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Former Journalist Hired for Digital Think Tank Launch
Apr 21 2011
In the US, marcoms network MDC Partners has hired journalist Ash Bennington as Director of Strategic Technology and Innovation. Bennington will oversee the launch of MDC Ideas, an internal think tank dedicated to identifying new solutions in social media, digital and business analytics. More

MDC Partners Buys to Expand Analytics Offer
Dec 3 2010
In Canada, marcoms network MDC Partners has acquired a majority stake in digital agency Capital C and data analytics business Kenna from their parent firm Newport Partners Holdings, under which the agencies were merged in 2005. The deal is reportedly valued at $27m. More

MDC Takes Majority Stake in Media Analytics Firm
May 11 2010
US marcoms network MDC Partners has acquired a majority interest in media analytics firm Integrated Media Solutions (IMS). Terms were not disclosed. More

Analytics Buy for Expanding MDC
Dec 9 2009
In the US, marketing and communications network MDC Partners Inc. has agreed to acquire Communifx, a data analytics and database marketing firm focused on engagement marketing and optimization solutions. More

MDC Partners Forms Consumer Insights Group
Oct 27 2009
Marcoms agency MDC Partners has formed a Consumer Insights Group, to develop data and analytics capabilities for use by MDC companies wishing to analyze clients' integrated digital and multi-channel media campaigns. More

5 articles found.