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Jun 17 2013
The legal and commercial ramifications of NDTV's suing of Indian ratings venture TAM continue: in India, two more networks are reported to have withdrawn subscriptions to the ratings firm, while in New York, law firm Sabharwal & Finkel is now fighting both Sir Martin Sorrell and its former client NDTV. More

Jun 5 2013
Nielsen has completed a successful trial using technology developed by mobile streaming provider Syncbak to capture and measure viewing of TV content on mobile devices. More

May 28 2013
In a legal filing, US ratings giant Arbitron has claimed that radio broadcaster Saga Communications has infringed its copyrights by reproducing and distributing Arbitron audience estimates without authorization. More

May 23 2013
Indian network New Delhi Television (NDTV) has appealed against a ruling by the New York State Supreme Court that its $1 billion ratings manipulation lawsuit against Nielsen and WPP should be heard in India. However, NDTV has only named Nielsen in the appeal. More

May 22 2013
Nielsen has opted not to participate in a tender put out by the Audited Media Association of Australia (AAMA), for a new range of metrics to be included in its Web Audit Service. The measurement giant says the ad industry has made clear its preference for a single metric. More

May 21 2013
In India, Nielsen / WPP joint venture TAM Media Research has set up a ‘vigilance desk’, headed by a former senior policeman, and a ‘transparency panel’ of regulation experts, aiming to guarantee the impartiality of its methods and ratings. More

May 15 2013
US media network ABC is participating in Nielsen’s ‘first-ever’ trial expanding its Online Campaign Ratings (OCR) solution to the measurement of ads on mobile devices. More

May 14 2013
Nielsen has issued a public offering of 35 million new shares of common stock at $35.01 each, which it says will generate nearly $1.3 billion for certain existing unnamed shareholders. More

May 8 2013
Radio ratings giant Arbitron has reported a 5.1% increase in Q1 revenue to $111.8m, compared with $106.4m in the prior year period. Earnings are slightly down - Q1 EBITDA was to $34.7m vs $36.6m a year earlier - due the firm says to the costs associated with the planned Nielsen merger. More

May 7 2013
Nielsen is selling its ‘non-core’ tradeshow business Nielsen Expositions to Canadian private equity firm Onex in a cash deal worth $950m, in order to provide funds for its planned $1.3 billion acquisition of radio ratings giant Arbitron. More

May 2 2013
AOL has partnered with Nielsen to develop a tool to measure those audiences viewing the former’s library of more than 620,000 videos. More

Apr 30 2013
Nielsen is piloting a new solution, ‘Nielsen Digital Program Ratings’, designed to measure audiences who view TV content online. More

Apr 18 2013
Nielsen has integrated its Online Campaign Ratings service with the Velocity measurement solution of digital video specialist SET Media, allowing advertisers to forecast Gross Rating Points (GRPs) by program type and by individual video, while also delivering post-impression analytics. More

Apr 16 2013
US radio ratings giant Arbitron has entered a settlement agreement with Gannett-owned WKYC-TV, resolving the legal action brought against the television broadcaster in January for copyright and trademark infringement. More

Apr 11 2013
TiVo Research and Analytics - a subsidiary of digital video recorder (DVR) firm TiVo - has added data from Nielsen to the media measurement and analytics services offered by its recently acquired TRA business. More

Apr 8 2013
In the US, Arbitron’s one-time critic the National Association of Black Owned Broadcasters (NABOB) has told the FTC it is ‘cautiously optimistic’ about the potential for improvements in audience measurement for television and radio if the Arbitron-Nielsen merger goes ahead. More

Apr 3 2013
Nielsen has rolled out its ad measurement service Online Campaign Ratings to four new markets - Germany, Italy, Australia and Canada. More

Mar 12 2013
The Federal Trade Commission has asked Nielsen for additional information regarding its proposed $1.3 billion takeover of radio ratings giant Arbitron, postponing a possible deal still further. Meanwhile Nielsen may also be looking to offload its trade show business. More

Mar 11 2013
With the planned acquisition by Nielsen approaching, Arbitron has set out details of remuneration packages for its senior execs including recently appointed President and CEO Sean Creamer. More

Mar 7 2013
Nielsen has launched a solution for measuring the ‘resonance’ of brand advertising within mobile apps. The tool forms part of the Brand Effect product suite. More

Mar 7 2013
A US Court has dismissed an appeal by Miami TV station Sunbeam, against an earlier dismissal of a lawsuit in which the broadcaster alleged Nielsen monopolized audience ratings systems in the region. More

Mar 6 2013
New York’s Supreme Court has ruled that the $1 billion lawsuit brought by New Delhi Television (NDTV) against Nielsen and WPP should be heard in India. The broadcaster alleges that staff at the firms’ TAM joint venture took bribes in exchange for overstating ratings. More

Mar 5 2013
The Ukraine Television Industry Committee (TIC) has awarded Nielsen a new audience measurement contract, apparently cutting short an agreement with previous incumbent GfK Ukraine after unproven allegations that the latter had bribed panellists. More

Feb 26 2013
Radio ratings giant Arbitron has reported 2012 revenue up an impressive 6.5%. In the fourth quarter, growth was slower and net income was slightly dented by costs relating to the forthcoming Nielsen merger. More

Feb 19 2013
After 66 years delivering Australia’s radio ratings, Nielsen Media has lost the contract to GfK, to whom national industry body Commercial Radio Australia (CRA) has awarded a three-year deal starting next January. More

Feb 18 2013
In Australia, Nielsen says it will retire its monthly Unique Browser (UB) metrics at the end of this month, following recent announcements from advertising bodies in the country that the figure is no longer meaningful. More

Feb 12 2013
Nielsen has reported a 1% rise in revenue to $5.6 billion for the full year 2012, compared with the 8% increase it posted the previous year. Revenue in the firm’s Buy retail measurement division was flat while the Watch media analytics arm saw a 3% increase. More

Feb 5 2013
Nielsen and Arbitron have voluntarily agreed to provide the Federal Trade Commission (FTC) with additional time to review Nielsen’s proposed takeover of the radio ratings giant. More

Jan 2 2013
Nielsen has begun a five-year contract to operate a new Television Audience Measurement (TAM) service in Hong Kong. More

Dec 20 2012
SPMS - an association for television audience measurement in the Czech Republic - has commissioned Nielsen to measure television viewing across the country. More

Dec 18 2012
Nielsen has announced it is to acquire Arbitron for around $1.26 bn, or $48 per share of common stock. The transaction has been approved by both Boards and is subject to customary closing conditions. More

Dec 18 2012
Nielsen and Twitter have reached a multi-year agreement to produce a new metric, the ‘Nielsen Twitter TV Rating’, for the US market, covering the reach on Twitter of conversation about TV programmes. The first figures will be commercially available from the fall of 2013. More

Dec 14 2012
Indian TV network New Delhi Television (NDTV) has set out its reasons for wanting a US trial for its case against Nielsen and WPP, urging the Supreme Court of the State of New York to reject the two companies’ recent requests to have it thrown out. More

Dec 14 2012
Nielsen has announced a reduction in the size of its Board of Directors to eleven members, with one director each from its six controlling partners. More

Dec 13 2012
Nielsen has taken a minority stake in a new venture capital firm called Pereg Ventures, which plans to help start-ups offering technology for marketing and customer understanding. More

Dec 13 2012
Nielsen has rolled out its real-time ad measurement and optimisation tool Online Brand Effect in the UK. More

Nov 22 2012
According to reports, Nielsen has bought the remainder of Romanian company Retailplus Eastern Europe from co-founder Octavian Badescu. Terms of the deal were not disclosed. More

Nov 20 2012
Nielsen has extended its partnership with Informate Mobile Intelligence to provide marketers with data on mobile device usage and content consumption across Asia Pacific, the Middle East and Africa (APMEA). More

Nov 12 2012
Nielsen and its McKinsey joint venture NM Incite have announced the acquisition of SocialGuide, which provides analysis of social media conversations about TV programs. Terms were not disclosed. More

Nov 12 2012
Two and a half months after its partner WPP did the same, Nielsen has filed a motion with the New York Supreme Court for dismissal of the lawsuit brought by broadcaster New Delhi Television (NDTV) against their TAM joint venture in India. More

Oct 22 2012
Nielsen has announced third quarter revenue up 5% year-on-year, on a constant currency basis, to $1.423bn, with its Buy (4%) and Watch (5%) segments both contributing. Adjusted EBITDA rose 7% on the same basis to $424m. More

Oct 22 2012
Indian television measurement body TAM is suspending publication of its viewing data from week 41 (October 7th) onwards, for 8 weeks while four of the country’s biggest cities switch over from analogue to DAS. More

Oct 17 2012
Nielsen has rolled out its Online Brand Effect solution in Australia, offering clients there the ability to measure and optimize the effectiveness of their online advertising efforts in real-time. More

Oct 16 2012
Nielsen has rolled out its ad measurement service Online Campaign Ratings in the UK, following a pre-launch test with consumer goods giants Unilever and Reckitt Benckiser. More

Oct 2 2012
Nielsen has officially launched its Cross-Platform Campaign Ratings tool, which it says indicates ‘the true reach’ of video ads across multiple screens. The tool combines data from Nielsen’s Online Campaign Ratings service and its proprietary national TV panel. More

Oct 1 2012
Nielsen and the Coalition for Innovative Media Measurement (CIMM) have formed an ‘Innovation Committee’ to develop and test potential new approaches to mobile television audience measurement for Nielsen’s mTAM initiative. More

Sep 19 2012
Nielsen is planning to raise $800m through the issue of ‘senior notes’ due in 2020, through its subsidiaries Nielsen Finance LLC and Nielsen Finance Co. More

Sep 18 2012
Reports in the US press claim that Nielsen exec Itzhak Fisher is raising $50m which he will use to invest in start-up companies – with the initial $10m being provided by Nielsen. More

Aug 9 2012
US-based ad targeting platform DG is to incorporate Nielsen’s data and metrics into its MediaMind campaign management tool, in order to provide its own and Nielsen’s subscribers with cross-platform measurement of ad campaigns. More

