US marketing technology and services giant Acxiom has appointed former Google Analytics exec Dr Phil Mui for the new position of Chief Product and Engineering Officer, leading a team of more than 750 staff.

Acxiom offers marketers consumer data and analytics, databases, data integration and consulting solutions. In 2010, the firm acquired a controlling stake in GoDigital, a data quality and marketing company based in Sao Paulo and Porto Alegre, Brazil.

At Google Analytics Mui spent more than six years as Product Manager. Prior to this, he was a Senior Developer of Functional Genomics at Stanford University, and a Senior Product Manager in the Server Technology Group at Oracle.

In his new role, reporting to CEO Scott Howe, Mui will lead Acxiom’s global product management and engineering functions, and will help guide investment in research and development.

Howe comments: ‘Mui’s vision, brilliance and extensive career accomplishments are exactly what Acxiom needs to accelerate our ability to deliver game-changing, client-centric solutions that will help our clients achieve greater success.’

Web site: www.axciom.com .

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