
related DRNO article
(6 mins):
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