Aug 7 2012
Nielsen has launched a cross-platform tool called ‘Nielsen Online Audience Segments - TV Viewing’, designed to help clients target online consumers based on their TV and web viewing behaviors. More

Jul 31 2012
Indian broadcaster NDTV is suing Nielsen and Kantar Media Research over claims that staff at the firms’ joint venture TAM took bribes in exchange for overstating ratings. According to the suit, this practice has damaged NDTV’s business to the tune of around $810m in the past eight years. More

Jul 30 2012
In New York, Nielsen/McKinsey joint venture NM Incite has appointed former McKinsey Principal Andrew Somosi as Chief Executive Officer. More

Jul 27 2012
Nielsen has launched an upgrade plan for its Local Audience Ratings, which includes quadrupling sample size across all local markets and doubling it in diary markets. The firm says this will provide broadcasters with 'more granular data' for both programing and ad sales. More

Jul 11 2012
Nielsen has launched an initiative called the Innovation Lab, through which it will combine its existing research with external data - from clients, industry groups and academia - to develop what it describes as 'ground-breaking ad effectiveness measurement'. More

Jul 2 2012
Nielsen has underlined its commitment to cross-platform measurement with the acquisition of ad campaign optimisation technology firm Vizu. Terms were not disclosed. More

Jun 25 2012
Nielsen has announced the launch of its TV Brand Effect service in China and Germany. The service gives metrics on a TV ad's 'breakthrough', or 'resonance', for purposes of real-time or post-campaign optimization. More

Jun 21 2012
Nielsen has promoted Mathias Bernhardt to Managing Director in Germany, responsible for developing the firm's Buy consumer purchase behavior segment. More

Jun 14 2012
Nielsen has launched a 'hybrid' version of its online video measurement methodology, to track how people consume and engage with online video content from all locations, including mobile devices. More

Jun 13 2012
Nielsen has revised its full year 2012 revenue guidance downwards, following what it describes as 'changes to operating conditions' in its Buy consumer purchase behavior division outside the US. The company is now expecting constant current revenue growth of 5% to 6% for the full year. More

May 23 2012
In the US, cable TV and Internet provider Comcast has partnered with Nielsen to test ratings measurement on portable devices such as iPads, tablets and mobile phones - currently a gap in the research giant's 3-day playback ratings offer (C3). More

May 11 2012
Nielsen has written to inform clients it is developing a range of new audience meters and digital tracking codes, for possible deployment in or after 2004. More

May 9 2012
Nielsen funded client think tank the Council for Research Excellence (CRE) is to conduct a three-market study of response bias in address-based audience samples, with the aim of improving diary-based TV-audience measurement. More

May 8 2012
In Singapore, Nielsen has launched an Asian 'innovation hub' incorporating divisions for neuroscience (NeuroLAB), virtual, mobile and eye-tracking technologies (ShopperLAB) and market measurement and consumer information (MSciLAB). More

Apr 25 2012
Nielsen has reported a 3% rise in revenue to $1.3 billion for the first quarter ended March 31. Growth was fairly even in its Buy consumer purchase behavior segment (up 2.7% to $800m)and its Watch media research division (up 2.6% to $480m). More

Apr 20 2012
Nielsen is to integrate measures of ad safety and viewability into its Online Campaign Ratings service for Internet display and video advertising, through a partnership with ad engagement data provider AdSafe Media. More

Apr 12 2012
Nielsen has partnered with The University of Chicago Booth School of Business to offer a historical perspective on consumer purchases to all US-based academic researchers. More

Apr 4 2012
UKOM, the cross-industry organisation set up to oversee the measurement of online audiences, has ended its partnership with Nielsen and instead appointed comScore as its new partner for online media measurement in the UK. More

Mar 22 2012
The Association of Accredited Advertising Agencies of Hong Kong (HK4As) has awarded Nielsen a five-year Television Audience Measurement (TAM) contract for the period 2013 to 2017, incorporating measurement across multiple platforms. More

Mar 19 2012
WPP's GroupM is working with Nielsen to develop a new cross-platform measurement service, integrating media planning and measurement across television and the Internet. More

Mar 15 2012
Nielsen has announced the launch of its NeuroFocus testing laboratories in China, citing 'huge opportunities for businesses to tap into the unmet demands' of consumers as the economy shifts its focus towards them. More

Feb 27 2012
Nielsen has officially launched its NOCR (Nielsen Online Campaign Ratings) cross-media measurement system, to provide metrics for online ad campaigns similar to those used for TV ads. Consumer goods giant Unilever is the first to sign up for the service. More

Feb 16 2012
Nielsen and its partners TV ad sales firm Atmedia and cable operator UPC Polska have been awarded a contract to launch what is described as the largest TV audience measurement panel in Poland. More

Feb 14 2012
Talk show host Oprah Winfrey has fallen foul of Nielsen after tweeting a request to its panelists on Sunday, urging them to watch her cable network OWN instead of the televised Grammy awards. More

Feb 10 2012
Nielsen Media Australia MD Peter Cornelius has left the company, following a restructure which has resulted in the firm integrating its Watch (media) and Buy (consumer purchase behavior) divisions under the leadership of former MD, Pacific, Chris Percy. More

Feb 6 2012
Nielsen has reported good growth and profit with full year 2011 revenues up 8% (6% at constant currencies) to $5.53bn and adjusted EBITDA up 10% (8%) to $1.546 bn. More

Jan 26 2012
Nielsen/McKinsey joint venture NM Incite has introduced the latest version of its BuzzMetrics Exchange, which features detection support for more than 50 languages, along with city-level geo-location capabilities. More

Jan 11 2012
Nielsen has acquired Chicago-based fresh food industry research specialist The Perishables Group. Terms of the deal were not disclosed. More

Dec 22 2011
CIM, the Belgian Joint Industry Committee responsible for the country's audience measurement, has awarded Nielsen a four-year contract to supply its 'TV Events' measurement system, from 1 January 2013. More

Dec 21 2011
In the US, Nielsen and comScore have settled patent infringement lawsuits relating to both firms' online measurement copyrights, and as part of the deal, Nielsen has acquired $19m of comScore common stock. More

Dec 12 2011
Nielsen has postponed the launch of its radio ratings service in Tasmania, Australia - reportedly less than 24 hours before results were due - citing problems with sample. More

Oct 27 2011
Nielsen has announced good results for the quarter ended September 30th, including revenues up 10% (6% at constant currencies) to $1,413m, and adjusted EBITDA up 7% in real terms, at $408m. More

Oct 11 2011
In Australia, the Interactive Advertising Bureau (IAB) has officially launched its online audience measurement methodology and service, after what it describes as 'an exhaustive process and review'. September data will be available next week. More

Oct 5 2011
Arthur C. Nielsen Jr. - the son of the research company's founder Arthur C. Nielsen, and former Chairman of the business - died in Winnetka, IL on Monday, at the age of 92. More

Sep 27 2011
Former Nielsen exec Christine Earl has been granted a federal appeals court ruling to press ahead with her discrimination case against her former employer, who she claims sacked her because of her age and health problems. More

Sep 23 2011
Nielsen has moved to reassure clients and investors that an error in the set-up of its NPower data processing system will have no impact on its commercial data, ratings and projections, after potential problems were apparently overplayed on Wednesday. More

Sep 12 2011
Nielsen has formed a strategic alliance with India-based Informate Mobile Intelligence, which uses on-device metering technology installed on panellists' handsets. More

Sep 7 2011
In the US, the Media Rating Council (MRC) has accredited the Nielsen Online Campaign Ratings measurement system, launched recently to provide overnight audience reach, frequency, and Gross Rating Points (GRPs) for Internet display and video advertising. More

Aug 25 2011
Nielsen has received Media Rating Council (MRC) accreditation for its Puerto Rico TV audience measurement service, which was launched in April 2010. More

Aug 9 2011
In the US, Nielsen has acquired market response modeling specialist Marketing Analytics Inc., and says the deal will help it to provide FMCG marketers with 'the most complete and timely view of the impact of media and marketing'. Terms of the deal were not disclosed. More

Aug 4 2011
Nielsen is planning to launch a service which uses gross ratings points (GRP) for ad campaigns on Facebook and other online platforms, allowing comparison with measures of audience reach for television, print and outdoor advertising. More

Jul 28 2011
Nielsen has reported a 10% rise in revenue to $1.4 billion for the second quarter, the result of a 14% increase in its Buy consumer purchase behavior segment and a 4% increase in its Watch media research arm. More

Jul 26 2011
In the US, Nielsen has signed a multi-year agreement with Kantar Media to access set-top box (STB) data from the latter's DIRECTView audience measurement panel, for use in its local TV audience measures. More

Jul 22 2011
Retail giant Wal-Mart Stores Inc. has agreed to resume sharing consumer data from its Walmart and Sam's Club stores with Nielsen, after a ten-year break. More

Jun 29 2011
Yan Xuan has been appointed as President of Nielsen Greater China, reporting to CEO David Calhoun and with a seat on the Nielsen Executive Council (NEC). More

Jun 28 2011
UKOM, the cross-industry organisation set up to oversee the measurement of online audiences, is to begin a major review of its main audience contract next month, allowing time to consider 'major changes' before the end of the contract - currently with Nielsen - in December 2012. More

Jun 22 2011
Nielsen has launched a new approach to helping companies with their product innovation strategies, which it claims will increase the likelihood of new products succeeding to 75%. More

Jun 21 2011
Peter Greene has left consumer and retail specialist The NPD Group after nearly 20 years, to join Nielsen's Segmentation and Local Market Analytics division in a newly created role, SVP Durables Strategies. More

Jun 20 2011
In the US, Nielsen has formed an alliance with grocery media network and software firm MyWebGrocer, to develop what it says is the 'First Comprehensive View of US Online Supermarket Purchases.' More

May 27 2011
After a week of silence from all the involved parties, Nielsen announced yesterday that it had acquired 100% of brain research specialist NeuroFocus Inc., and confirmed that founder and Chief Executive Officer Dr. A.K. Pradeep will continue to lead it. More

