May 3 2013
Digital measurement specialist comScore has reported ‘record revenues’, with first quarter figures up 11% to $68.8m compared with $62.3m a year ago, driven by its Audience Analytics business and mobile and multi-platform products.
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Apr 16 2013
Digital measurement specialist comScore has promoted Victor Cheng and Yosuke Maekawa to head its China and Japan regions respectively.
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Apr 5 2013
Digital audience specialist comScore has suffered a legal setback in Illinois, where a federal judge has ruled it could be open to a class action suit over claims of privacy violations.
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Mar 26 2013
Digital audience measurement giant comScore has officially launched its MMX Multi-Platform service in the USA, combining and deduping audience across PCs, smartphones and tablets.
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Mar 1 2013
comScore has announced a partnership with video ad measurement and verification specialist VideoHub, which will see the latter’s service integrated into comScore metrics.
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Feb 28 2013
The UK’s National Readership Survey (NRS) has awarded comScore the online audience measurement contract for its print and digital data product NRS PADD.
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Feb 15 2013
comScore has reported record fourth quarter revenue of $68.4m, up 9% over the prior year period. This was driven by growth across its Media Metrix suite of audience measurement tools, which offset declines in its copy testing business.
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Feb 5 2013
Digital audience analyst comScore has expanded its mobile measurement offering, to include unduplicated data on more than one million smartphone users, 400,000 tablet owners, and 150,000 households with connected home devices such as games consoles and smart TVs.
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Nov 29 2012
Digital audience measurement giant comScore has announced the US Beta release of its new tool, MMX Multi-Platform, which promises unduplicated accounting of audience size and demographics across multiple devices.
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Nov 28 2012
comScore has launched Brand Survey Lift Pulse (BSL Pulse), a product for measuring the breakthrough and impact of campaigns in real-time. The tool is part of the AdEffx suite and debuts in 23 markets worldwide.
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Nov 2 2012
Digital measurement specialist comScore has reported a 9% rise in third quarter revenue to $64.3m, a figure it says was held back by declines in its ad copy testing business, which is slated for a possible sale. Net loss was reduced to just over $3m.
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Oct 17 2012
Digital measurement specialist comScore is beta testing a multi-platform campaign analytics tool, to measure ad effectiveness media platforms including TV, web and mobile.
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Oct 2 2012
In the US, comScore has launched ‘validated Campaign Essentials (vCE) for Video’, which measures both the demographics and behavioral profiles of audiences reached by video campaigns and the extent to which they were actually viewable.
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Sep 19 2012
The Canada Media Fund (CMF) – which delivers financial support and industry research to the Canadian TV and digital media industries – has commissioned comScore to help it put in place an industry standard for digital media measurement.
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Sep 13 2012
Digital measurement specialist comScore and ratings giant Arbitron are collaborating on the development of the ‘first’ cross-platform media measurement solution to provide common metrics on changing media consumption across radio TV, PCs, smartphones, and tablets.
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Aug 20 2012
comScore has introduced its online video measurement service Video Metrix in Taiwan, Vietnam, Indonesia and the Philippines. The tool combines online viewing intelligence with demographics to provide insights into consumer behavior.
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Aug 6 2012
Online audience measurement firm comScore has launched TabLens, a monthly syndicated study of US tablet ownership and usage, based on a 3-month rolling sample of 6,000 users.
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Aug 3 2012
comScore has announced financial results for the second quarter of 2012, including a much-slowed growth in revenue - up just 4% to $60.3m. Adjusted EBITDA remained relatively robust at $9.6m (16% of revenue), compared to $11.1m in Q2 2011.
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Jun 28 2012
In the US, digital measurement agency comScore and search engine platform The Search Monitor have combined their data into a new offering called Lighthouse, giving search marketers competitive insights and trends across hundreds of industries.
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May 8 2012
In the US, digital measurement specialist comScore has launched Mobile Metrix 2.0, which brings the company's existing online Unified Digital Measurement (UDM) system to smartphones.
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May 3 2012
Digital measurement specialist comScore has reported an18% increase in revenue for Q1, to $62.3m. A $5.7m increase in operating costs meant a slight increase in net loss, up from $0.3m to $0.5m, although adjusted earnings rose strongly.
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Apr 23 2012
Online audience specialist comScore has appointed former Microsoft researcher Beth Uyenco as SVP of International Research, to support the firm's initiatives with local market measurement JICs*, including UKOM in the UK.
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Apr 18 2012
Digital measurement specialist comScore and data technology provider i360 have partnered to provide insights into the online behavior of the US voting public.
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Apr 4 2012
UKOM, the cross-industry organisation set up to oversee the measurement of online audiences, has ended its partnership with Nielsen and instead appointed comScore as its new partner for online media measurement in the UK.
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Mar 16 2012
Online audience specialist comScore has launched its Ad Metrix service in Australia, citing the impressive growth of display advertising in the country.
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Mar 9 2012
In the US, a federal judge has decided that online measurement firm comScore does not yet have to disclose confidential information - such as the names of its clients - to web users who are suing the company over privacy violation claims.
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Feb 16 2012
In Chicago, digital measurement specialist comScore has appointed former Mindshare Consumer Insights MD Judy Bahary as Senior Vice President of Marketing Solutions for the Consumer Packaged Goods (CPG) industry.
