US-based benchmarking and advisory services firm Ventana Research has appointed Tony Cosentino as Vice President and Research Director, responsible for its Business Analytics practice.

Ventana’s range of services also includes technology evaluation assessments. Cosentino (pictured) joins with more than twenty years’ experience in the technology industry. Most recently, he served as a VP at Ipsos, responsible for areas such as business needs analysis, team-sale process management, and gap analysis. Prior to this, he was Research Director at Momentum Market Intelligence, VP at Morpace International, VP at AnswersResearch, and Senior Account Manager at TNS NFO Prognostics.

In his new role, he will direct research and education focused on business analytics, including business intelligence, location intelligence and operational intelligence.

Mark Smith, CEO & Chief Research Officer, comments: ‘Tony’s level of expertise in research and business intelligence will further our mission to bring the best research and foresight to the market.’

Web site: www.ventanaresearch.com .

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