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| | What's Included? | | | | A fast-growing range of survey technology and services enable the conduct of surveys on mobile devices. This section covers both the tools for mobile surveys and tracker surveys concerning the overall mobile population and its behaviour. | | |
EDITORIAL - Mobile Potential and Pitfalls
Ubiquitous mobile comms are indeed a game-changer for research: nobody quite understands how they’ll affect what we do - and as usual there’s good and bad in this.
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FEATURES
Mobile Advertising Makes a Move
- Ed Kershaw of Nielsen on a new level of engagement.
How to make a Big Brand App not suck - Stephen King explains how not to make crApps.
Mobile Advertising Effectiveness InsightExpress Director Joy Liuzzo presents a primer
Can't Keep Still by Nielsen Mobile's European Director Edward Kershaw.
Fear The One Star by Mob4Hire.com CEO, Stephen King.
Free Range Research InsightExpress Director Joy Liuzzo on the wide open potential of mobile surveys.
CURRENT JOBS IN THIS SECTOR
Director, Client Services Atlanta, GA, USA
Director, Product Management San Francisco, CA, USA
Senior Web Analyst / Web Analytics Manager Home Counties (UK)
Clientside Head of Social Media London
Director / Associate Director London
Senior Research Executive – Technology London
Director – Quantitative – Telcos / Media / Entertainment Central London
Panel Recruitment / Acquisition Manager – Online / Mobile Panels Central London
>> More jobs in this sector>> View all jobs on MrWeb
FEATURED SUPPLIERS | | InsightExpress InsightExpress is a leading provider of high-quality, digital marketing research and plays a preeminent role in the measurement of advertising effectiveness across online, mobile and other media. www.insightexpress.com | |  Mob4HireConnecting mobile application developers with a global community of eager, tech-savvy testers and professional testing houses (MobPros) for functional testing, usability testing and product / market research. www.mob4hire.com | The Nielsen Company Nielsen is committed to integrity and innovation. Our mission is to provide our clients with the most complete understanding of consumers and markets worldwide. www.nielsen.com |
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ALL SUPPLIERSABI Research - AdMob - Bango - Blyk - Carrier IQ - comScore - Coremetrics - The Digital Edge - d-worx - Epocrates - Fly Research - iLoop Mobile - InsightExpress - In-Stat - IMMI - Invoke Solutions - Kinesis Survey Technologies - LetsGoExpo - Lightspeed Research - Maktoob Research - MarketTools - MESH Planning - Mob4hire - MobileBehavior - MultiMedia Intelligence - Nielsen Mobile - OnePoint - Openwave - Prylos - Research Now - TNS Technology - Trendstream Please email if there are any relevant agencies you don't see listed here. |