May 25 2011
Nielsen has won IAB Australia's contract to supply the country's online audience measurement currency, following an eight-month tender process. More

May 20 2011
Nielsen has agreed to acquire the remainder of neuromarketing firm NeuroFocus, to fend off a bid from marcoms giant WPP, according to a report in MediaDailyNews. More

May 20 2011
Nielsen has promoted Emilie Darolles to the role of Managing Director of its operations in Taiwan. More

May 19 2011
From November, Nielsen will produce all US local ratings for Hispanic TV programming using the same ratings panels used for English language stations. More

May 12 2011
Nielsen has promoted former Microsoft exec Celia Fan to lead its 'Watch' media research division in Hong Kong. More

May 6 2011
Dave Thomas, President Global Media Client Services at Nielsen, is to leave the firm after 22 years. His replacement will be Mitch Barns, currently President of Nielsen Greater China. More

May 5 2011
Nielsen has promoted Karthik Rao to the position of Managing Director of its Greater China region, based in its Shanghai office. More

Apr 28 2011
Nielsen has seen an 8.9% increase in revenue to $1.3bn for the first quarter of 2011. Net income rose from $16m to $64m but the firm reported a $181m loss in Q1 due to $206m costs relating to its recent initial public offering (IPO). More

Mar 24 2011
In Hong Kong, Nielsen has added mobile Internet audience measurement to its Market Intelligence (MI) service. More

Mar 23 2011
comScore has responded to Nielsen's recent patent infringement lawsuit with a suit of its own. More

Mar 22 2011
Nielsen has reportedly accused comScore of violating five of its patents relating to the collection, analysis and reporting of information about online activity. More

Mar 9 2011
In Singapore, Yahoo! and Nielsen have partnered to launch Brand Impact, a study aimed at quantifying the branding effectiveness of online ad campaigns across Asia. More

Mar 4 2011
In the US, Nielsen has promoted Mary Liz Finn to the position of Chief Human Resources Officer, to lead the firm's human capital strategy, and oversee leadership development programs, compensation and benefits packages. More

Mar 2 2011
In Malaysia, Sun Media Corporation (SMC) is taking legal action against Nielsen for publishing what it describes as 'false and misleading readership estimates' for its newspaper theSun. More

Mar 1 2011
Nielsen has reported 2010 revenue of $5.13 billion, a 6.1% increase on a constant currency basis. Net income of $132m for the year compares well with a loss of $489m in 2009. More

Feb 23 2011
In the US, Nielsen funded client think tank The Council for Research Excellence (CRE) has selected research and advisory firm BIA/Kelsey to conduct a review of research currently available about user experience on multiple video platforms. More

Feb 10 2011
Cyprus-based MEMRB (The Middle East Market Research Bureau) has been bought by Nielsen for an undisclosed sum, thought to be around 60m Euros. More

Jan 26 2011
Nielsen has priced its forthcoming initial public offering (IPO) at around $1.64bn or $23.00 per share. The shares will trade from today on the New York Stock Exchange under the ticker symbol 'NLSN'. More

Jan 26 2011
In the US, Sunbeam Television has dropped two charges against Nielsen that claimed the research giant had engaged in unfair trade practices and breach of contract. More

Jan 18 2011
Ahead of the official release of its financial results for calendar year 2010, Nielsen has reported an expected revenue increase of between 6.3% and 6.7% to between $5,110m and $5,130m (2009 = $4,808m), equivalent to 5.8% to 6.2% on a constant currency basis. More

Jan 17 2011
In the US, antitrust charges brought by Sunbeam Television against Nielsen have been dismissed by a Florida federal judge. More

Jan 14 2011
In Warsaw, Poland, public broadcaster Telewizja Polska (TVP) has given Nielsen a four-year contract to provide television audience measurement services, beginning this month. More

Jan 4 2011
Nielsen's Chief Human Resources Officer Roberto (Bob) Llamas is to leave the firm at the end of the first quarter 2011. The firm plans to name a successor during the transition period. More

Dec 23 2010
Nielsen will provide clients early in 2011 with preview reports for its 'Extended Screen' initiative. The approach adds Internet viewing of TV programs into Nielsen's National People Meter (NPM) television ratings, to demonstrate the impact of online viewing on program measurement. More

Dec 15 2010
Nielsen has formed a joint venture with China Cable Union Data Services (CCData) to pioneer the delivery of new and more detailed insight on China's growing digital TV market. More

Dec 14 2010
Nielsen has announced that it is shutting down its diary-based radio ratings service in the US, from the Fall 2010 period. The firm said in a statement that the decision will not impact its international radio measurement services. More

Dec 14 2010
Nielsen Singapore has appointed Grace Liu as Head of Consumer Research, succeeding Joan Koh who was promoted to the post of Managing Director in April. More

Dec 10 2010
Following its admission last month of a flaw in the measurement of web traffic due to pages with 'very long URLs', Nielsen has now notified clients that it will 'restate' ratings for nine TV stations in four of its metered markets due to problems with 'software logic'. More

Nov 29 2010
IPO-bound research giant Nielsen has reportedly struck a new deal with CEO David Calhoun, adding three years to his contract in exchange for a salary rise and a $6 million signing bonus. More

Nov 23 2010
In the US, Nielsen has launched a Media Analytics initiative, focused on developing tools to provide additional insights from its existing syndicated media research data. The new initiative will be led by Bill Moult, a founding partner of the Media Behavior Institute (MBI). More

Nov 18 2010
US ad industry ratings watchdog the Media Rating Council (MRC) has withdrawn its accreditation for local television ratings in Nielsen's 154 diary-only markets, backdating the withdrawal to 2009. More

Nov 5 2010
Nielsen has apologised to clients for a 'flaw' in its web traffic methodology which has led to under-counting of web traffic in products including its NetView service. More

Oct 29 2010
Nielsen has transferred Justin Sargent from his former role as Group MD for UK and Ireland, to the position of Managing Director for its Consumer business in India. He is replaced by Chris Morley, who recently returned to the UK following a number of years working in Asia. More

Oct 28 2010
Nielsen has reported a 5% increase in third quarter revenues to $1.29bn, from $1.23bn for the prior year period, or 7% on a constant currency basis. More

Oct 28 2010
Nielsen's online division has added mobile Internet audience measurement to its New Zealand market intelligence service, with the roll out of its Mobile Market Intelligence (MMI) in the country. More

Oct 26 2010
In the US, TV station the Sundance Channel has collaborated with Nielsen to develop the 'Measurement Innovation Metric' (MIM); a new qual solution that calculates audience loyalty and engagement, as well as receptivity to advertising. More

Oct 15 2010
In the US, Nielsen's Vice Chair Susan Whiting has assumed additional responsibility for diversity - focussing on the firm's leadership, global workforce of more than 35,000, and external purchasing policies. More

Oct 4 2010
Two of Nielsen's subsidiaries are planning to sell $750m of senior notes which are due in 2018, in order to pay off a proportion of the research giant's debt. More

Sep 24 2010
Nielsen has this week told clients it may widen the definition of its new Extended Screen ratings, dropping the absolute requirement that online TV programs must carry the same ads as their original broadcast. Separately, the research giant is said to be piloting a new 'GRP'-style online audience measure. More

Sep 22 2010
Dubai-based Real Opinions has signed a reseller agreement with The Nielsen Company. Real Opinions will offer a number of Nielsen Online solutions in the Middle East, including SiteCensus, Market Intelligence and Campaign Analysis. More

Sep 20 2010
In the US, the dispute between Sunbeam Television and Nielsen appears to be coming to a conclusion: the parties informed a judge in Miami last week that they are close to resolving the suit. More

Sep 16 2010
Nielsen has developed an iPad app using audio watermarks to automatically detect and synchronize with TV programs, to serve viewers with relevant interactive content and advertisements. More

Aug 20 2010
In the US, Sunbeam Television's lawsuit against Nielsen is back in the news, with mandatory mediation due to start on Monday in Boston. Sunbeam has submitted a long list of individuals it may cite or call upon for evidence, including network execs and current and past Nielsen competitors. More

Aug 17 2010
Nielsen has increased the amount it wants to raise by selling stock to $2.01bn, in its initial public offering (IPO) filed with the US Securities and Exchange Commission. The firm has also added two new categories for measuring TV viewing. More

Jul 30 2010
Nielsen has announced results for the quarter and six months ended June 30. Reported quarterly revenues rose to $1,270m, up 7% year-on-year and reported operating income rose 6% from $172m to $182m - a rise of 10% after adjusting for one-off costs and currency changes. More

Jul 29 2010
Nielsen has appointed Gai Le Roy to the role of Vice President Research - Audience Measurement, in its Asia Pacific online division. More

Jul 15 2010
In the US, the Media Rating Council (MRC) has given approval to all 25 of Nielsen's Local People Meter (LPM) markets - ten of which had their accreditation renewed, while the remaining fifteen markets were granted accreditation for the first time. More

Jul 7 2010
In the US, Manish Bhatia, Nielsen's President of Advanced Digital Services, has left the company, resulting in a re-structure which will see the firm integrate set-top-box (STB) data into its current audience measurement services. More

Jul 5 2010
Nielsen has told clients it will bring back its 'live-only' television ratings, dropped in April in favour of a measurement combining live and time-shifted viewing. The company says it has not changed its view that live/same day is a better measure, but can now offer both due to increased data capacity. More

Jun 29 2010
Nielsen has been reappointed as New Zealand's supplier of television audience measurement (TAM) services, winning an eight-year contract from SKY, TVNZ and TVWorks. More

Jun 18 2010
US video ad network BrightRoll has unveiled a new reporting suite that offers a means to measure the ROI on their online video campaigns, using measurement and analytics tools from research partners including comScore, Nielsen, Vizu and InsightExpress. More

Jun 14 2010
Nielsen and management consultancy McKinsey have formed a joint venture - NM Incite - to help companies use social media intelligence to drive business performance. More

Jun 4 2010
TV ratings body TAM Ireland is to expand the size of its television audience measurement panel, while introducing the ability to track time shifted viewing (TSV) - a move which it says makes Ireland among the earliest countries to measure such trends in viewing behaviour. More

