Jun 19 2013
Paris-based tech firm Sirdata has launched a fully automated third party data collection and profiling platform for use in ad targeting.
More
Jun 14 2013
Analysis conducted by industry authority Jack Honomichl points to a ‘weak downward trend’ in the research sector in 2012. A total of $9.5 billion was spent in the US on the sector, which is defined as including marketing, advertising and public opinion research services.
More
Jun 12 2013
Robert Philpott, former Chief Exec of Synovate, is to join US-based direct marketing and targeting giant Harte-Hanks as President and CEO at the beginning of next month, replacing Larry Franklin who is retiring after more than 40 years with the firm.
More
Jun 12 2013
Ad giant Ogilvy has launched a data and analytics practice called data[at]Ogilvy in Australia, which will focus on areas including digital analytics, customer engagement and data planning.
More
Jun 11 2013
Retail giant Walmart has announced that its technology innovation division [at]WalmartLabs has acquired predictive intelligence start-up Inkiru, in order to ramp up its analytics capabilities. Terms of the deal were not disclosed.
More
Jun 11 2013
Chinese PC manufacturer Lenovo is to launch a global analytics hub in Singapore, through which it will tap into and analyse online and off-line data to support its marketing intelligence and social media teams.
More
Jun 6 2013
Havas Media Group has followed up last month’s acquisition of data analytics firm ElisaDBI by buying big data analyst MFG Labs.
More
May 31 2013
Barclaycard CMO and customer-centricity advocate Nina Bibby is to join O2 owner Telefónica UK in six months’ time, in the role of Marketing and Consumer Director.
More
May 29 2013
Ipsos MarketQuest has unveiled the ‘next generation’ of its suite of brand growth solutions, Censydiam, which it says helps users to identify and prioritise category and cross category opportunities for growth, analyse brand choice and measure brand equity.
More
May 23 2013
London-based social and consumer trend forecasting firm the Trajectory Partnership is moving to larger offices, to meet the demands of its growing list of clients.
More
May 23 2013
Millward Brown has appointed Travyn Rhall as Global CEO, succeeding Eileen Campbell who is stepping down in mid-July for personal reasons.
More
May 21 2013
Pharma data giant IMS Health has announced the acquisition of US marketing technology provider 360 Vantage, with an eye to extending its commercial Software-as-a-Service offer for life sciences and healthcare clients.
More
May 21 2013
Chicago-based MR firm The Connell Group has opened an office in Montvale, NJ, and hired three former client side execs to work in it: former Pinnacle Foods researcher Phillip Barone, P&G insights specialist Ali Sheffield and Alcatel-Lucent exec Connie Torres.
More
May 17 2013
Business information provider Dun & Bradstreet (D&B) has introduced a product called Hoover’s Analytics, to help small business segment and evaluate their customers and prospects and identify new market opportunities.
More
May 14 2013
In the US, shopper insight specialist Nielsen Catalina Solutions has launched a tool called AdVantics On Demand, allowing clients to link TV ads with appropriate audiences, based on actual retail purchase data.
More
May 9 2013
In the US, dunnhumby-owned price modeling and customer insight firm KSS Retail has introduced a new business intelligence tool called PriceStrat Analyzer, to enable retailers to tap into their data for decisions about pricing and promotions.
More
May 7 2013
Nielsen is selling its ‘non-core’ tradeshow business Nielsen Expositions to Canadian private equity firm Onex in a cash deal worth $950m, in order to provide funds for its planned $1.3 billion acquisition of radio ratings giant Arbitron.
More
May 1 2013
Global information giant Experian has launched a platform integrating real-time data and customer insight to help marketers create materials for campaigns across on and off-line channels.
More
Apr 26 2013
Nielsen has reported a 3% increase in Q1 revenues to $1.38 billion, despite performance in Europe which CFO Brian West said in a conference call continues to be a ‘pretty big drag’ on the company.
More
Apr 23 2013
US-based research consultancy THREE has opened an Asia Pacific division, and appointed Jeff Lee for the newly created position of Research Director, working from the Los Angeles area. The firm says that it is also planning to open South American and European units in the coming year.
More
Apr 19 2013
The Editor of The Guardian newspaper’s Datablog and Datastore online resources, Simon Rogers, has quit his job to join Twitter in the US as the firm’s first Data Editor. James Ball will step into his shoes in the UK.