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Feb 14 2012
Online measurement specialist comScore has reported a 33% revenue increase to $232.4m for the full year 2011, with Q4 revenue up 22% to $62.6m. However, fourth quarter loss climbed from $0.5m the previous year to $3.3m, with costly litigation with Nielsen taking its toll.
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Feb 3 2012
Digital measurement specialist comScore has appointed Marcos Christensen, formerly Head of Sales at Fox Sports New Media, as Country Manager for Argentina and Uruguay.
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Jan 19 2012
Digital measurement specialist comScore has introduced a new metric called 'Validated Campaign Essentials' (vCE), which measures whether online ads have been delivered and whether they have reached their target audience.
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Dec 21 2011
In the US, Nielsen and comScore have settled patent infringement lawsuits relating to both firms' online measurement copyrights, and as part of the deal, Nielsen has acquired $19m of comScore common stock.
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Nov 18 2011
In the Netherlands, the JIC STIR joint industry body has awarded comScore and Intomart GfK a three-year contract to provide the country's Internet audience measurement currency. The first results are expected in 2012 and the deal runs to 2014.
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Nov 3 2011
Online measurement firm comScore has reported third quarter revenue up an impressive 29% to $58.8m, although expenses also grew very rapidly leaving profits little changed.
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Oct 25 2011
Online measurement firm comScore has failed in a bid to dismiss a privacy case against it, or to have it moved to a court on its home turf of Virginia. A federal judge said the case should go ahead and should remain in an Illinois court local to one of the plaintiffs.
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Oct 12 2011
The Czech Association for Internet Advertising (SPIR) has withdrawn its three-year online audience measurement contract with comScore, and given the project back to former provider Gemius and partner Mediaresearch.
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Oct 7 2011
Online audience measurement specialist comScore has enhanced its Ad Metrix ad intelligence product with measurement of ads appearing on social networking sites as well as 'socially-enabled' display ads appearing across the web.
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Sep 20 2011
In London, online measurement specialist comScore has appointed Laurence Bird as Senior Research Director for the EMEA region.
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Aug 30 2011
comScore has announced the availability of its digital campaign audience validation tool, AdEffx Campaign Essentials, in Latin America.
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Aug 24 2011
In the US, a lawsuit has been filed against online measurement specialist comScore, claiming it collected personal and confidential data - such as credit card numbers, passwords and Social Security numbers - from consumers' computers without their knowledge.
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Aug 12 2011
comScore has launched its campaign audience validation tool, AdEffx Campaign Essentials, in Canada.
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Aug 4 2011
Online measurement firm comScore has agreed to acquire digital advertising analytics company AdXpose for a total of $22m, mainly in stock. comScore has also reported a loss for the second quarter, despite a steep rise in revenue.
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Jul 27 2011
Online audience metrics firm comScore has launched a new social media measurement platform called 'Social Essentials', offering brands help in quantifying social media brand impressions and integrating them into measurement of the marketing mix.
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Jul 5 2011
Online audience measurement specialist comScore has signed a $50m 'revolving credit' deal with the Bank of America, which it plans to use for working capital and general corporate purposes.
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Jul 4 2011
comScore has introduced its Digital Analytix service in Latin America, offering 'in-depth forensic research on site-level activity'.
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Jul 1 2011
comScore has launch its Video Metrix online video measurement service in Russia, and released initial results for viewing in May.
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Jun 23 2011
Online measurement specialist comScore has introduced a new service called 'Device Essential', for measuring digital traffic from 'all devices' - including computers, mobile phones, tables, music players, e-readers and gaming devices.
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Jun 17 2011
Online measurement specialist comScore and magazine ratings provider GfK MRI have partnered to develop a new product linking Americans' online media habits with print readership and other media consumption data.
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Jun 6 2011
Digital metrics company comScore has introduced its syndicated mobile measurement service MobiLens in Canada. The service reports on mobile consumers' demographics and behaviours, along with the attributes and capabilities of their devices.
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May 13 2011
The Czech Association for Internet Advertising (SPIR) has awarded comScore a three-year contract to supply the official common currency for online and mobile media audience measurement in the country, replacing the current provider, the Gemius and Mediaresearch partnership.
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May 3 2011
Online measurement firm comScore has reported a huge increase in revenue for the first quarter - up 47% to $53.0m versus the previous year - but has turned a small profit into a small loss as a result of a rise in expenses.
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Apr 26 2011
Online measurement firm comScore has released the beta version of its Media Metrix Total Universe report, which it claims provides audience measurement for 100% of a site's traffic across a full range of devices and media platforms - including mobile phones and tablets.
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Apr 12 2011
US-based online measurement firm comScore has received Media Rating Council (MRC) accreditation for its 'comScore Direct' service, which provides filtered census-level data.
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Apr 7 2011
Online measurement specialist comScore has rolled out its new audience measurement tool AdEffx Campaign Essentials across Europe. The firm has also announced the roll-out of its Video Metrix service in Turkey.
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Mar 23 2011
comScore has responded to Nielsen's recent patent infringement lawsuit with a suit of its own.
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Mar 22 2011
Nielsen has reportedly accused comScore of violating five of its patents relating to the collection, analysis and reporting of information about online activity.