Jun 4 2010
Nielsen is to track South African consumers' lifestyle habits and engagement during the imminent World Cup, using BlackBerry devices. Participants will compile mobile diaries including photos and captions, giving a detailed picture of their movements and interaction with the tournament. More

Jun 3 2010
Nielsen has filed with the US Securities and Exchange Commission to raise up to $1.75bn in an initial public offering (IPO), which it will use to pay down debt and for 'general corporate purposes'. More

May 28 2010
Nielsen Online's UK Managing Director Stephen Brooks has left, as part of a company restructure. More

May 18 2010
As part of an internal restructure, Nielsen has transferred Ivar Michaelsen from its Denmark office, to lead its operation in Germany, while appointing Justin Sargent as Group Managing Director for UK and Ireland. More

May 10 2010
Nielsen has added mobile Internet audience measurement to its Australian market intelligence service, a 'world first' in online audience measurement methodology according to the measurement giant. More

May 5 2010
In the UK, Nielsen has appointed AOL Europe's former Director of Insights and Sales Strategy Andrew Bradford, as a new member of its European online division. More

May 4 2010
Nielsen has acquired US-based video analytics and technology company GlanceGuide, and integrated the firm's advanced analytics capabilities into its own online video measurement tools. More

Apr 30 2010
WPP CEO Sir Martin Sorrell says the figure reported in the press for Nielsen's possible valuation is 'out of the ballpark' and 'doesn't work in any way, shape or form'. Both companies reported encouraging results today, WPP forecasting growth for the year and Nielsen seeing 4% real revenue growth over Q1 2009. More

Apr 29 2010
Nielsen has withdrawn 'TV Channels Receivable', a reporting service which showed how many channels the average TV household receives. The firm cites the change in the way channels are presented by different multi-channel providers as the reason behind the move. More

Apr 28 2010
Nielsen has released initial findings from its China 'Three Screen Report', which aims to provide insights into how Chinese consumers are using TV, Internet and mobile platforms. More

Apr 27 2010
Nielsen has launched a global Research and Development program in China, focusing on market research technologies and methodologies. The firm says this initiative will become its most important R&D program outside the US home market. More

Apr 26 2010
Nielsen is said to be preparing to trade as a public company, inviting a number of investment banks to underwrite an initial public offering (IPO) which could be worth up to $21bn. More

Apr 21 2010
Nielsen and Facebook have released the findings of a study which claims to show that ads placed on social media sites are more likely than others to be noticed and remembered, while also increasing users' intent to purchase. More

Apr 16 2010
In the US, Nielsen has partnered with word of mouth (WOM) specialist Bazaarvoice to integrate the latter's consumer ratings and reviews into its BuzzMetrics dashboard. More

Apr 8 2010
In the US, Nielsen has appointed media research veteran Ira Sussman as Senior Vice President and Managing Director of National Television Client Services; replacing Catherine Herkovic who has held the role since 2007. More

Apr 6 2010
Nielsen has rolled out its television audience measurement system in Puerto Rico, adding to the more than 30 markets where it already provides TV ratings. More

Apr 6 2010
In Malaysia, Nielsen has promoted Kow Kuan Hua to the position of Managing Director of its Consumer Group, after 13 years with the firm. More

Apr 1 2010
Joan Koh has been promoted to the position of Managing Director of Nielsen in Singapore, after more than a decade with the firm. She replaces Paul Richmond, who has taken on the role of regional Managing Director of Retail Services and Product Leadership. More

Mar 31 2010
In the US, Nielsen is to eliminate live-only TV ratings, and has confirmed it will be introducing major changes to the way it calculates national ratings, including adding duplicate viewing to program telecasts. More

Mar 24 2010
Software developer Openwave Systems Inc. is to collaborate with Nielsen to develop an 'insight engine', combining demographics and analytics to help mobile operators analyze, profile and target audience segments. More

Mar 18 2010
In the US, Nielsen has partnered with online targeting data firm eXelate to integrate granular online and anonymous household-level offline data into eXelate's Targeting eXchange. More

Mar 17 2010
Nielsen has acquired Munich-based market research consulting firm USP Market Intelligence, which focuses on consumer goods such as tobacco, confectionery and beverages in Germany and Austria. Terms were not disclosed. More

Mar 8 2010
Sunbeam Television's lawsuit against Nielsen Media Research, filed last April, looks like it might be going to court after all, following a decision by a Florida judge. The claims centre around lower audience figures from Nielsen's new LPM system. More

Feb 26 2010
The Nielsen Company has announced its financial results for the year ended December 31, 2009. Revenue was almost exactly level with the previous year ($4,806m) but up 4% if currency fluctuations are excluded. More

Feb 24 2010
Nielsen’s TV ad effectiveness arm ‘Nielsen IAG’ is planning a UK roll out for its ad and programme engagement measurement service, running in the US since 2000. More

Feb 15 2010
In the US, joint tests by The Nielsen Company and the Television Advertising Committee of the ANA (Association of National Advertisers) have paved the way for the provision of individual or ‘brand-specific’ commercial ratings, the partners claim. More

Feb 11 2010
Nielsen has promoted Justin Garrett to the post of Greater China Head within its newly formed Global Financial Services Practice. Based in Hong Kong, his role also covers China and Taiwan. More

Feb 10 2010
UKOM - the UK Online Measurement Company - and Nielsen have officially launched the UKOM Audience Planning System (APS), by publishing inaugural data from the online audience measurement system. More

Feb 10 2010
Neuromarketing firm NeuroFocus has formed a joint venture partnership with Nielsen to roll out its services in Australia. More

Feb 8 2010
In India, Nielsen has promoted Piyush Mathur to the role of Managing Director for its South Asia Business. More

Feb 8 2010
In the US, mobile advertising exchange Mobclix is to add Nielsen's data to its platform, to help increase the effectiveness of mobile advertising spend and enable mobile application developers to make more money through advertising. More

Dec 17 2009
Nielsen has modified its plan to change the metric on which advertising deals for local TV ads are made, and says it will continue to provide Live TV ratings until the end of March 2010. More

Dec 15 2009
Multi-screen measurement firm Rentrak Corporation has acquired Nielsen EDI, which provides measurement information and research solutions to the movie industry. More

Dec 14 2009
Nielsen has formed a joint venture with St. Petersburg, Florida-based consumer-driven print communications firm Catalina Marketing Corporation, addressing the current hot topic of linking marketing exposure with purchasing behaviour. More

Dec 14 2009
Former Nielsen exec Grace Pan has joined performance based digital marketing company SinoTech Group in the role of Chief Strategy Officer. More

Dec 11 2009
The Nielsen Company is selling eight publications including Billboard music magazine and The Hollywood Reporter, to a newly formed media investment group, e5 Global Media LLC; and is discontinuing two other titles. More

Dec 10 2009
The Nielsen Company has promoted Eva Leung to the position of Executive Director, Retail Measurement, Hong Kong, replacing Angel Young who has moved to a regional role within the firm.. She was previously Director, Client Service, Retail Measurement. More

Dec 7 2009
Nielsen is to begin measuring television viewing in Puerto Rico, from the first quarter of next year. Launch clients include the island's three largest television providers: WKAQ-TV, the owned and operated Telemundo station; WLII-TV, the Univision affiliate; and WAPA-TV (Independent). More

Nov 24 2009
Nielsen has responded to the American Association of Advertising Agencies (4As) complaint about its decision to change the metric on which advertising deals for local TV ads are made, from Live to Live + Same-Day. More

Nov 24 2009
In Mumbai, Nielsen has promoted Shubhranshu Das to the post of Regional Head of its new Global Financial Services Practice in South Asia. More

Nov 23 2009
In Australia, Nielsen's online research division has promoted Matt Bruce to the position of Managing Director, from his previous role as National Sales Director. More

Nov 20 2009
The American Association of Advertising Agencies (4As) has written to Nielsen to complain about the firm's decision to change the metric on which advertising deals for local TV ads are made. More

Nov 17 2009
The recently launched Coalition for Innovative Media Measurement (CIMM) is to make digital set-top-box data (STB) its first priority, following a recent meeting held with audience measurement leaders. More

Nov 12 2009
Nielsen's group revenues for the three months ended September 30, 2009 were down 1% to $1.25bn from the same period last year. CFO Brian West described the quarter as having been 'steady'. More

Nov 9 2009
Nielsen has rolled out a fast turnaround method to enable agencies to quickly review the performance of recently launched TV ads, and react accordingly. More

Nov 3 2009
The recently formed Coalition for Innovative Media Measurement (CIMM) will be hosting a meeting with Nielsen, Rentrak, TiVo, TRA and TNS to discuss how the firms can work with the coalition to foster set-top box data research innovation. More

Nov 2 2009
Nielsen and online targeting firm DataLogix have partnered to enable advertisers to target consumers based on their lifestyles, purchasing habits and media usage. More

Oct 27 2009
Brand protection specialist MarkMonitor has appointed Nielsen's Vice Chair Susan Whiting to its Board of Directors. More

Oct 26 2009
Nielsen is to give its client think tank, the Council For Research Excellence (CRE), an additional $2.5m, bringing its total four-year investment to $10m. More

Oct 15 2009
In New York, Nielsen has hired Steve Hasker to fill the newly created position of President, Media Product Leadership and Advertiser Solutions - a new business unit set up to help advertisers 'deliver the right messages to the right consumers'. More

Oct 15 2009
At a launch event held yesterday, UKOM - the UK online measurement body - unveiled further details about the online audience planning system it is developing in partnership with Nielsen. More

Oct 9 2009
Nielsen Online has underlined its commitment to the panel-based methodology it will use for the UK's first web measurement currency, following competitor comScore's proposal of a 'person-centric' approach using a hybrid technique employing cookie deletion. More

Sep 29 2009
UKOM, the UK online measurement body, has appointed Nielsen as its official partner to create the country's first currency for planning advertising campaigns on the Internet. More

Sep 22 2009
Nielsen and Facebook have signed a multi-year partnership to help clients better measure the impact of online advertising and develop and market new products. More