More
Apr 19 2013
The team behind start-up Behavio, which collects and uses mobile phone data to predict users’ future behavior, has joined search giant Google.
More
Apr 18 2013
Nielsen has integrated its Online Campaign Ratings service with the Velocity measurement solution of digital video specialist SET Media, allowing advertisers to forecast Gross Rating Points (GRPs) by program type and by individual video, while also delivering post-impression analytics.
More
Apr 12 2013
Miami-based healthcare analytics company QualMetrix has named co-founder Adam House as its Chief Executive Officer.
More
Apr 11 2013
In the US, audience targeting specialist eXelate has appointed former WPP Xaxis digital data and analytics specialist Eugene Becker as Senior Vice President of Product Management.
More
Apr 10 2013
eBay has hired Zoher Karu, formerly VP of Marketing Analytics at Sears, for the new position of Vice President, Customer Optimization & Data, tasked with using analytics to target customers.
More
Apr 9 2013
Claraview, a subsidiary of big data specialist Teradata offering business intelligence consulting and data warehousing services, has launched Integrated Marketing Management (IMM), a new offer for companies looking to measure the results of their marketing strategies.
More
Apr 8 2013
UK-based BrainJuicer Group has hired Maria Spinelli as Vice President, BrainJuicer Southeast Asia, based in Singapore. The company launched offices in Mumbai and New Delhi in 2012 and Shanghai in 2010.
More
Apr 5 2013
Digital audience specialist comScore has suffered a legal setback in Illinois, where a federal judge has ruled it could be open to a class action suit over claims of privacy violations.
More
Mar 27 2013
In the UK, M&C Saatchi-owned brand research specialist Clear has appointed former Ipsos MORI exec David Baxter as Head of Marketing Sciences.
More
Mar 25 2013
In the UK, BI and segmentation specialist CACI has unveiled what it calls ‘a radical new approach to describing consumer behaviour, breaking away from the use of census data for development of its geodemographic segmentation tool Acorn.
More
Mar 25 2013
US-based research software firm Revolution Analytics has opened a London office, to be led by former Accenture exec Neil Miller.
More
Mar 22 2013
Analytics and modeling firm Alpine Data Labs has appointed Joe Otto as President and CEO, responsible for the overall strategic direction, growth and management of the company. He replaces Tom Ryan, who joined the company just over a year ago.
More
Mar 18 2013
Panel firm Research Now has announced an international deal with Experian Marketing Services, the data giant’s insight and targeting wing, combining online behavioural data with the ability to survey the same individuals.
More
Mar 15 2013
Australian marcoms group STW has acquired a minority stake in the Australian arm of UK-based behavioural insights firm Beyond Analysis. Terms of the investment were not disclosed.
More
Mar 14 2013
GfK has rolled out its Market Opportunity and Innovation (MOI) service in the UK, with a team led by the firm’s former Director of Insight Richard Matthews.
More
Mar 13 2013
In Germany, forecasting specialist Ipsos InnoQuest has appointed sensory and consumer insight expert Josef Zach as Director, Research & Development, Product Testing.
More
Mar 1 2013
...as bad as you fear, or as good as you hope *. Wise words, or at least a good starting point for a feature on threats and opportunities for the research profession, overwhelmed as we sometimes are by hype and alarmism. This is the last of our seven features celebrating job ad no.100,000.
More
Feb 27 2013
Consumer specialist The NPD Group has reorganized its senior management team as part of its strategy to ‘accelerate growth and innovation’.
More
Feb 21 2013
San Francisco-based audience measurement and digital advertising firm Quantcast has opened a new EMEA Operations Centre in Dublin, Ireland, to support the expansion of the firm’s advertising business across Europe.
More
Feb 20 2013
New York-based online audience targeting firm [x+1] has acquired tag management company UberTags, in order to expand its Origin data management platform (DMP). Terms of the deal were not disclosed.
More
Feb 20 2013
San Francisco-based business planning and analytics software firm Anaplan has expanded in Europe with the acquisition of its UK and Ireland reseller Vue Analytics, and the opening of a European HQ in Paris.