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Mar 14 2011
comScore has today announced the launch of Digital Analytix, an 'agile and flexible' package of data analysis tools for in-depth research into site-level activity. The new software is powered by the firm's proprietary Atomix technology which uses un-aggregated data to deliver reports.
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Mar 3 2011
In the US, Gian Fulgoni, the co-founder and Executive Chairman of digital measurement specialist comScore, has sold 160,000 company shares for $4.48m.
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Feb 17 2011
Online measurement specialist comScore has recorded 'record quarterly revenue' - up 52% on the previous year to $51.2m - while reporting a net loss of $494k compared with net income of $1.6m, resulting from acquisition and severance costs.
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Feb 11 2011
In the US, the Coalition for Innovative Media Measurement (CIMM) has announced two independent 'proof-of-concept' tests to measure content and advertising across television, Internet and mobile. The tests will tap the skills and panels of Arbitron and comScore.
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Jan 14 2011
comScore has launched an enhanced version of its online video measurement service, Video Metrix, for the UK market.
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Jan 12 2011
In the US comScore, dunnhumbyUSA and Accenture have partnered to study the link between consumers' usage of brand web sites and their in-store brand buying behavior.
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Jan 12 2011
In the US, analytics firm MarketShare has partnered with digital measurement specialist comScore to add the latter's search, display, mobile and video data to its modeling capabilities.
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Dec 16 2010
In the US, publishing giant Forbes has partnered with MediaVest and comScore to launch what it describes as 'first of its kind' research to measure print advertising effectiveness using digital tracking methodology.
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Dec 1 2010
comScore has introduced its online video measurement service in Brazil, Mexico, Argentina, Chile and Spain.
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Nov 12 2010
comScore has appointed Amy Weinberger as Vice President based in Sydney, heading up its operations in Australia and New Zealand.
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Nov 3 2010
Online measurement specialist comScore has reported record quarterly revenue growth to $45.7m, an increase of 43% over the third quarter of 2009. However, two recent acquisitions wiped out net income of $0.9m and replaced it with a loss of $2.1m.
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Oct 21 2010
In Australia, online measurement specialist comScore has appointed audience research veteran Jonathan Jephcott as a consultant to lead its bid to become the IAB Australia's sole supplier for the planning, buying and reporting of online audience measurement.
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Oct 6 2010
Online measurement specialist comScore has introduced a system for tagging mobile web and app assets, to enhance the measurement of mobile audiences worldwide. To promote the initiative, the firm has partnered with mobile analytics firm Bango.
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Sep 22 2010
comScore has launched its syndicated mobile measurement service MobiLens in Japan. This is the first Asian launch for the service, which currently serves the US, the UK, France, Germany, Italy and Spain.
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Sep 21 2010
comScore has launched a social media intelligence service, Social Analytix, giving clients analysis of what is being said about their brands; and announced a collaboration with Equifax company IXI to integrate financial segmentation data into products including Audience Advantage and AdEffx.
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Sep 18 2010
comScore and syndicated readership specialist Print Measurement Bureau (PMB) are to launch their combined database of Canadians' media consumption and product and brand usage, next week.
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Sep 15 2010
US online measurement giant comScore has appointed Wolf Allisat as Executive Vice President, responsible for overseeing international expansion strategy in Europe, the Middle East, Africa and Asia Pacific.
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Sep 1 2010
US-based online measurement giant comScore has acquired Dutch web analytics and video measurement firm Nedstat for around $36.7m.
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Aug 9 2010
comScore is planning to open offices in Sydney and Melbourne, according to EVP International Will Hodgman - boosting its influence in Australia in the run-up to the appointment of a preferred web ratings supplier, for which it will tender.
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Jul 29 2010
comScore has announced record revenues of $42m for the second quarter of 2010, up 34% year-on-year. Adjusted earnings also rose by around 28.5%.
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Jul 27 2010
Online measurement firm comScore has owned up to understating Yahoo!'s June audience figures by a mere billion page views. The search and content giant issued a press release today after comScore notified it of the error.
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Jul 16 2010
Online audience specialist comScore has upgraded its Video Metrix service to split out the metrics associated with in-stream advertising videos and content videos.
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Jul 5 2010
Online audience specialist comScore has opened an office in Madrid, from which it will service the Spanish and Portuguese market. The new operation will be led by media specialist Jaime Agulló as General Manager for Iberia.
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Jul 2 2010
Online measurement firm comScore has acquired the products division of mobile analytics specialist Nexius for $24m in cash and stock.
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Jun 18 2010
US video ad network BrightRoll has unveiled a new reporting suite that offers a means to measure the ROI on their online video campaigns, using measurement and analytics tools from research partners including comScore, Nielsen, Vizu and InsightExpress.
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Jun 17 2010
comScore's Chief Product Officer Eric Bosco has left the firm after just five months in the job, following a restructure of its product teams, according to US press reports.
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May 26 2010
Online measurement firm comScore has announced the introduction of AdEffx Smart Control, billed as a dramatic advance in the accuracy and scope of digital advertising assessment tools.
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May 5 2010
Online audience measurement firm comScore has appointed four key executives in the Asia Pacific region, as part of a plan to introduce an 'on-the-ground' presence in Hong Kong, India and Australia.