Sep 14 2009
Nielsen's decision to do away with live-only program ratings is 'a significant step backwards' according to GroupM North America's Chief Investment Officer, Rino Scanzoni. More

Sep 11 2009
Following client consultation, Nielsen is to move to live-program-plus-same-day ratings in its Local People Meter (LPM) and Set Meter markets by early December. More

Sep 11 2009
In the US, the newly formed Coalition for Innovative Media Measurement (CIMM) has attempted to clarify its goals in a conference call, stressing that rather than creating a competitor for Nielsen Media Research, it wants to fund new research into cross-platform and TV set-top box measurement. More

Sep 10 2009
Nielsen has acquired KoreanClick, a web measurement company in South Korea, for an undisclosed sum. More

Sep 10 2009
A group of 14 companies has formally announced the founding of the Council for Innovative Media Measurement (CIMM), a consortium that will create a new TV audience measurement system, designed to challenge Nielsen's control over the marketplace. More

Sep 10 2009
Nielsen has moved Oliver Rust into the position of Managing Director, overseeing its business portfolio in Hong Kong. He replaces Ms Fanny Chan, who has moved to a regional role with the company. More

Sep 9 2009
Nielsen Media Research has developed a new meter which will measure online video viewing in the same way the firm's A/P Meter does for television. More

Aug 27 2009
In Australia, Nielsen has released data from its upgraded Internet panel, in a move towards its final accreditation by the Interactive Advertising Bureau (IAB). More

Aug 26 2009
In the US, Nielsen and retail analytics agency Information Resources Inc (IRI) have formed a new firm which will recruit, maintain and process data from a common set of households to support the Nielsen Homescan and IRI Consumer Network panels. More

Aug 24 2009
Australian readership research is in flux as incumbent currency provider Roy Morgan declines to take part in a new-look tender. As of yesterday, magazine publishing giant ACP has quit its national association in support of the Roy Morgan survey. More

Aug 19 2009
Media giant Time Warner has signed a seven year agreement with Nielsen, which will bring together TV, online, mobile measurement services, research on advertising segmentation and targeting, and consumer engagement research, under one contract. More

Aug 18 2009
In response to last week's news that a consortium has been formed to challenge Nielsen's TV audience measurement 'monopoly', the firm has been in touch with employees to confirm that 'three screen' measurement remains central to its strategy. More

Aug 18 2009
In the US a TV ad solutions firm is to bring together the services of Nielsen, Experian and Acxiom to help clients improve ad effectiveness using their existing data segmentation and optimization models. More

Aug 13 2009
Nielsen has reported a 6% dip in revenues to $2.36bn for the six months ended June 30 2009. Revenues for its market research business dropped 11.7% to $1.25bn from $1.42bn in the year earlier period. More

Aug 11 2009
In the UK, Nielsen has taken a stake in CGA Strategy - which offers market intelligence for retailers in pubs and bars, and for drinks brand owners - while CGA has taken over Nielsen's sales tracking activities in the sector. Terms were not disclosed. More

Jul 21 2009
Nielsen has launched a web audience measurement solution in Taiwan, which offers third-party verification of Internet traffic through a combination of page tagging and visitor surveys. More

Jul 15 2009
In Mumbai, Nielsen has launched a specialist Business Consulting Services group, which will combine qualitative consulting with fact-based analytic-driven recommendations. The group will be led by Asitava Sen, who joined Nielsen as Director, Retail Consulting last year. More

Jul 13 2009
In the US, Nielsen has launched what it describes as the industry's 'most advanced panel and platform' for measuring Internet audiences - increasing its measurement of web sites from 3,000 to more than 30,000. More

Jul 13 2009
Nielsen is opening new regional headquarters in Dubai, in the United Arab Emirates, from which it will continue to serve clients in the Middle East, North Africa and Pakistan. More

Jul 2 2009
GfK Retail and Technology has upped its stake in its Indian joint venture (JV) with Nielsen from 40.0% to 50.1%. Previously known as ORG-GfK Marketing Services, the JV will now be re-branded as GfKNielsen India and will be included in the consolidated accounts of the GfK Group. More

Jun 24 2009
In the US, Nielsen executive Steve McGowan is to return to the Discovery Channel as Senior Vice President of Research, in charge of directing all broadcast, digital media, marketing, ancillary and other types of research. More

Jun 24 2009
In the US, Nielsen Media Research veteran Tom Ziangas has joined TV production company Rainbow Media Holdings as Senior Vice President of Research, to oversee programming and sales research. More

Jun 19 2009
Nielsen has partnered with French media agency MTdiamTtrie to launch a study of French mobile phone consumer behaviour. More

Jun 16 2009
Nielsen and secure identity solutions firm Digimarc are to launch two joint ventures that will combine the latter's solutions for deterring fraud, counterfeiting and piracy with the former's consumer and business data. The ventures replace a more informal agreement in place since 2007. More

Jun 16 2009
Nielsen has been selected by the London Organising Committee of the Olympic Games (Locog) to provide market research services for the London 2012 Olympics and Paralympics. More

Jun 5 2009
Nielsen has re-organised its consumer research group into a global practice, and appointed practice expert teams across its five geographic regions. More

May 18 2009
The Nielsen Company has agreed to acquire GfK's FMCG Retail Measurement and Consumer Panel business in Switzerland. Nielsen will take over assets related to two continuous FMCG panels: GfK's Retail Store Panel and GfK's Household Consumer Panel. More

May 15 2009
Nielsen has reported revenues for the three months to the end of March down 7% to $1.1bn from $1.2bn for the same period last year. Excluding the impact of currency fluctuations however, revenues increased 1%. More

May 7 2009
Nielsen has been unable to provide overnight TV ratings for four days this week, following a server issue which went undetected and caused a data collection stoppage over the weekend. More

May 1 2009
In the US, Nielsen is facing a lawsuit brought by Sunbeam Television Corporation, over claims that the ratings firm is understating the broadcaster's TV audiences. More

Apr 28 2009
Nielsen is about to begin a test to measure the Internet usage of some of the members of its national TV ratings sample. If the pilot is successful, it will consider expanding the sample to include online viewing in its TV currency. More

Apr 24 2009
Internet users' engagement with the online landscape is deepening, according to a study conducted by Nielsen. The firm says this is in part due to the growing popularity of viewing video content online, and of social networking. More

Mar 31 2009
Nielsen has promoted Jennifer Wang to the position of Managing Director in Taiwan, replacing Gordon Stewart who will be returning to Australia in the summer. More

Mar 27 2009
Nielsen has reported 2008 revenues up 4.5% on a constant currency basis to $5bn, despite a climate which CFO Brian West predicts 'won't get any better, any time soon'. More

Mar 19 2009
In New York, Nielsen has acquired consulting firm The Cambridge Group (TCG), which helps Fortune 500 companies develop organic growth strategies. Terms were not disclosed. More

Feb 25 2009
Nielsen has transferred Jed Meyer from its US operation to the post of Managing Director, Media Services, Greater China based in Shanghai. More

Feb 12 2009
In New York, media's 'most quoted man' Jon Mandel has left his role as President of NielsenConnect, which is closing after two years in operation. More

Feb 12 2009
Nielsen has appointed Duncan Falzon as Executive Director of Nielsen Media Thailand and Media Index, Asia Pacific. More

Feb 5 2009
Nielsen is about to roll out its store layout and category space management solution my.spaceman, across more than 100 markets. More

Jan 27 2009
Around 6.5 million US homes (5.7% of households) are not ready for the transition to digital TV (DTV) which is now scheduled to take place on June 12 this year, according to Nielsen estimates. More

Jan 26 2009
In the US, Nielsen has announced the indefinite suspension of its P.R.I.S.M. initiative, which it set up with the In-Store Marketing Institute in 2006. P.R.I.S.M. aimed to establish a common industry metric to measure audiences and gauge the effectiveness of in-store marketing. More

Jan 21 2009
In Singapore, Nielsen has appointed Suresh Ramalingam as Managing Director of Consumer Research for its newly expanded API, MENAP and Southern Africa regions (APIMEA). More

Jan 13 2009
In the US, Nielsen has partnered with broadcast measurement firm Repucom to analyze content and measure viewers' exposure to sponsored media during televised sporting events. The new service will replace Nielsen’s current Scorecard offering. More

Dec 23 2008
Retail behemoth Wal-mart has pulled out of the P.R.I.S.M. initiative, which was set up by Nielsen and the In-Store Marketing Institute in 2006 to establish a global metric for evaluating the in-store environment. More

Dec 19 2008
Nielsen has written to clients announcing a delay to the rollout of its Local People Meter (LPM) service in local television markets. The company will pause when the LPM is in use in 25 markets, instead of continuing rapidly to reach all 56 originally scheduled. More

Dec 17 2008
Nielsen has sold its Hong Kong Advertising Monitoring (AIS) service to admanGo, a firm which provides a competitive advertising and ad monitoring service through an online platform. Terms were not disclosed. More

Dec 17 2008
In the US, Nielsen has completed the pilot study for its new diary-based radio measurement service, which is due to launch next spring. The company expects to unveil initial findings in February. More

Nov 20 2008
Nielsen has signed an agreement to acquire pharma retail trade specialist AMAR Research, headquartered in Brno, the Czech Republic‘s second largest city. Terms were not disclosed. More

Nov 19 2008
In Hong Kong, Nielsen has appointed Umang Pabaru as Managing Director, Nielsen Consumer Research, for the Greater China region, leading the teams in Hong Kong, mainland China and Taiwan. More

Nov 18 2008
Nielsen is moving into direct competition with Arbitron over US radio ratings: two major radio broadcasters today announced a switch to Nielsen Media’s ratings service in a number of markets from Q3 of 2009. Arbitron has described the once-a-year Nielsen service as ‘a step backward’. More

Nov 18 2008
In the US, the Television Bureau of Advertising has announced its support for Live + 3 program ratings as the standard for local buying and planning in LPM and metered markets – and has praised Nielsen for its early commitment to introduce relevant ratings. More

Nov 14 2008
Nielsen CEO David Calhoun says the firm plans to push for dominance in the ‘three screen audience measurement’ market, and can continue to grow despite world economic problems. The firm reported revenue of $1,260m in the third quarter, up 3% after excluding currency fluctuations. More

