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Mobile Surveys and Monitoring

Mobile surveys and monitoring
Part of: MRT - Trends - Technologies - Techniques

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Mobile surveys and monitoring
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Recent News Items
Mobile Surveys and Monitoring

Arbitron Launches Mobile Usage Measurement Service - 18/4/12
US radio ratings giant Arbitron has introduced a mobile measurement service called the Arbitron Mobile Trends Panel, with a meter using proprietary software to examine how consumers use their phones to surf the web, engage with social media and act on mobile advertising.
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The Smurk: the New Face of Mood Measurement? - 18/4/12
In the US, app developer Iconicast has launched the Smurk, described as a human-like emoticon through which companies can gauge the collective mood of a crowd.
>> More

SAM Expands Client Solutions Team with Senior Hires - 17/4/12
In the US, cross-platform ad effectiveness measurement specialist Symphony Advanced Media (SAM) has appointed ad research execs Bala Mallela as VP and Jenny deCastro as Senior Director of Client Solutions.
>> More

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What's Included?
A fast-growing range of survey technology and services enable the conduct of surveys on mobile devices. This section covers both the tools for mobile surveys and tracker surveys concerning the overall mobile population and its behaviour.
EDITORIAL - Mobile Potential and Pitfalls


Toluna enables organizations to generate valuable customer insight by combining its online market research panel and proprietary leading technology. www.toluna-group.com

The world’s leading SaaS vendor for Customer Feedback, Employee Feedback, and Market Research applications, providing a wide range of products for data collection, panel management, analysis and reporting. www.confirmit.com

dataSpring is a tech-based market research firm connecting international brands with targeted consumers through our leading technology. We offer market researchers and end clients a powerful package of research solutions such as Global Sample, a one-stop Fieldwork Suite, and a proprietary survey programming and reporting tool. www.d8aspring.com


ABI Research - AdMob - Bango - Blyk - Carrier IQ - comScore - Coremetrics - The Digital Edge - d-worx - Epocrates - Fly Research - iLoop Mobile - InsightExpress - In-Stat - IMMI - Invoke Solutions - Kinesis Survey Technologies - LetsGoExpo - Lightspeed Research - Maktoob Research - MarketTools - MESH Planning - Mob4hire - MobileBehavior - MultiMedia Intelligence - Nielsen Mobile - OnePoint - Openwave - Prylos - Research Now - TNS Technology - Trendstream

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