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Apr 29 2010
Online audience specialist comScore has reported a 'record first quarter' with an 18% revenue increase to $36.1m. The firm attributes this to an 'improved industry environment', and anticipates that this trend will continue in the second quarter and the full year.
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Apr 20 2010
Online audience specialist comScore and the Print Measurement Bureau (PMB) are working together on a tool linking Canadians' online media habits with print readership and other media consumption, product and brand usage and demographic information.
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Apr 1 2010
Online audience specialist comScore has launched its online video measurement service in Australia, China, Hong Kong, Japan, Malaysia and Singapore.
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Mar 12 2010
Online audience specialist comScore has released results from nearly 20 European studies, showing good performance by online ads in driving advertiser site visits - regardless of small numbers of direct clickthroughs in some cases.
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Mar 5 2010
Arbitron veteran Joan FitzGerald has joined online measurement firm comScore to oversee the addition of TV viewing measurement to the firm's suite of digital services.
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Feb 22 2010
Online measurement firm comScore has launched a predictive modeling platform, to enable publishers to help advertisers and media planners reach their target audiences.
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Feb 18 2010
Online measurement firm comScore has rolled out its Media Metrix 360 ‘panel-centric’ solution in the Asia Pacific region.
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Feb 11 2010
In the US, online measurement firm comScore has announced strong results, and the acquisition of comms research firm the ARSgroup, which specializes in the measurement of advertising persuasion for TV and multi-media campaigns. Terms of the all-cash deal were not disclosed.
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Feb 5 2010
In the US, online measurement specialist comScore has appointed former AOL ad technology leader Chris Nicotra as Chief Technology Officer, responsible for overseeing software and data application engineering, and the infrastructure technology teams.
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Jan 13 2010
Online measurement firm comScore has appointed former AOL product specialist Eric Bosco for its new role of Chief Product Officer, to help drive the global development of syndicated products and services.
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Jan 6 2010
Online measurement firm comScore has partnered with smartphone application analytics specialists Flurry, to offer 'more accurate' information about the ways users interact with their applications and devices.
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Dec 21 2009
Online measurement firm comScore and retail market intelligence giant IRI (Information Resources, Inc) have launched a new solution to measure the effect of online ad campaigns on sales of consumer packaged goods (CPG).
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Dec 18 2009
Rich media ad network VideoEgg has announced an ad measurement service, VideoEgg ROI, using partner comScore's AdEffx platform to give feedback to consumer packaged goods (CPG) companies.
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Dec 11 2009
Online measurement firm comScore has launched AdEffx™, billed as 'a complete toolkit for measuring ad effectiveness for any campaign objective with unparalleled accuracy'.
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Dec 8 2009
Online measurement giant comScore has extended its reach in Asia with the addition of consumer Internet usage monitoring for Indonesia, the Philippines and Vietnam. The first data is due for release in early 2010.
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Dec 4 2009
Arbitron, comScore and Omniture have been commissioned to work with NBC Sports to provide cross-platform audience measurement for the Vancouver 2010 Olympic Winter Games, tracking the network's coverage reach across its broadcast, cable and online platforms.
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Dec 3 2009
Retail market intelligence giant IRI (Information Resources, Inc.) has enhanced its Consumer and Shopper Insights platforms with a series of new digital media solutions. Partners including [x+1] and Dynamic Logic have already announced new offers based on the technology.
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Nov 4 2009
comScore has partnered with non-profit organization the Wikimedia Foundation to improve understanding of the reach and impact of free knowledge on the web.
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Nov 3 2009
Online measurement firm comScore and pharma insights agency ImpactRx have launched a solution that links physicians' online and mobile behaviors with their actual prescription writing activities.
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Oct 30 2009
comScore has announced financial results for the third quarter of 2009, with revenue up 4% year-on-year to $31.9m. However, it also plans a 'realignment of resources' which is expected to see its headcount fall by 8%.
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Oct 30 2009
Online audience specialist comScore has agreed to acquire Santiago, Chile-based web measurement firm Certifica, expanding its Latin American footprint and positioning it for further growth there.
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Oct 14 2009
Online measurement firm comScore has launched an audience targeting tool for gaming publishers and developers, which provides a measurement of users' attitudes, behaviour and lifestyles.
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Oct 9 2009
Nielsen Online has underlined its commitment to the panel-based methodology it will use for the UK's first web measurement currency, following competitor comScore's proposal of a 'person-centric' approach using a hybrid technique employing cookie deletion.
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Oct 9 2009
Online measurement firm comScore has unveiled a tool which combines reported mobile behavior measurement with mobile device ownership information, to provide marketers with attitudinal, lifestyle and product usage information data.
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Oct 8 2009
Online ad network Traffic Marketplace has launched a suite of campaign reporting products that quantify and qualify the impact of advertiser campaigns on the online and offline behaviour of consumers.
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Oct 7 2009
In the UK, online measurement firm comScore has submitted a proposal to the electronic arm of the Audit Bureau of Circulation (ABCe), to develop a new 'person-centric' gauge for web site traffic measurement.
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Sep 21 2009
US web analytics firm Omniture and online measurement specialist comScore have partnered to deliver what they describe as a 'unified digital audience measurement system'.