Nov 13 2008
Nielsen’s alliance with US ad and brand measurement firm NeuroFocus has been extended into Japan, where the pair will use respondents’ brain waves, eye movements and other physical features to study the impact of commercial messages or products on potential customers. More

Nov 11 2008
In the US, Nielsen has promoted Executive Vice President Susan Whiting to the post of Company Vice Chairperson, joining Chairman and CEO David Calhoun in the newly created ‘Office of the CEO’ to provide oversight and direction to the company’s initiatives and operations. More

Nov 10 2008
The Nielsen Company and partner IMMI have mothballed their recently launched out-of-home (OOH) television viewing measurement service with immediate effect. The companies blamed difficult economic times, which had led to ‘limited economic support’ for the service. More

Oct 14 2008
In China, Nielsen has partnered with media information and data firm Meihua to launch a comprehensive source of media rates and related data across the region. More

Sep 19 2008
Nielsen has appointed Christophe Cambournac as President, Asia Pacific and India, succeeding Nonoy Niles who will be leaving the company after fourteen years. More

Sep 18 2008
In the US, Nielsen has expanded its suite of out-of-home (OoH) media measurement services to cover the $1.3bn advertiser-backed video network business. More

Sep 16 2008
In the US, Nielsen has appointed Ed Dandridge as Senior VP and Chief Communications Officer, responsible for managing communications between Nielsen and its key audiences and stakeholders inside and outside the company. More

Sep 8 2008
Nielsen has launched Mobile-PRIZM, a new product that combines the company's consumer segmentation and mobile media targeting tools, to help advertisers target mobile audiences more effectively. More

Sep 5 2008
In the US, The Hollywood Reporter (THR) – the trade publication for the film industry – has linked up with parent company Nielsen to offer a customized data analysis service, and appointed Nielsen Entertainment Media Analyst James Li to head the initiative. More

Sep 2 2008
In the US, Nielsen and Integrated Media Measurement Inc (IMMI) have begun delivering the first daily all-electronic national TV ratings for viewing outside the home. More

Aug 14 2008
Nielsen has reported increased second quarter revenues of $1,304m, up 12% from the same period in the previous year; and a year-on-year rise of 12% in first half revenues to $2,518m. More

Aug 8 2008
In Europe, predictive targeting technology firm Nugg.ad is to combine Nielsen Homescan panel data with survey data it gathers from visitors to its partner web sites, to help advertisers target consumers through online marketing campaigns. More

Jul 29 2008
In the US, Nielsen has partnered with Mindset Media – a firm that creates consumer profiles of web users – to add personality profile mapping to its Homescan consumer purchase panel of 125,000 US households. More

Jun 6 2008
Google is integrating its Google Analytics traffic analysis tool with its Google TV Ads program. Some observers are interpreting the move as further evidence that the search giant is headed for direct competition with Nielsen. More

Jun 3 2008
Nielsen and rival consumer analytics firm Information Resources Inc (IRI) have both announced major contracts with consumer giants. IRI says it has ousted Nielsen from a UK contract they formerly shared, with P&G; Nielsen says it has signed a global contract with the Coca-Cola Company. More

Jun 3 2008
Nielsen has introduced a Retail Edition of its Answers technology platform, which groups a number of analytical and reporting applications in a business-process oriented framework. More

Jun 2 2008
The Nielsen Company and NBC Universal, one of its major clients, are to collaborate to offer advertisers sales metrics based on the ‘fusion’ product developed by NielsenConnect. More

May 29 2008
Nielsen has extended its online audience profiling service to the mobile Web. The new service provides marketers and publishers with lifestyle and demographic information for the audience of more than 200 mobile web sites. More

May 28 2008
The Nielsen Company and its subsidiary Interactive Market Systems (IMS) have announced the launch of IMS Clear Decisions™, a new software platform claiming to simplify access to media and marketing data and speed up the generation of insights from it. More

May 16 2008
In the US, the Media Ratings Council (MRC) has created a new code of conduct requiring audience ratings firms to obtain accreditation before launching a new measurement currency into the marketplace. More

May 16 2008
Nielsen has completed the acquisition of TV ad effectiveness firm IAG Research, which will be re-branded as Nielsen IAG. More

May 14 2008
Nielsen’s film and home entertainment specialist NRG (National Research Group) has become part of the firm’s BASES division, which provides new product optimization, marketing plan simulation capabilities and sales forecasting. More

Apr 25 2008
In the US, NielsenHealth has launched a series of 32 ‘Ailment Panels’ to provide manufacturers and retailers with insights into consumer related attitudes and behaviours of patients suffering from diseases and medical conditions. More

Apr 11 2008
In the US, TV network AMC has partnered with Nielsen to develop a new Audience Identity Metric (AIM) that segments the audience by behavior, as well as a new ‘Ad Vantage’ metric for advertisers to measure ad receptivity across the industry. More

Apr 7 2008
Nielsen has agreed to acquire US-based audience engagement firm IAG Research for $225m; and will make it ‘the cornerstone for a new analytics practice’. More

Mar 31 2008
The Nielsen Company has announced results for the year ended December 31, 2007. The research giant narrowed its loss from $368m in 2006 (pro forma) to $282m, and grew reported revenue to $4,707m, a rise of 13% from its pro forma figure for 2006, or 7% adjusting for currencies and deferred revenue. More

Mar 31 2008
The Nielsen Company has appointed Justin Garrett as Director, Financial Services in Hong Kong. More

Mar 27 2008
In the US, Arbitron and Nielsen joint venture Scarborough Research says it is considering the possibilities of expanding into additional ‘mid-tier’ local markets. More

Mar 20 2008
In the US, The Nielsen Group has promoted Karen Watson to the position of Chief Communications Officer and Senior VP of Global Communications, from her previous title of SVP Communications for Nielsen Media Research. More

Mar 18 2008
In the Philippines, the Quezon City Regional Trial Court has suspended proceedings filed by broadcaster ABS-CBN against AGB Nielsen Media research, to allow the parties time to try and reach a settlement. More

Mar 12 2008
Nielsen and US cable TV company Charter Communications have partnered to analyze digital set-top box (STB) data from 330,000 households in the Los Angeles area. More

Mar 11 2008
The Nielsen Company has launched Nielsen PreView, a business-to-business research service which brings the group's range of marketing and media information sources to bear on issues identified as important by members on a web site. More

Mar 10 2008
The Nielsen Company continues to break new ground following its rebranding from VNU last year. Today it announced its first global brand awareness campaign, built around a marketing collaboration with The New York Times Company and including sole sponsorship of an Olympics Special issue of the latter’s ‘PLAY’ sports magazine. More

Mar 6 2008
Nielsen is to incorporate Ad-ID (Advertising Digital Identification) coding into its ‘KeepingTrac’ system, which enables advertisers to check that their TV ads ran according to their media plans. More

Feb 28 2008
Nielsen has set up a national Hispanic/Latino Advisory Council (HLAC) to guide the company’s recruitment, measurement and reporting of Hispanic TV households in the US. More

Feb 27 2008
In the US, health, wellness and sustainability researcher Natural Marketing Institute (NMI) has teamed up with Nielsen to provide consumer packaged goods manufacturers and retailers with a better understanding of its consumer segmentation model LOHAS (Lifestyles Of Health And Sustainability). More

Feb 26 2008
Nielsen Media Research is funding a $3.5m year-long study to observe how people actually consume media on both traditional and emerging video platforms inside and outside their homes. More

Feb 26 2008
In the US, Statmon Technologies – which develops monitoring software – has released ‘ACCURATE’, a system which interfaces with Nielsen’s Portable People Meter (PPM) data rating system to ensure household TV viewer ratings are correctly credited to the relevant broadcasters. More

Feb 25 2008
Arbitron and Nielsen have ditched development of ‘Project Apollo’, their much-vaunted scheme to give a better understanding of the link between consumer exposure to advertising through multiple media and shopping / purchasing behaviour. More

Feb 21 2008
Nielsen will soon reach 40,000 households in China through the launch of its Homescan consumer purchase panel in the region. More

Feb 21 2008
Nielsen has appointed Michael Sherrard Executive Director of its FMCG Customised Research practice in Asia Pacific. More

Feb 19 2008
Commercial Radio Australia – the industry body representing Australia's commercial radio broadcasters – has teamed up with Nielsen Media Research to develop an enhanced ratings system to reflect changes in audience listening habits. More

Feb 15 2008
In the US, Nielsen has acquired TV analysis and software company Audience Analytics along with its Audience Watch software. Terms of the deal were not disclosed. More

Feb 7 2008
Nielsen has formed an alliance with neuromarketing research firm NeuroFocus to develop new measurement techniques based on the latest advances in neuroscience. Nielsen CEO David Calhoun becomes a member of the NeuroFocus Board. Details of the investment were not disclosed. More

Feb 4 2008
Nielsen has hired Cheryl Idell, most recently Executive VP, Media and Marketing Planning at Twentieth Century Fox, to lead the growth of its media analytics products. More

Jan 25 2008
Former Time Warner Cable VP Bruce Haymes has joined Nielsen as head of the firm’s new Nielsen Digital Media Manager service, designed to enable companies to monitor, manage and profit from the distribution of traditional media content on the Internet. More

Jan 25 2008
Nielsen has officially launched NORA, its measurement service that compiles video-on-demand (VOD) usage figures from real-time transactions collected at the set-top box level. More

Jan 24 2008
Nielsen Marketing has appointed Chris Morley as Managing Director, to expand the company’s retail and consumer research capabilities in China. More

Jan 23 2008
Nielsen has expanded its telecom and mobile research division Nielsen Mobile, with the establishment of operations in the UK, Germany, France, Italy, Spain, Sweden and Russia. The firm plans additional expansion throughout Europe later this year. More

Jan 16 2008
Nielsen Media Research has informed clients that it is close to making a decision on whether to make its local TV ratings more consistent with national TV ratings currency. More