More
Feb 18 2013
Australian-based MR software firm Numbers has released the latest version of its Q analysis software product, boasting online dashboards, new analyses including TURF, 3-D and 4-D tables and new mapping algorithms.
More
Feb 14 2013
Nordic management consultancy Capacent has acquired Swedish customer and business intelligence firm Resight from its parent company A-com, for around 13m Swedish Krona (c.£1.3m).
More
Feb 13 2013
Is it possible to talk about the mass of new skills and techniques bombarding the profession without feeling depressed about the traditional skills of the market researcher? Most definitely, says MrWeb co-founder Nick Thomas, continuing our celebration of 100,000 MR job ads.
More
Feb 12 2013
Nielsen has reported a 1% rise in revenue to $5.6 billion for the full year 2012, compared with the 8% increase it posted the previous year. Revenue in the firm’s Buy retail measurement division was flat while the Watch media analytics arm saw a 3% increase.
More
Feb 4 2013
Sevenoaks, UK-based analytics consultancy Logit Research has acquired a 45% stake in Big Data Investors, LLC, an entity set up with its US partner, Boston-based Statistical Innovations Inc. (SI) to develop CORExpress software for Correlated Component Regression Analysis (CCR).
More
Feb 1 2013
Revenue from Acxiom’s Marketing and Data Services division increased 4% to $160m in Q3 2012. Other divisions however fared less well, the group as a whole reporting a 3% drop to $273m.
More
Feb 1 2013
Brand valuation consultancy Intangible Business has appointed former Lightspeed Business Development Director Sam Latifi for the newly created role of Head of Research, as the company looks to expand its research and insights arm.
More
Jan 29 2013
US-based analytics and research firm AbsolutData has opened an office in the UK, where it has appointed Kulpreet Singh to lead it as Senior Vice President, Europe and Middle East.
More
Jan 29 2013
Consumer information publisher Mintel has launched a new trend forecasting tool called ‘Mintel Futures’, which draws on a set of six key trends to identify the largest areas of business opportunity.
More
Jan 29 2013
Panel and research technology specialist Vision Critical has launched a platform bringing together consumer feedback, market assessment and investment analytics, for more than 4,000 brands across 200 categories.
More
Jan 25 2013
German product, pricing and marketing strategy specialist Simon-Kucher is moving to larger premises in London, after reporting 20% growth in 2012 global revenue to EUR 145m.
More
Jan 25 2013
Omnicom Media Group (OMG) has appointed ITV’s Director of Media Jenny Bullis for the newly created role of Director of its data and analytics business Annalect.
More
Jan 21 2013
Database giant Experian has acquired Melbourne-based analytics business Pacific Micromarketing from publishing group PMP for $AUD 6.2 million (US $6.5m).
More
Jan 18 2013
IBM has developed a real-time marketing analytics tool, to provide marketers with a ‘holistic view’ of customer buying patterns and purchases over time - including what they viewed and purchased, and how much they spent across channels.
More
Jan 18 2013
US-based digital agency 360i, whose services include consumer insights, measurement and analytics - has opened its first office outside the US, in London, where it has appointed Dentsu’s former Chief Development Officer Rob Connolly as MD.
More
Jan 17 2013
Online specialist BrainJuicer has made 9% of its workforce redundant, saving £0.8m in costs following ‘disappointing’ trading in the final months of 2012.
More
Jan 17 2013
In the US, online video advertising firm YuMe has acquired audience targeting technology specialist Crowd Science, in a bid to extend its own Audience Amplifier targeting solution. Terms of the deal were not disclosed.
More
Jan 17 2013
Online measurement firms Web Analytics Demystified and Webtrends have paired up to promote the latter’s digital intelligence solution, Webtrends Streams, across North America.
More
Jan 11 2013
IXI Services, a division of consumer information provider Equifax, has launched an online tool called AudienceIntel, which helps clients evaluate who is actually viewing and responding to their ads.
More
Jan 10 2013
Full service agency Market Strategies International (MSI) has opened an office in Singapore, led by David Ying Hon Ho, currently the company’s Research Director and International Research Specialist.
More
Jan 8 2013
Steve Garton, the former MD of Ipsos MediaCT Asia Pacific, has left to set up his own consultancy. The new firm will base its services around ‘holistic communication’ and ROI measures, supported by technology ‘not previously available in Asia’.
More63 articles found.