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Sep 2 2009
In the UK, the GSMA - the trade association for mobile operators - has selected comScore to be its partner for its Mobile Media Metrics (MMM) audience measurement service, designed to define common metrics and measurements for mobile advertising.
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Sep 1 2009
Online measurement firm comScore has appointed industry veterans Anne Hunter as Vice President of Advertising Effectiveness Products, and Daryl McNutt as Vice President of Marketing Solutions, Media.
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Aug 21 2009
The latest release of Google Insights for Search looks into the future and predicts what will be searched for, based on a combination of current searches and the way trends have developed in the past.
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Aug 5 2009
In the UK, online measurement firm comScore has been selected as the sole provider of site content vetting on behalf of the Internet Advertising Sales Houses (IASH) - a council of the IAB (Internet Advertising Bureau) founded to police the activities of sales houses.
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Aug 3 2009
Microsoft and comScore are collaborating to build a hybrid audience measurement tool, which will allow advertisers to determine and predict how consumers will respond to their digital ads.
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Jul 31 2009
Online measurement firm comScore has announced financial results for the second quarter of 2009, with revenue, GAAP income before taxes and EBITDA all higher than forecast, at $31.4m, $2.6m and $7.0m respectively.
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Jun 8 2009
In the US, retail giant Sears Holdings has agreed to settle a complaint alleging that it installed tracking software on consumers' PCs without adequate disclosures.
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Jun 1 2009
Online measurement giant comScore has announced the arrival of Media Metrix 360, a 'panel-centric hybrid' solution to digital audience measurement.
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May 1 2009
First quarter revenue at online audience measurement firm comScore increased 16% to $30.6m from the prior year period, but the firm has cut its 2009 full-year revenue growth forecast to 10-12% from its previous prediction of 15%.
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Feb 12 2009
Fourth quarter net income at online audience measurement firm comScore jumped 60% to $20.4m or 67 cents per share, from $12.7m, 42 cents per share, in the same period the previous year.
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Feb 4 2009
In the UK, Mike Read has been promoted to the post of Senior Vice President and Managing Director of comScore Europe, responsible for all EMEA commercial activities. He will also oversee the firm's European offices in the UK and France, with Germany soon to come.
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Jan 26 2009
For the first time, the number of people worldwide aged 15+ using the Internet in a single month has passed the one billion mark. Online audience measurement firm comScore says the milestone was passed in December.
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Nov 19 2008
Online audience measurement firm comScore has launched an online ad effectiveness tool, designed to measure the various quantifiable impacts that brands have on Internet users.
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Nov 3 2008
Online audience measurement firm comScore has reported a 37% Q3 revenue increase to $30.7m, while launching a new service to track distributed web content across third party sites.
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Oct 28 2008
comScore has appointed former Arbitron VP Pat Pellegrini as VP of Research for International Operations. He will be responsible for the design and implementation of statistical measurement methodologies for its syndicated audience measurement products.
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Oct 17 2008
Online audience measurement firm comScore has doubled the number of web sites it reports on worldwide, to offer more robust and granular site audience data and improve its trending capabilities.
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Aug 13 2008
Online measurement agency comScore is now providing two ways to measure audiences of online advertising networks – the ‘potential reach’ for each network, and an ‘actual reach’ reading.
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Aug 13 2008
Facebook is standardizing its audience engagement web metric by switching from reporting daily usage to measuring monthly active users - matching the metric of monthly unique visitors used by third parties like comScore, in their own tracking of the social networking giant.
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Aug 1 2008
Online measurement agency comScore has reported a second quarter revenue increase of 38% to $28.8m – a record high, which the firm says reflects its acquisition of M:Metrics in May.
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Jul 14 2008
comScore has named Alexander J. Banks as MD of comScore Latin America, focusing on new business development in Argentina, Brazil, Chile, Colombia, Mexico, Puerto Rico and Venezuela.
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Jun 13 2008
In New York, the Advertising Research Foundation (ARF) Board of Directors has elected nine new members, includuing comScore boss Gian Fulgoni and senior execs from TNS and GfK.
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Jun 11 2008
In the US, online measurement agency comScore has partnered with marketing analytics firm Acxiom to launch a tool which allows ad agencies and marketers to segment online and offline audiences through a system that groups consumers into 70 different ‘lifestage’ segments.
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May 29 2008
comScore has announced the acquisition of mobile measurement firm M:Metrics, Inc., for a cash payment of $44.3m and the issue of c.50,000 share purchase options for comScore stock.
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May 2 2008
US online measurement firm comScore has reported Q1 revenue of $26.4m, up 41% from $18.6m in Q1 2007. Pre-tax net income rose by 165% to $4.2m, net income by 64% to $2.5m and adjusted EBITDA by 104% to $5.6m.
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May 1 2008
In the US, online measurement firm comScore has enhanced its comScore Plan Metrix service, which links consumers’ offline behaviour and attitudes with their online activity.
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Apr 11 2008
Online measurement firm comScore has announced the availability of its Video Metrix service in four new markets: the UK, France, Germany and Canada – and has released some initial results. The service was launched in the US more than two years ago.