Jan 15 2008
Global marketing communications group Havas has signed an agreement with TNS Media Intelligence (TNSMI), ending its contract with Nielsen Monitor-Plus and making TNSMI its primary provider for competitive advertising intelligence. More

Jan 11 2008
Nielsen has promoted Justin Sargent from Executive Commercial Director to UK MD. He succeeds Eleni Nicholas, who has taken on the role of Commercial Development Officer, Nielsen Europe while retaining her Group MD role for Nielsen’s UK and Irish business. More

Jan 10 2008
Following a series of problems with its TV coding system, Nielsen Media Research has written to US TV stations asking them to help ensure there are no future glitches. Nielsen has also sent them a ‘Guide to Encoder Best Practices’, which outlines the correct coding procedures. More

Jan 8 2008
Nielsen has announced plans for the September launch of an enhanced weighting procedure for its TV ratings estimates. It will also be consolidating all its national ratings systems into a single ‘calculation platform’ during the next two years. More

Jan 8 2008
Sony Pictures Television (SPT) has awarded NielsenConnect a contract to develop audience metrics to quantify the combined impact of its television and Internet platforms, to help its advertisers better understand the make-up and behaviour of audiences. More

Jan 7 2008
In the Philippines, the Quezon City Regional Trial Court (RTC) has dismissed the 'ratings cheat' case brought by television company ABS-CBN Broadcasting Corp against ratings firm AGB Nielsen Media Research (AGB), citing the requirement for notice periods in the contract between the two companies. More

Dec 20 2007
Audience measurement continues to bring its share of legal problems for Nielsen worldwide. Today, the court in the Philippines ‘bribery’ case ordered a halt in TV audience fieldwork; while in Spain, a newspaper has filed a claim against the ratings giant for losing it ‘$1.4m’ in ad revenue. More

Dec 19 2007
The Nielsen Company and INVIDI Technologies Corporation have today announced a multi-year agreement to share data and explore ways to measure personalized television ads targeted at specific viewers. More

Dec 18 2007
Never a dull moment in research in the Philipinnes. More details have been emerging about the suing of Nielsen by a major broadcaster, while the country’s senate is to consider regulation of opinion polls at the bidding of a member who says the alternative is to ‘allow the public survey firms to run the government and society.’ More

Dec 14 2007
Filipino broadcasting firm ABS-CBN has filed a lawsuit against AGB Nielsen Media Research Philippines for gathering and releasing what the firm describes as ‘erroneous’ TV ratings data, following the ‘bribing’ of respondents by one of its competitors. More

Dec 6 2007
Facing pressure from clients, Arbitron yesterday said it would guarantee delivery of 80% of the target size for its panels, down from 90% previously. Meanwhile, minority broadcasters' association NABOB has reawakened memories of the Nielsen Media controversy of two years ago with talk of a Congressional Investigation. More

Dec 6 2007
Nielsen has partnered with secure identity solutions firm Digimarc to develop a system to enable media companies, social networks, peer-to-peer services and user generated sites to track the distribution of media content across the Internet. More

Dec 5 2007
Nielsen will be giving its client forum, the Council For Research Excellence (CRE) an additional $2.5m, to enable it to conduct its own methodological research on video audience measurement. The grant is Nielsen’s third since the council was founded in 2005, and brings its total donations to $7.5m. More

Dec 4 2007
Jacques Blanchard, the Co-founder and President of marketing and research consultancy Novaction, has jumped ship to join rival, Nielsen-owned BASES, which provides research and forecasting services to the consumer packaged goods sector. More

Dec 3 2007
Mitch Barns has been named President of Nielsen Greater China. He will report directly to Nielsen Chairman and CEO David Calhoun, and will serve on the group's Executive Committee. More

Nov 29 2007
In Australia, following a three-month review of how online audiences should be measured, the Internet Advertising Bureau (IAB) has announced that a panel-based methodology should become the industry standard. Nielsen Online has branded the decision ‘a step backwards’. More

Nov 20 2007
The Nielsen Company has introduced a new scorecard product, designed to help manufacturers and retailers work together to measure how certain product categories bring shoppers into stores. More

Nov 16 2007
In the US, Nielsen veteran Greg Farrar has become President of Nielsen Business Media. He has worked for the company for more than 20 years. More

Nov 13 2007
Nielsen Online has added an additional 12 portals to the list of 40 it currently monitors for its Market Intelligence service in Hong Kong. More

Oct 31 2007
From the end of the year, Nielsen Media Research will no longer collect data on remote control ownership in households in its metered panels. The ratings giant says 96% of its US sample have a remote control device and most new sets now come with one. More

Oct 30 2007
Nielsen Media Research is commencing the Singapore launch of the Nielsen Personal Outdoor Device (Npod), and plans to launch the measurement system in Hong Kong in the near future. More

Oct 24 2007
Google has partnered with Nielsen to provide data which pinpoints what kinds of viewers are watching the ads which the Internet search giant sells through its Google TV Ads network. More

Oct 19 2007
Nielsen has announced a massive, ten-year outsourcing deal with India’s Tata Consultancy Services (TCS). The research giant’s IT, operations and HR functions worldwide are among those covered by the $US 1.2 billion agreement. More

Oct 17 2007
Nielsen and TV sports network ESPN are collaborating to develop a model to measure consumers’ use of media across a variety of platforms including TV, the Internet and digital mobile devices. More

Oct 15 2007
Nielsen has combined its Nielsen//NetRatings division with BuzzMetrics to form Nielsen Online, and re-branded its recently acquired Telephia unit as Nielsen Mobile. More

Oct 12 2007
Nielsen has added a new feature to its recently launched ‘KeepingTrac’ web-based commercial tracking service, which it says will enable advertisers to monitor the demographic composition of their advertising audiences, and help them comply with recent promises on advertising to children. More

Oct 11 2007
Arbitron and Nielsen are to extend the pilot period for their joint venture Project Apollo into the first quarter of 2008, to allow more time to demonstrate its benefits and to develop data delivery procedures. It was previously scheduled to complete this year. More

Oct 9 2007
Nielsen has stepped back from an experiment with combined ratings for shows airing twice. The new option, intended to pilot more flexible reporting to deal with new technology, gave NBC a single unduplicated rating for September's last Monday and Saturday showings of ‘Heroes’ but seems to have alarmed other subscribers. More

Oct 9 2007
Arbitron / Nielsen joint venture Project Apollo has reached agreement with four major US radio industry firms, to add audience data for commercials broadcast on their network and syndicated programs to its offer. More

Oct 5 2007
India’s audience measurement agency TAM has confirmed that its Radio Audience Measurement (RAM) survey will go ahead this month using Diary methodology, despite concerns expressed by the Media Research Users Council (MRUC) that the technology is not sufficiently robust. More

Oct 1 2007
The Nielsen Company has laid off 1,250 of its staff, but says the losses are probably ‘the last for some time’ and the total of c.4,000 redundancies originally planned for 2007 will not be reached, according to Reuters. More

Sep 28 2007
Nielsen and its partners have announced ‘substantial progress’ in their P.R.I.S.M. project, which aims to establish a global metric for evaluating the in-store environment. Initial results shed light on the relationship between traffic and purchases, and the level of in-store communuications with shoppers. More

Sep 28 2007
The Nielsen Company has announced the launch of two new services from its NielsenHealth operation: Diabetes*Buzz™ and Healthcare Marketing Mix. More

Sep 26 2007
Nielsen has said that it intends to treble the size of its National People Meter (NPM) TV ratings panel by 2011, to include 37,000 US households and 100,000 people. More

Sep 24 2007
Nielsen Media Research has informed its TV network and syndication clients that its Monitor-Plus tracking system is struggling to identify some new forms of ‘live’ TV advertising; and asked them to work with it to solve the problem. More

Sep 13 2007
From 1 October, Nielsen will be reshuffling its television ratings unit to give three of its most senior executives new responsibilities – they are Catherine Herkovic, Kevin Svenningsen and Tom Ziangas. More

Sep 12 2007
Bruce Dennler has been named President of Nielsen Entertainment, uniting a division previously split between east and west coast leadership. More

Sep 10 2007
The Nielsen Company has announced the launch of a new web-based commercial tracking system, ‘KeepingTrac’, which it claims is the first to allow clients to see if their commercials ran the previous day according to their media plans. More

Sep 7 2007
Nielsen’s FMCG analytics unit Decisions Made Easy (DME) has partnered with France’s first online supermarket Telemarket. The retailer’s consumer profile data will be used to help suppliers gain an insight into the online supermarket sector. More

Sep 6 2007
Nielsen has launched another new product integrating data from two or more of its existing sources. Web-based ‘Store Explorer’ examines retail store conditions and their impact on brands and categories, using information from up to four other services. More

Sep 5 2007
Nielsen Media Research in China has promoted Rita Chan to the post of Executive Director of Sales & Client Services, more than 25 years after she joined the group. More

Aug 31 2007
Nielsen has announced it will shortly begin the syndicated measurement of professional healthcare web sites. The research giant says the move will create a new standard for measuring healthcare professionals' activity on the Internet. More

Aug 28 2007
Nielsen has signed an agreement with business intelligence (BI) and performance management firm Cognos, to use its Cognos 8 Business Intelligence software to deliver integrated information services to its clients and accelerate the growth of its Nielsen Answers™ solution. More

Aug 28 2007
The Nielsen Company has appointed Christophe Cambournac as MD for Bases Asia Pacific, located in Hong Kong. He succeeds Marc Lagrois who stays within the firm but will return to the US. More

Aug 23 2007
Recently launched NielsenHealth has appointed Paul Coggin as VP, Healthcare Marketing and Sales and Ron Timmerman as VP, Health Panel Services. More

Aug 22 2007
Web analytics provider Visual Sciences has resolved its patent infringement lawsuit with NetRatings and agreed to pay it $9m, of which $2m is due immediately and the remaining $7m payable in quarterly instalments of $500,000 commencing at the end of March 2008. More

Aug 16 2007
Ipsos and Nielsen have reported results for the first half of the year. Ipsos increased revenue by 8.7% over the year earlier period to €443.1m, while Nielsen’s grew from $2,019m to $2,241m. More

