Online analytics pioneer Webtrends has appointed former Yesmail exec John Harrison as Vice President of Client Experience, in charge of a team responsible for working closely with clients on their digital marketing campaigns.

Webtrends’ portfolio of products and services includes real-time web analytics; unified digital analytics across mobile, social and web; optimization and testing; audience segmentation, targeting and scoring; mobile and social apps creation; and Facebook page management.

Harrison (pictured) joins with more than eighteen years’ experience of developing brand and business strategies, with a focus on client relationship management. Most recently, he served as President of Client Experience at Yesmail Interactive, prior to which, he spent more than a decade in various roles at the company, spanning product strategy and client services. He has also held senior positions at GeoTrust and Symantec.

Alex Yoder, CEO of Webtrends, comments: ‘John is a resourceful, entrepreneurial individual who demonstrates a truly unique combination of creative, strategic and technical savvy. With John's leadership, we are well-positioned to continue to foster and expand the relationships we have with our thousands of clients.’

Web site: www.webtrends.com .

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