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Feb 8 2008
While Internet ratings firm comScore has posted a 39% increase in Q4 2007 revenue to $25.3m, its forecast of lower-than-expected profit for both Q1 and 2008 led to shares tumbling more than 11% in after-hours trading last night.
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Jan 8 2008
Retail giant Sears Roebuck has been forced to disable part of its web site ManageMyHome.com because of complaints that customers were able to access each other’s personal data.
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Jan 3 2008
Sears Holdings has been accused of distributing comScore 'spyware' tracking all Internet usage – including banking logins and e-mail – without users' explicit consent. Computer Associates researcher Benjamin Googins and Harvard Professor Ben Edelman have each made separate criticisms.
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Dec 20 2007
Lightspeed Research has hired John Short as Director of Panel Operations in North America, reporting directly to regional CEO Michael Gazala. He joins from comScore, Inc. where he was Program Manager of Panel Operations.
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Nov 22 2007
In the UK, online Christmas shopping is already well underway with traffic up 23% from October. The upturn is slower in France and the US, with growth of 18% and 17% respectively in the last few weeks.
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Nov 16 2007
comScore has announced the launch of comScore Marketer, a tool enabling marketers and web site managers to benchmark their site’s performance against those of competitors, and optimise ROI from their search marketing strategy.
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Nov 5 2007
Audience-FAX, the joint initiative backed by the Audit Bureau of Circulations (ABC) and the Newspaper Association of America (NAA), has been launched on schedule. The service integrates data from sources including Scarborough Research, NetRatings and comScore to combine print and online newspaper audience stats.
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Nov 1 2007
Online measurement firm comScore has reported a 39% increase in revenue to $22.4m for the quarter ended 30 September 2007. This compares with an increase of 8% for the second quarter of the year.
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Oct 9 2007
Online measurement firm comScore has announced preliminary financial results for the Third Quarter of 2007, with revenue projected in the range $22.1m-$22.5m, up 37-39% versus Q3 2006 and higher than the previously issued guidance of c.$21.5m-22.0m.
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Oct 1 2007
Online measurement firm comScore has launched comScore Marketer, an interactive search intelligence service helping clients to benchmark against competitors and optimize ROI from their search marketing.
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Sep 25 2007
Online measurement firm comScore has introduced a new service to report on where display ads are viewed on the Internet, as well as the profile of those exposed to them.
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Sep 19 2007
The Interactive Advertising Bureau has this week issued an update on progress with the auditing and accreditation of online measurement firms comScore and NetRatings, as promised after its Audience Measurement Summit on May 16. It also launched another advisory group.
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Sep 12 2007
Online measurement firm comScore has launched a new service to measure the audiences of blogs and social networking sites.
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Sep 7 2007
Lynn Bolger has returned to Internet ratings firm comScore to take up the position of Executive VP of Advertising Solutions, focusing on helping clients maximize the return from their investments in digital marketing.
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Aug 29 2007
Measurement firm comScore has been suspended from online privacy organisation TRUSTe’s Trusted Download Program (TDP), after a comScore distributor broke its rules on getting user consent for downloads.
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Aug 21 2007
comScore has updated its qSearch analytics suite to encompass market share measurement of the five major US search engines; the top 50 most trafficked properties where search activity is observed; and vertical search locations such as eBay, Amazon and Expedia.
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Aug 3 2007
Online measurement firm comScore has announced results for the quarter ended June 30, with revenue up 23% on the year to $20.8m. It also reports a growth in the proportion of its income from subscriptions, and strong investment for the future.
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Aug 2 2007
Online measurement firm comScore, which is due to announce quarterly results later today, has launched Tech Metrix, its ‘first foray into non-Web based measurement’. The service provides a detailed view of Internet users’ individual technology profiles, including hardware and software usage.
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Jul 30 2007
comScore has developed a new tool which segments Internet users by their overall time online and allows marketers to track, analyse and report Internet activity by their most important consumer groups.
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Jul 20 2007
Google yesterday reported a 58% year-on-year increase in Q2 revenue, but a decline in profits saw its share price fall more than 6.5% in the day. Recent comScore figures for search engine share show a rare dimple in the market leader’s long-term growth, with Microsoft the main beneficiary.
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Jul 18 2007
In the US, the Board of The Audit Bureau of Circulations (ABC) has given the go ahead to develop ‘Audience-FAX’ which will integrate data from Scarborough Research, Nielsen//NetRatings and comScore to provide ABC subscribers with a view of both print and online newspaper audiences.
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Jun 28 2007
comScore saw its share price climb from $16.50 to $23.47 yesterday, its first day of trading on the Nasdaq. The firm has also entered into a joint marketing initiative with San Diego-based search marketing analytics company SEMDirector, to launch a search analytics suite.
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Jun 27 2007
Online audience measurement firm ComScore has raised $82.5 million in its initial public offering of 5.3 million shares priced at $16.50 each.
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Jun 25 2007
Online measurement specialist comScore has opened its first customer service office in the Asia Pacific region - comScore Japan KK - and has appointed industry veteran Mr. Maru Sato as its MD.
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Jun 13 2007
Online audience measurement agency comScore, has launched its comScore Widget Metrix to track the usage of widgets across the web and drive advertising on social media.
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Jun 12 2007
Having announced its plans to go public earlier in the year, online audience measurement firm comScore has now confirmed its initial public offering of 5 million shares valued at an estimated price of between $14 and $16 per share.