Aug 10 2007
The Nielsen Company has launched NielsenHealth, offering clients ‘consumer centric’ analytical tools to more effectively understand and address the attitudes, behaviors and needs of patients and physicians. Matthew Dumas becomes its MD. More

Aug 6 2007
Nielsen Media Research has blamed technical problems for underreporting of ratings for the USA Network for five days last week, including WWE wrestling program ‘Raw’; and says the system is now functioning normally again. More

Aug 3 2007
Nielsen this week announced a new service offering clients insight into the media habits of specific demographic segments. The service combines elements of Nielsen’s NPOWER TV ratings analysis tool and the PRIZM NE lifestyle segmentation product offered by its subsidiary Claritas. More

Jul 30 2007
In South Africa, Nielsen Media Research has uncovered anomalies in its print adspend data going back to January, which have resulted in advertising spend being overstated for both newspapers and magazines. More

Jul 24 2007
Enterprise Feedback Management (EFM) provider Vovici has added a new market research tool to its EFM Community product, exploiting its experience working with Nielsen on its Homescan panel. More

Jul 20 2007
Later this month, Nielsen will be testing a new metering device which will plug in to iPods, MP3 players and other personal video devices (PVDs) to enable measurement of video-based programming wherever it is being watched. More

Jul 19 2007
Nielsen has appointed Tom Duffy as VP Industry Services responsible for all internal and external marketing to support the firm’s partnership organisations, while providing thought leadership and positioning on industry strategic issues. More

Jul 17 2007
Nielsen has promoted Lisa Lee to the role of Senior Vice President, International Communications, where she will take responsibility for all corporate and marketing communications outside North America. More

Jul 13 2007
Nielsen owned analytical software firm Decisions Made Easy (DME) has released a software tool that enables consumer goods manufacturers to pull data directly from retailers to help them manage in-store product availability. More

Jul 2 2007
The Nielsen Company and Sony Computer Entertainment America Inc. (SCEA) are to develop a new measurement system for game network advertising, with Nielsen given access to the games giant’s user data. More

Jul 2 2007
The Nielsen Company China and membership organisation The Pacific Asia Travel Association (PATA) have announced a broad strategic partnership to deliver statistics, analyses and forecasts to the region’s travel and tourism industry. More

Jun 28 2007
Nielsen is acquiring San Francisco-based syndicated telecom MR firm Telephia, in a move designed to accelerate measurement of consumer behaviour across the $350 billion mobile phone sector. Terms of the transaction were not disclosed. More

Jun 27 2007
Nielsen has announced plans to integrate and report the television viewing habits of Hispanic households and individuals as part of its general TV marketplace ratings. More

Jun 26 2007
Denmark-based Anis Panduro Zouzou has been appointed Nielsen’s European In-Store Manager, charged with leading the roll-out of its In-Store initiative across Europe. More

Jun 25 2007
Box office measurement division Nielsen EDI has expanded its coverage to include Japan and South Korea, the two largest box office markets in Asia. More

Jun 25 2007
The Nielsen Company has completed its merger with NetRatings, Inc. NetRatings becomes a privately held company, wholly owned by Nielsen and its subsidiaries, and with its shares delisted on Friday from the Nasdaq Global Market. More

Jun 21 2007
Nielsen has introduced Homescan® Total ShopperView, billed as ‘the industry’s largest panel created to capture feedback on non-bar-coded items’. The service covers 15 categories of perishables such as bakery items, meat, vegetables and coffee. More

Jun 18 2007
In advance of its buyout of NetRatings, Nielsen is contemplating a plan to integrate online audience measurement with its TV household ratings system. More

Jun 15 2007
The Nielsen Company has promoted Paul Richmond to the position of MD of ACNielsen in Singapore and Malaysia. He takes over from Ashok Charan, who moves to a newly established Regional Client Service role. More

Jun 13 2007
US retailer Target has pulled an e-mail survey which made some respondents feel ‘uncomfortable’. The questionnaire, which was designed by New York firm Mindset Media and distributed to Target customers on Friday by Nielsen, was canceled by Saturday morning. More

Jun 8 2007
Nielsen has launched a marketplace intelligence reporting service called Enterprise Reporting, available through the Nielsen Answers web-based portal. More

Jun 6 2007
Nielsen will launch the first product under its new Nielsen Wireless brand, Mobile Vector, in the US next month. The launch marks a major move by the measurement giant into coverage of mobile media consumption. More

Jun 6 2007
In a week when one particular Olympic brand – the peculiar new London 2012 logo – has dominated many headlines, Nielsen Sports is expanding its FANLinks™ service to identify where Olympics fans shop and which brands they buy. More

Jun 5 2007
Following the recent departure of Robert Tomei, Mitch Barns has been named Global President of Nielsen’s consumer segmentation tools, Homescan, Spectra and Loyalty. The move continues the firm’s reorganisation of its Consumer Product Leadership team. More

Jun 4 2007
Indian media researcher TAM has moved into radio measurement, citing rapid growth in advertising in the sector, and is also considering an out-of-home service. More

May 31 2007
The Nielsen Company has reported revenues for the first quarter of 2007 up 5% over the same period last year, helped by a strong performance (up 7%) from its Media Research division. More

May 30 2007
Joel Zaremby has joined Arbitron as Senior Account Manager on Project Apollo, the joint venture with Nielsen which is being developed to provide advertisers with a better understanding of the connection between media exposure and purchase behaviour. More

May 29 2007
The Nielsen Company has appointed Paul Baynton as General Manager of its media planning and analysis software business IMS Worldwide. He has been with the division for two decades and was previously MD of IMS International. More

May 23 2007
Wal-Mart has partially lifted its six-year ban on providing sales data to MR firms, to support Nielsen’s effort to create an industry standard for in-store marketing measurement. More

May 22 2007
Nielsen has partnered with research firm Phoenix Multicultural, to launch a national Homescan Consumer Panel which will tap in to the $1 trillion Hispanic consumer market. More

May 18 2007
Nielsen-owned marketing intelligence firm Claritas has promoted Matthew O’Grady to the post of President in its New York Office, succeeding Robert Nascenzi who resigned last month. More

May 17 2007
The Nielsen Group has launched Brand3 – ‘Brand Cubed’ – linking retail market measurement data, household panel information and customised survey results to provide clients with a holistic perspective of a firm or product’s brand equity. More

May 14 2007
Nielsen has launched the first suite of products under its much-heralded NielsenConnect banner, integrating information from dozens of its collection, analysis and reporting services. More

May 14 2007
Nielsen and Experian Marketing Services have announced a new CRM solution to help consumer packaged goods (CPG) companies understand consumer purchasing behaviour and measure response to campaigns. More

May 11 2007
NetRatings has reported revenues of $22 million for the first quarter of 2007, compared with $18.3 million for the same period in 2006. More

May 9 2007
Nielsen Media Research has launched a service to track Internet advertising spend in Singapore, through its Advertising Information Services (AIS) unit. More

May 8 2007
Nielsen//NetRatings has launched a new syndicated measurement service dubbed VideoCensus, which combines panel and census methodologies to gauge audience size, demographic composition, engagement and competitive activity for video content. More

May 8 2007
In the US, the Nielsen Company and the In-Store Marketing Institute have begun the expansion of their in-store measurement service, known as P.R.I.S.M. (Pioneering Research for an In-Store Metric), to encompass all forms of merchandising activity. More

May 3 2007
Nielsen Media Research is to enhance the weighting of its National People Meter (NPM) ratings sample, with the aim of making it more representative of the US population. More

May 1 2007
The Nielsen Company is to acquire the remainder of word-of-mouth media tracking agency BuzzMetrics, of which it already owns 58%. Terms of the deal have not been disclosed. More

Apr 30 2007
Bangalore-based ACNielsen ORG-MARG, part of the Nielsen Group, is recruiting online consumer panels to target the Indian youth audience and upper income groups. More

Apr 27 2007
Patricia Andrews-Keenan More

Apr 17 2007
Last week DRNO covered a report looking at Google and the ‘threat’ it poses to the publishing and information industry. This week the concern is even closer to home, as the world’s biggest research firm ponders the intentions of the search giant. More

Apr 16 2007
The Nielsen Company has announced results for the full year 2006, with pro forma unaudited revenues of $4,174m, up just 2.8% on the previous year, but up 5% at constant currencies, the firm said. Four acquisition-related items totalling c.$316m affected operating income which was down to $212m (2005: $373m). More

Mar 21 2007
The Nielsen Company has announced the launch of a new web-based software tool for evaluation of past and present product placements; and the integration of consumer purchasing behaviour into its multi-country Global Track analysis tool. More

Mar 16 2007
Nielsen has hired media researcher Jeff Boehme for the new role of Senior VP, Business Development for Nielsen DigitalPlus. Boehme starts the New York-based role at the beginning of April. More

Mar 15 2007
The Nielsen Company has announced a new category management solution for suppliers of Wal-Mart, for whom it is the sole provider of consumer panel services. The new package combines Nielsen’s Spectra consumer segmentation and targeting with its Decisions Made Easy sales tracking software. More

Feb 28 2007
Public relations veteran, Cheryl Pearson-McNeil has been promoted to the position of Senior VP, Communications, ACNielsen, from her previous role of VP, Communications & Community Affairs, Nielsen Media Research. More

Feb 23 2007
The Nielsen Company has a new CFO, Brian J. West. West has spent the last sixteen years in senior financial management positions within the global GE organization, most recently as CFO at GE Aviation, Infrastructure. More

Feb 8 2007
Following its December announcement, Nielsen has today completed the sale of most of its Business Media Europe (BME) division to venture capital firm, 3i - negotiations to sell the French arm are still ongoing. Terms of the sale were not released. More

Feb 5 2007
The Nielsen Company is to buy the remainder of online audience specialist NetRatings, for a total purchase price of $327m cash, or $21.00 a share. It already owns 60 per cent. More

Feb 2 2007
Partners Arbitron and The Nielsen Company have formed a company to oversee the completion of ‘Project Apollo’, the single-source, national research service based on the former’s Portable People Meter system and the latter’s Homescan technology. More

407 articles found.