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Experian Research Services | April 24 2008 |
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In the US, Experian Research Services (ERS) has hired Jim Tobolski for the new position of Senior Vice President for its Sales Agency group. Tobolski was previously Vice President for Sales in the Advertiser Agency Services division of Arbitron in Chicago. Prior to this, he was Senior Sales Manager, responsible for branding and expanding Arbitron data and software services in the Northeast and Midwest regions. ERS is a full service, consumer research organization within the Experian Marketing Solutions Group. The firm operates Simmons Market Research, which collects a variety of US consumer data. Last September, ERS launched its Experian Local Market Services (ELMS) platform, to provide detailed information about US consumers at the local market level. Experian is online at www.experian.com . Printer-friendly version of this article. Email this article to a friend.
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