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Jun 8 2007
Josh Chasin, an executive with more than 25 years of media and market research experience, is the new Chief Research Officer at Internet ratings firm comScore.
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Jun 1 2007
Marvin Pollack has joined Internet information provider comScore as VP Corporate Communications, bringing more than three decades of marketing communications experience to the firm.
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May 23 2007
The Internet Advertising Bureau (IAB) will work to ‘educate’ the marketplace about the different ways of measuring web site traffic, the body revealed this week. The commitment was made as NetRatings and comScore both agreed to audit timetables at their recent closed doors meeting.
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May 4 2007
Online measurement firms comScore and Nielsen//NetRatings have agreed to a meeting on May 16th to discuss their plans with the IAB (Interactive Advertising Bureau) and other groups, following the exchange of open letters last week with IAB CEO Randall Rothenberg.
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Apr 24 2007
comScore and Nielsen//NetRatings have issued positive responses to the call by the Interactive Advertising Bureau (IAB) for them to submit to a third-party audit; but the Bureau has challenged them to back up their promises by setting and sticking to a scheduled timetable.
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Apr 23 2007
US trade association the Interactive Advertising Bureau has sent an open letter to two of the major Internet audience measurement firms, comScore and Nielsen//NetRatings, asking them to submit to a third-party audit of their measurement processes by the MRC.
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Apr 23 2007
A week of headlines for Google. On Friday the search giant announced first quarter revenue up 63% to $3.66bn, and rocketed to the top of Millward Brown’s BRANDZ™ index with a worth dwarfing current figures - $66.4bn. Google also made headline deals and gained search share against rivals Yahoo! and Microsoft.
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Apr 10 2007
US Internet ratings provider comScore has moved its European HQ to larger London premises, opened a marketing suite in Paris and announced the latest worldwide rankings from its World Metrix service.
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Apr 3 2007
Internet ratings firm comScore is going public, with an IPO aimed at raising up to $86.25 million. The company filed yesterday in the US with the Securities and Exchange Commission to list on the Nasdaq National Market.
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Mar 22 2007
Last month's comScore search engine rankings show Google Sites capturing 48.1% of the US search market; up 0.6% from the previous month. The firm gained just 0.2% from December to January.
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Mar 15 2007
Internet audience measurement provider, comScore Media Metrix, has designed a new set of metrics to measure the frequency with which a person views web content. The launch of ‘visits’ comes as reliance on page view stats declines among Internet properties and advertisers.
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Feb 27 2007
Retail analysis giant Information Resources, Inc. (IRI) has partnered with comScore Networks to create an Internet tracking panel, along with support solutions to provide Internet media buying and planning tools for CPG clients.
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Feb 2 2007
Internet information provider comScore Networks has announced that its pharmaceutical division has hooked up with pharma e-marketing specialist Evolution Road, to provide a service benchmarking the effectiveness of e-marketing to patients.
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Jan 16 2007
Online audience specialist comScore Networks has agreed a multi-year licensing agreement with behaviorally-targeted online advertising network TACODA®. TACODA CEO, Curt Viebranz says the deal ‘integrates two of the largest repositories of knowledge about online consumer behavior’.
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Nov 27 2006
comScore Networks has revealed that Google web properties edged out those of Microsoft in October to become the most visited in the UK for the first time. EBay, Yahoo! and BBC sites round out the top 5.
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Nov 23 2006
A number of US polls are forecasting record consumer retail spend in the run-up to Christmas. According to Internet information provider, comScore Networks, $6.35 billion has already been spent online during the first 19 days of November – up 23% on the corresponding days in 2005.
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Nov 22 2006
Can results from online panels be trusted? Gian Fulgoni, Chairman of US-based comScore Networks set alarm bells ringing at this year’s CASRO Conference with statistics about three-a-day survey respondents; but panel firms say the industry is taking a mature approach to the issue.
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Nov 8 2006
Online measurement specialist comScore Networks has launched Plan Metrix, an upgraded version of its media planning tool AiM (Audience insight Measures). comScore says the new tool offers ‘improved usability and broader insight into consumer preferences’.
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Aug 14 2006
Yahoo! has recruited comScore Media Metrix President and CEO Peter Daboll as its new Chief of Insights and Head of Global Market Research. The role involves drawing together all the Internet giant’s internal and external data sources.
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Jul 28 2006
Online measurement specialist comScore Media Metrix has launched a new service, Competitive Search Marketing Reports, as part of its qSearch suite of products. The service allows comparison of the effectiveness of online search campaigns with that of competitors.
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Jun 7 2006
Online audience measurement firm comScore Networks has launched qSearch Retail™, a tool to measure the impact of Web search behaviour on consumer spending online and across retail channels, including in-store, catalog and phone purchases.
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May 16 2006
comScore Europe has appointed Delphine Gatignol as Sales Manager for France. She will be based in the London office, but will take responsibility for new business initiatives in France and Belgium, as well as managing day-to-day client relations and supporting existing clients.
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May 5 2006
comScore Networks has announced the launch of comScore World Metrix, the first true estimate of global online audience size and behaviour based on activity from the company’s global online panel.
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Apr 19 2006
comScore Europe has announced plans for a Marketing Solutions Group to help European clients improve their online marketing. Piers Stobbs, a native of the UK, will move from the firm’s Chicago office to London to head it up.
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Apr 19 2006
Google gained in year-on-year search market share for the eighth consecutive month and maintained its status as market leader in March with 42.7% of US searches conducted on its sites, according to qSearch analysis from comScore. In the UK, Hitwise stats show Google is far more dominant with 74.8%, nearly ten times its nearest rival MSN.
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Mar 1 2006
Information Resources, Inc. (IRI) and comScore Networks have announced they will work together to offer clients improved product and advertising testing. The offer will combine IRI’s BehaviorScan(R) in-market testing solution and comScore's advanced MR and targeting capabilities.
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Mar 1 2006
Ofcom has published a report providing an overview of developments within the UK’s telecoms, radio and television industries. Among the highlights, the number of broadband connections has passed ten million, while total TV reach has declined two years running. Other research shows online radio listening growing fast in the US.
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Feb 6 2006
US online radio audiences increased 177% in the last year, according to the first figures from the joint Arbitron and comScore measurement service. Meanwhile, Nielsen//NetRatings says that community web sites such as Friends Reunited and MySpace are now visited by more than half the UK Internet population every month.
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Feb 2 2006
comScore Networks has hired Samantha Voisin, formerly of iVillage, as VP in the company’s Media and Entertainment Solutions practice, based in Los Angeles. Voisin will be responsible for the company’s interactive advertising measurement services.
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Jan 31 2006
US online behaviour analyst comScore Networks is partnering with marketing company Catalina Health Resource to offer a new research solution for pharmaceutical companies. The new tool, Behavior Activated Research (BAR Rx), is designed to help marketers access consumers who take particular drugs.
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Jan 11 2006
Research from comScore and Performics shows healthy online sales over the holiday season, but studies from ForeSee Results and the Customer Respect Group suggest that e-tailers cannot afford to relax just yet, as customer satisfaction with online retailers is declining.
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Dec 22 2005
Internet shopping measurements on both sides of the Atlantic indicate a happy Christmas season for online retailers. comScore reports a 24% rise in online shopping since last year, while Hitwise UK measured a 14% increase. Both identify a growing trend for last-minute buying.
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Dec 12 2005
US online spending is 23% higher this holiday season than in 2004, according to comScore Networks’ latest figures, which closely match its predictions made in mid-November. Meanwhile, Nielsen//NetRatings reports a 33% rise in online shopping compared with last year - with a staggering 238% growth in books, music and video.
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Dec 5 2005
The average European Internet user is online five days a week, and spends 10 hours 15 minutes a week online - a 17% increase since last year and 56% longer than in 2003,according to research conducted for the EIAA by SPA and Synovate. The latest from comScore meanwhile shows US surfers making good use of streaming media.
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Mar 31 2005
comScore Networks has announced the formation of a newly consolidated European business unit, comScore Europe, and the appointment of marketing and media research veteran Bob Ivins to head it up as MD.
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Mar 16 2005
Behavior-based marketing specialist Catalina Marketing Corporation has announced a partnership with comScore Networks to offer clients its Behavior Activated Research® (BAR®) solution.
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Feb 7 2005
So the Patriots beat the Eagles and established the first ‘dynasty’ since Dallas in the '90s. Confused? Well most Americans say that the ads or spending time with friends and family are more important than the game itself anyway, according to comScoreQ2's annual look at the off-the-field stats for the SuperBowl.
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Feb 3 2005
comScore Networks has acquired online custom research provider SurveySite, Inc. Jeff Hohner, President of Toronto-based SurveySite, will be President of the newly branded comScore SurveySite.
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Dec 14 2004
comScore Networks has released the findings of a new study revealing the impact of search engine usage on the buying process for computers and consumer electronics. Among other findings, the study reveals that more than 90% of subsequent purchases are made offline; and that generic product search terms account for more than two thirds of all searches.
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Nov 11 2004
Europe will outpace the US in online holiday sales this year, with eCommerce during the holiday season in Western Europe up 44% to €13bn, according to forecasts by technology specialist Forrester Research. Forrester forecasts around €10bn ($13bn) for the US, while a separate forecast by comScore Networks says it may top $15bn.
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Aug 12 2004
comScore Networks has announced the acquisition of custom survey research and consulting firm Q2 Brand Intelligence. The Q2 organization will be integrated into comScore’s survey research division which will be known as comScoreQ2.
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Jun 21 2004
More than 22 million users logged into online banking accounts at the US' top ten banks in the first quarter of 2004, 29% up on Q1 2003, according to comScore Networks. During this same period, usage of online bank bill payment services has grown by 37%.
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Jun 15 2004
comScore Networks has announced the launch of qSearch Europe, which provides insight into usage of the top search engines and portals, based on actual search queries. The new service adds figures for the UK, France and Germany to the existing measures for Canada and the US, and initial results show an interesting comparison.
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Nov 27 2003
comScore Networks has announced an Internet Service Provider (ISP) tracking service which monitors performance at the national and local market levels, and combines data on throughput speed and market share with qualitative attitude and intention data. Initial results illustrate the different speed of the move to broadband - and some contributory factors - in various US localities.
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